Serbia Logos and Brands
State symbols, sports federations, and companies representing Serbia are collected in the section titled “Serbia.” The double-headed eagle with a cross and four flints, inherited from the medieval Nemanjić dynasty, remains the central motif of national heraldry and appears in the emblems of Serbian institutions. Football and basketball unions, the Olympic Committee, Air Serbia, and large state-owned enterprises carry the visual codes of the Balkan nation in their logos. The brands in this section reflect the identity of a country located at the crossroads of Central European and Balkan cultural traditions, where Orthodox symbols, the Cyrillic alphabet, and the legacy of Yugoslavia coexist in the visual space of modern Serbia.
