The art of logo design is a visual representation of a brand and a powerful tool that can evoke recognition and emotions among consumers. In the world of automobiles, where speed, power, and innovation play a key role, the symbolism of wings in logos has taken on special significance.
Wings symbolize freedom, swiftness, and the notion that there are no limits. This mythical element is associated with tales of gods, heroes, and creatures that could soar above the earth and clouds. Therefore, it’s no surprise that automotive brands aiming to emphasize their vehicles’ dynamism, luxury, or innovation often turn to the symbolism of wings.
For many car manufacturers, incorporating fenders into their logo has become a way to stand out by creating a unique and striking visual representation of their brand. From light and elegant to powerful and aggressive, wings in logos have become a universal symbol of excellence and forward momentum.
While for some, wings may recall ancient aviation traditions, for others, they represent the highest quality, luxury, and innovation. Car logos with wings continue to inspire and mesmerize, bridging the gap between history, mythology, and modernity.
Chrysler
Chrysler is an American company that offers premium cars to consumers. The pre-WWII brand even surpassed the consumer favorite of the day, Ford, in sales. The modern Chrysler logo consists of a colored blue part with the company name and silver fenders. The main goal is to keep the connection between early models and modern cars.
Alta
Greece
The car company was founded in Greece and has produced the leading trucks in the market. Alta is also known for its reliable motorcycles and cars that have been kept in good condition. The models were distinguished by a pleasant design and an unusual color palette. The brand ceased to exist in 1978. The Alta logo resembles a bat with the company’s name embedded inside it. Red and silver colors were used for the design.
Hillman
England
The British company was founded in 1907 by William Hillman, who was almost 60 years old. The brand existed on the market until 1979. For 72 years, Hillman was part of other car companies, and even after the closure, some models continued to be produced. The brand’s logo is composed of many details in red, white, and gold. In the middle of the wings is Hillman’s name, and above it, you can see the elements that look like a crown.
Aston Martin
England
Aston Martin is a legendary British luxury sports car brand. The company’s name is divided into two parts: Aston – the race track where the Singer model won and Martin in honor of one creator. Cars have appeared in cult cinematic films more than once. The minimalistic logo emphasizes the status and elegance of the brand.
Rezvani
USA
The young company was founded in 2014: specialization – production of sports cars. Models appear in music videos by music artists. The Rezvani logo consists of red fenders and a steering wheel. The founder of the company dreamed of becoming a fighter pilot and created cars that allow you to feel the excitement of flying.
JBA Motors
England
JBA Motors is known for its JBA Falcon. The original brand name is JBA Engineering. The abbreviation JBA is a tribute to the company’s founders and consists of their last names’ first letters. Specialization – production of retro cars until 2007. The JBA Motors logo is in black and white, highlighting its identity even in the early 2000s.
Suffolk Sportscars
England
Roger Williams founded Suffolk Sportscars in 1990. At first, the brand was engaged in the release of updated models of the Jaguar SS100. Now the company has expanded its activities and is engaged in the production of Suffolk XK120 and C-class. The logo used blue, an unusual choice for the automotive industry, and graphic elements such as fenders, a hexagon, and an abbreviation for the brand name.
MINI
England
MINI has been part of BMW since 2000. The lineup is represented by stylish and modern cars with a recognizable winged logo. The company has dramatically changed its main images throughout its activities many times under other brands’ influence. MINI now focuses on minimalism and conciseness, using a black and white color palette. The flat design of the logo has been in use since March 2018.
Duesenberg
USA
The American manufacturer Duesenberg has not existed for 84 years, but cars are still popular. The brand produced very expensive models, including racing ones. Until now, cars are considered a symbol of excessive wealth. Collectors dream of getting one of the 600 models that are still in operation and sell for over a million dollars. The company logo consists of a golden eagle and the name Duesenberg in blue inside it.
