killer Logos and Brands
The image of the killer as a central motif in cinema, literature, and the gaming industry sets the theme for the “Killer” section. Horror movie franchises, crime sagas, detective series, and video games featuring an antagonist-killer in the lead role make up this category. Cult masks, blades, shadows, and sinister silhouettes have become visual markers of brands built around the figure of the pursuer. The section brings together logos of projects in which the tension between victim and hunter is at the core of the drama and its commercial potential.