Kennesaw State Owls Logo PNG
The Kennesaw State Owls logo emphasizes the players’ skills and the prestige of participating in the university’s athletic programs. The organization is a source of pride for the university and showcases continuous growth and the achievement of new heights. The emblem conveys a spirit of unity and mutual support, enabling athletes to showcase their talents.
Kennesaw State Owls: Brand overview
The history of the Kennesaw State Owls sports teams began in 1963 with the founding of Kennesaw Junior College. In the 1980s, the institution transformed into Kennesaw State University and launched a collegiate sports program, choosing the owl as its mascot in 1985 and adopting black and gold as official colors, symbolizing wisdom and strength.
1994 the university joined the Peach Belt Conference and NCAA Division II. Soon afterward, the baseball team won the 1996 national championship, marking the first major victory in the history of the athletics department.
Transitioning to NCAA Division I in 2005 required developing sports infrastructure and raising team standards. In 2009, most university teams moved to the Atlantic Sun Conference, securing a stable sports league affiliation.
An important milestone was creating a football team in 2013 and opening the modern Fifth Third Bank Stadium. The football team started competing in 2015 within the Big South Conference and quickly succeeded, regularly making the FCS playoffs and winning the conference championship by 2018.
By 2023, the Kennesaw State Owls had established themselves as serious competitors in NCAA Division I, expanding their athletics program and strengthening their positions in tennis, track and field, and other Olympic sports.
The establishment of Kennesaw Junior College in 1963 marked the beginning of the Kennesaw State Owls’ history. The athletic program grew in the 1980s when the school transitioned to a four-year institution and became Kennesaw State University.
Meaning and History
What is Kennesaw State Owls?
This is a team with black and gold flowers and an owl mascot competing in the NCAA Division I in the ASUN conference. She represents a university athletic program in the suburbs of Atlanta. The team develops a football program and participates in basketball, baseball, and athletics competitions. The program has modern sports facilities and is supported by fans.
1990 – 2012
The logo was created before the university teams joined the Peach Belt Conference. The design is set in a nighttime style: a black circle within the letter “O” is stylized as a hollow, from which the owl named Scrappy peers.
The choice of the totem is based on an old Indian legend about a duel between two warriors. One wore owl wings, and the other had eagle claws. Ultimately, the warrior with owl wings emerged victorious and was named “Owl.” Interestingly, in nature, owls and eagles are indeed rivals and often clash with one another.
The golden outline and elegantly detailed depiction of the predator add a sense of nobility to the emblem. The logo conveys qualities such as attentiveness, suddenness, and wisdom. The symbol highlights the team’s ability to patiently wait for the right moment to deliver a precise and decisive blow, leading to victory.
2012 – today
The emblem was updated after a four-year reclassification process associated with the transition to the first division of the National Collegiate Athletic Association. This event coincided with the successful 2012 season when the team advanced to the Atlantic Sun Championship. The changes reflect the level of professionalism and skill growth of the university teams, necessitating the creation of a more presentable logo.
The emblem features a monogram formed from the initials of Kennesaw State University’s athletic team. Following the general trend of sports teams after the 2000s, the Owls abandoned using a totem image and adopted a minimalist approach.
The emblem’s structure is based on the layering of symbols, which creates a sense of unity and cohesion. The interweaving of the glyphs reflects the team’s spirit, founded on mutual support, protection, and dedication to shared goals.
The letters’ golden color emphasizes status and significant achievements, while the black outline adds elements of stability and confident preservation of established positions.