Hispano-Suiza
Spain
Hispano-Suiza has specialized in the development of premium vehicles and aircraft engines. The brand’s activities took place during the first and second world wars. Since the products were expensive, there was no great demand. The Hispano-Suiza logo uses the national colors of Spain: red and yellow. The main elements of the image are large wings and a white cross under them.
Stutz
USA
Stutz was engaged in the production of high-quality, expensive cars, including sports models. The company existed from 1911 to 1935. Several times the brand was tried to revive and release new models. The Stutz logo consists not only of the wings and the name but also the phrase “Car that made good in a day.” For the development, the United States’ national colors were white, red, and blue.
Genesis
South Korea
The new Korean company was founded in 2015 as part of Hyundai Motor. The brand produces premium cars. The Genesis logo demonstrates the status and specialization of the company. The 3D logo consists of a pair of silver wings complemented by matte details and a black shield in the middle. The brand name is also finished in silver. The designers used an imitation of different textures.
Morgan
England
Morgan specializes in the production of limited edition premium sports cars. The Morgan family wholly owns the company. The brand’s logo has remained practically unchanged for 112 years of its existence, except for some details. It is also unknown why the main image was shaped like wings combined with a circle and across. According to one of the versions, the famous pilot from the First World War rode a Morgan car and said that the trip was like a flight.
Bentley
England
The legendary British company Bentley has been part of the Volkswagen Group since 1998. The brand positions itself as a manufacturer of hand-assembled luxury cars. The company’s logo symbolizes aristocracy and modernity thanks to two wings. Between them is a circle with a large “B.” The combination of white, black, and silver color makes the image unique and elegant.
Mazda
Japan
Mazda is a Japanese company that dates back to 1920. The brand got its name in honor of the deity Ahura Mazda. He is considered the creator of the sun, moon, sky, earth, water, and people. The surname of the founder, Jujiro Matsuda, was consonant with the name of the deity. The company logo consists of the letter “M” in a circle. It resembles the wings of a seagull or, according to some sources, an owl.
Lagonda
England
The British company Lagonda, which merged with Aston Martin in 1947, began its activities with the production of motorcycles. One year after founding, Wilbur Gunn built the first car. The company was engaged in the release of artillery shells in wartime. The company name inside the silver wings represents the brand logo.
London EV Company
England
A subsidiary of the Chinese manufacturer Geely, it produces the legendary black taxis found in London. The London EV Company also plans to produce electric vehicles for the transition to more environmentally friendly transport. The stylish brand logo perfectly complements famous cars with striking fenders combined with a black circle and graphic elements on the inside.
Bignan
Bignan is a French automobile company that existed from 1918 to 1931. The reason for the liquidation was bankruptcy. The brand has chosen an unusual symbol for the logo – a flying stork. Many people believe that a bird brings happiness to any home, and a flying stork is often associated with an angel. Initially, the bird’s wings protruded beyond the edges of the circle, but in 1923 they were placed inside the figure. Also, below the image is placed the name Bignan Sport in a circle.
Laraki
Laraki produces luxury sports cars. The company was founded in 1999 in Morocco and produced extremely expensive cars in small numbers. For example, The Laraki Epitome is presented in 2013 in a limited edition with a very high price tag – 9 cars, worth $ 2 million each. French Montana boasts one of these in its collection. The elegant logo confirms the exclusive status. The silver wing is placed on a black circle and complemented by a metallic sheen.
Arrinera
The first Polish supercar company was founded in 2008 by Łukasz Tomkiewicz. Arrinera specializes in the production of sports cars, and the first concept was presented in 2011. The company’s Arrinera logo can be called bold and confident. Pay attention to the combination of colors: bright red and dark gray. Also, the logo is supplemented with a symbol – wings directed upwards. They symbolize development and progress. One of the racing flags can also be seen at the top of the logo.
