Western Conference Logos and Brands
The Western Conference in the structure of North American professional leagues, from the NBA and NHL to MLS, defines the content of the “Western Conference” section. Teams from Los Angeles and Phoenix to Denver and Portland compete for a spot in the playoffs and the right to face the Eastern Conference winner in the finals. The NBA Western Conference is traditionally perceived as more competitive, and the star-studded rosters of the Lakers, Warriors, Nuggets, and Mavericks make for one of the most intense regular seasons in world sports. Conference logos appear on trophies, uniforms, and playoff promotional materials, and the brands from the section mark the other half of the league’s competitive structure, where geographical divisions determine the schedule, rivalries, and road-trip routes.