Vauxhall
Vauxhall is one of the car manufacturers with a very long history. The company was founded in 1857 in Fulk’s Hall (the mansion of Sir Falkes de Breauté), which eventually began to be called Vauxhall. The brand’s symbol is a griffin, a creature with the body of a lion, the head, and the wings of an eagle. In 2020, the logo had changed slightly and had become more modern. One wing wraps around the image and is associated with power and strength. The image of the creature is made in gray with a metallic sheen.
American LaFrance
American LaFrance is the pride of Americans, in particular firefighters. The brand has existed for over 100 years (1873-2014) and is associated with their signature fire trucks. The company is fully dedicated to producing equipment and vehicles for firefighters as a division of Daimler Chrysler. The company logo consists of an eagle that sits on a plate. The name of the famous brand is placed in the center. The image is completely black and gray.
Hawk Cars
The British company is not very popular, but it boasts a minimalistic logo. You won’t be surprised because the designers displayed the brand name and placed the hawk inside the circle. The logo is beautifully drawn with flowing lines, and the spread-wing bird is associated with movement, progress, and freedom. The company also made the image monochrome using a metallic color.
FAW
FAW is a large company that ranks among the top four manufacturers in China. The brand produces cars in six categories, including cars and trucks. The brand’s logo is number 1 with wings inside a blue oval. FAW is an acronym for First Automotive Works. Indeed, the company appeared in 1953 and was the first in its industry to appear in the brand’s logo. The company produces a large volume of vehicles every year, and in 2014 the figure reached nearly 3 million.
Simca
The French brand did not last long – from 1934 to 1970. The car brand managed to release many different models in great demand, and the company sold 100,000 units in 1959. The company’s logo is bright, and the delicate color combination fully conveys the spirit of France. Simca used colors atypical for the industry: light blue, pink, and white. The brand’s symbol is a swallow with pointed wings and a tail.
Durant
The American manufacturer was founded in 1921 and existed on the market for a short time – only ten years. Durant used a rich logo with many graphics and colors. At the very top is a mythical winged creature; below it is the coat of arms against the background of a gray star. Different color combinations of red, shades of blue, gray, and white were used for the logo. The name Durant Motors is noticeable on the rim of the circle.
Trojan
The British brand Trojan was founded in 1914 and ceased operations in 1965. The company was mainly engaged in the production of passenger cars for everyday use and commercial purposes. The logo does not claim to be the most memorable but consists of simple elements: silver wings over the red circle and the Trojan name inside. The manufacturer also used red and silver colors.
Stoewer
The brand, originally from Germany, was founded in 1858 and specialized in the production of sewing machines, bicycles, and later cars. The brand lasted until 1945, but during the war, the plant was badly damaged by bombing. Szczecin also became part of Poland, and the country did not want to support the engineering industry. Stoewer used a griffin as a symbol, which was placed in the center of the logo. The combination of gold and blue gave the brand a zest.
UAZ
UAZ is a Russian manufacturer founded in July 1941. Initially, the company specialized in military equipment production and now produces SUVs, minibusses, and trucks. The logo consists of a stylized “U,” which resembles wings thanks to the good arrangement. In 2016, as part of the company’s development, UAZ introduced an improved logo. The wings took on a metallic color, and a new, more modern font was used for the name.
Invicta
The little-known British brand has gone through several closings and revivals. Invicta was founded in 1925 and finally ceased operations in 2012. The company released several car models, but the logo remained unchanged. Laconic fenders, divided into two beautiful colors, complimented the appearance of the cars. Between the wings is the inscription Invicta vertically on a green background. The main colors of the wings are a mixture of blue and purple and red and pink.
SsangYong
One of the largest manufacturers in Korea originally existed without symbols. The first cars were assembled for military purposes, and all that adorned SUVs was a white star and a serial number. Over time, SsangYong developed its logo. In translation, the company’s name means “a pair of dragons,” reflected in the logo. The cars of the brand are decorated with a logo with two wings, which resemble a wreath due to their arrangement. The image symbolizes independence, confidence, and continuous development.
Peerless
Peerless was founded back in 1889, but at first, it specialized in clothing production, and ten years later – bicycles. The company started developing cars only in 1900 and existed until 1932. Due to financial difficulties, the company stopped making cars, and the buildings were rebuilt into a brewery. The Peerless logo strongly resembles the US coat of arms. The brand also used a color palette from the country’s national flag.
Isdera
Isdera was founded in 1982 and still exists today. The brand is engaged in the production of exclusive cars that are not produced on a large scale. Each client must personally contact the director of the company and receive an individual project. A private company keeps most of the information about its activities secret. The brand logo consists of a black eagle on a blue background. Also under the bird is the name Isdera with an upper underscore.
Virago
One of the exceptions in our selection is Virago. This is not a car brand, but a line of motorcycles from the world-famous Japanese company Yamaha. The model was first released in 1981. The line’s logo is the Virago lettering with a stylized first letter “V.” It is depicted in the form of wings. The inscription is enclosed in a silver rectangle. The icon looks unusual and modern, especially when you consider that this is not an entire company’s image.
Arash
Arash is a relatively young company that entered the market in 1999. The brand, originally from England, is engaged in the production of sports cars. The company’s first model, the Farboud GT, pleasantly surprised car enthusiasts at the Birmingham show due to its design and characteristics, in particular aerodynamic. It is a black shield with a golden bird and the Arash wordmark – a modern 3D logo of the brand.
Russo-Balt
The enterprise of the Russian Empire Russo-Balt existed from 1896 to 1923. Initially, the company was engaged in the production of railway cars. Only in 1908 was the automotive department established. Very often, Russo-Balt cars could be seen in various competitions. The company logo is the main symbol of the Russian Federation. An eagle with two heads and crowns on them can be seen in the image. On the rim of the logo, the company’s name is written with an indication of the branch.
Anteros
Anteros has a very unusual logo. Large companies often use mythical creatures or other symbols on their logos. Anteros chose a bull with brightly colored wings. The color combination of black, red, and silver sets the young brand apart from the rest. Anteros is an American company that entered the market in 2005. Specialists are engaged in the development of premium sports cars.
Bandini
The Italian manufacturer existed from 1946 to 1992. After the death of the founder, Ilario Bandini, production was stopped. But in March 2020, the company announced its return to the market. Bandini also announced the release of 30 Dora machines. The company uses its bright corporate logo. The bird, placed on a yellow background, adds uniqueness. Also, below you can see the name of the company and the colors from Spain’s flag. The shape of the logo is a shield, which consists of all saturated elements.
Gumpert
Gumpert specializes in the production of sports cars. The company is now known as Apollo. The founder of the company is the former director of Audi Roland Gumpert. The company used a griffin for the logo, which is often found in images of automotive brands. The creature is associated with greatness, and since the griffin refers to the elements of both earth and air, it indicates the speed and high performance of the Gumpert machines.
Haima
The Chinese manufacturer is engaged in the production of cars for another well-known brand Mazda. Their logos are very similar to each other, and this is not casual. The name Haima itself consists of two parts: the province of Hainan and the Mazda company. The brand badge is a modified logo of the same Mazda. The bird’s wings are placed over a silver circle. This collaboration arose to supply Mazda products to the Chinese market.
Rossion
Rossion is a young American manufacturer specializing in the development of sports cars with cutting-edge design and performance. The brand entered the market in 2006. The company’s machines are considered revolutionary due to their speed and controllability. The brand’s logo can also be called ultra-modern thanks to the combination of noble colors and an eagle’s image. The logo is presented as a shield with a black background and gray and white details on it.
Biddle
A small car company existed on the market for about seven years (from 1915 to 1922) and produced only 1,750 cars. The first Biddle car appeared very quickly because all parts were sourced from other manufacturers, and the brand was exclusively engaged in assembly and set a very high price for cars. The name Biddle is the name of one of the brand’s shareholders. The logo consists of striking elements: a red shield, a gold crown, and wings, as well as the Biddle inscription in the center of the image.
Venturi
Venturi specializes in the production of premium sports cars. In 2000, the brand went through a bankruptcy, and in 2001 it was bought by Gildo Pallanca Pastor. The company’s original goal was to release a product that could compete with Bugatti, Ferrari, and Porsche. The brand’s logo is modern and laconic. The letter “V” is stylized under the wings and is made in red. The designers chose a contrasting black background and added a white Venturi lettering.
Bizzarrini
The Italian brand existed from 1964 to 1969. The company tried to revive in 1990, but cars did not interest motorists. In 2008, only 1 model was produced – Scuderia Bizzarrini. The brand logo is very interesting and unusual. It represents stylized gear with a red background inside. The central figure of the image is a bird with triangular spread wings. In this way, Bizzarrini demonstrated freedom. The logo was very rare to see as the brand produced few cars.
Wanderer
The brand from Germany was founded in 1896 as Winklhofer & Jaenicke (founder surname). In 1911 the company received the name Wanderer, which is translated from German as “wanderer.” The company specialized in producing a wide range of products: cars, bicycles, minibusses, and other vehicles. Wanderer has chosen an unusual color palette for the logo – a combination of green and white. The image consisted of a large “W” with pointed ends to give the brand confidence.
TRAUM
A young car brand from China, which appeared in 2017, loves to dream and invites everyone to do it. In this way, she wanted to emphasize one simple and very utilitarian truth: her cars are a real dream. Moreover, it is attainable, which, if desired, can be curbed because they inspire. That is why two spread wings flaunt on its emblem. That is, there is no practical or historical implication in them. There is simply an artistic allegory since “TRAUM” in translation from German means “to dream.”
Wuling
The young Chinese brand Wuling has already produced about 22 million vehicles since 2002. The manufacturer specializes in the production of passenger cars, but minibusses have gained particular popularity. The company logo is presented in red. The letter “W” consists of 5 volumetric rubies. In 2020, the company introduced the logo in gray and announced the beginning of globalization and expansion into other markets. According to the manufacturer itself, there will be no difference in technical characteristics.
Packard
Packard is a well-known American manufacturer that existed from 1899 to 1956. James Ward Packard, the founder of the brand, was unhappy with the quality of the cars on the market. He sent a letter of his dissatisfaction to one of the companies and received a reply instructing him to build a better car if he so desires. The founder created his popular models. The brand’s logo is a coat of arms in red and gold colors with many details, including a bird at the top of the image.
Cole
Cole, one of America’s first car brands, is yet another owner of the winged logo. The company existed on the market from 1909 to 1925. Cole specialized in the production of premium cars. The company logo consists of an eagle image, and a square with the name Cole is placed on top of the bird. At the bottom of the image is the city where the brand was founded – Indianapolis.
Bianchi
Bianchi is a renowned bicycle manufacturer founded in Italy in 1885. The company was also engaged in the production of cars and presented a lot of models. The company logo consists of a majestic eagle with massive wings. Previously, the bird was gold on blue. You can see the icon in the form of a silver eagle with a crown over its head on modern bicycles. The official website presents a similar pattern, only in turquoise.
Jensen Motors
Jensen Motors existed in the market from 1922 to 2011. The company specialized in the production of cars for sports and commercial purposes. The brand logo has an interesting winged shape. All ends were pointed and finished in taupe. Inside the base of the wings was a red badge with the stylized Jensen lettering. Like the base, the font consisted of straight, pointed lines.
Iso Rivolta
Iso Rivolta is an Italian company that existed in the middle of the 20th century. The brand was engaged in the production of cars and motorcycles. Like most Italian brands, ISO Rivolta has chosen colors from the country’s national flag for its visual design. Also on a white background with stripes is a golden griffin, and at the top is the inscription ISO. In 2020, Zagato announced the revival of the ISO Rivolta model. A total of 19 machines will be created, and 9 of them have already been purchased.
Heinkel
Heinkel is primarily famous for the production of aircraft, especially during the Second World War. The company closed in 1965. In addition to a wide range of aircraft, the brand was engaged in microcars, mopeds, and scooters. The Heinkel logo is associated with a profession. The letter “H” is supplemented by a wing and placed on the wave above the name Heinkel. The main color of the badge is red, but when placed on a vehicle, it transformed into silver.
Qvale
The brand specializes in the development of sedans. The company only existed for a few years, starting in 2000. Due to the unstable financial situation in the world, the founders had to sell Qvale. The brand’s logo was very striking. The image consists of a blue rounded rectangle. There is a white dragon inside the picture. The name Qvale can be seen under the symbol.
Changan
Another car symbol with wings, which is popular in China. The Chinese company is considered one of the best in the country. It was founded in 1862 and is also one of the first in China. The name consists of two parts: “Chang” and “an.” Translated from Chinese, the name means “reliability that has stood the test of time.” The brand’s logo is quite simple and concise. The blue background symbolizes planet Earth and constant innovation, while the winged V is associated with the victories and values that Changan conveys.
Panther
The British company was founded in 1972 and, like all other brands presented in our selection, specializes in producing various types of cars. For a long time, Panther belonged to the Korean corporation SsangYong Group. The company logo is laconic and simple. The black and white logo includes additional wings with the Panther wordmark on a black background in the center.
American Austin
The company existed from 1929 to 1956. American Austin made small cars at a competitive price, but economic troubles had a huge impact on buyers who were reluctant to pay attention to cars. In the first year, the company produced 8,000 cars. The American Austin logo is very striking and memorable. The red and gold colors combined with the mythical “winged” creature perfectly complimented the brand’s product. The logo had an oval shape with the American Austin wordmark and additional graphic details.
Avion Voisin
The French manufacturer first specialized in the production of aircraft, and later on, cars. Avion Voisin existed from 1905 to 1958. Over the entire period of its activity, the brand has presented a huge number of cars. The company logo is massive and meaningful. The cars were decorated with a bird with large wings in blue, which symbolizes reliability and confidence. The logo itself was associated with speed and elegance.
Donkervoort
The renowned sports car manufacturer was founded in 1978 in the Netherlands. Donkervoort releases new models with its products under the motto “No compromises.” The brand has presented many models. The logo consists of an image of wings in red with white lines. Added an oval with graphic elements inside the wings and the Donkervoort name inside.
What car brand has a logo with wings?
Several automobile manufacturers across the globe have adopted winged emblems. Among them are renowned names such as Chrysler (from the USA), Mazda Motor Corporation (originating in Japan), Bentley Motors Ltd., MINI, and Aston Martin Limited (all hailing from the UK), not to mention numerous others.
What car has angel wings?
Logos resembling angelic wings can be attributed to brands such as Aston Martin Limited (UK), Stutz Motor Car Company of America (USA), Hispano-Suiza (based in Spain), and Morgan (from the UK).
What is the brand with the wings?
A plethora of brands integrate winged motifs into their emblems. This ranges from prominent names like Aston Martin (UK) to niche players like Donkervoort Automobielen BV (from the Netherlands).
What car emblem has black wings?
While most automobile firms opt for metallic-hued silver badges, there are exceptions. JBA Motors, for instance, flaunts wings with a striking black trim. Similarly, Anteros Coachworks Inc. highlights a figure with prominent black wings in its emblem. Both these manufacturers are based in the USA.
What luxury car logo looks like wings?
The British marque Aston Martin is synonymous with luxury and performance. Its emblem prominently showcases wings, encapsulating the brand name, bordered by a distinct shade of green.
What car emblem has wings and H?
Hyundai’s luxury segment, Genesis, presents a distinctive logo that comprises two winged motifs flanking a dark shield. This shield emphasizes the word “Genesis.” The incorporation of wings in the emblem is perceived by many as an indication of its upscale branding. This design approach mirrors that of other notable wing-themed automobile logos, such as Aston Martin, Chrysler, and Bentley.
