Equinor Logo

Equinor LogoEquinor Logo PNG

The Equinor logo is designed in a minimalist style, resembling a compass arrow. Its shape conveys a sense of stability and direction, and the simplicity of the lines makes it a memorable element of visual identity. The design evokes associations with confidence and clear forward movement.

Equinor: Brand overview

Equinor ASA of Norway, formerly Statoil and StatoilHydro, has blazed a unique trail in the energy industry. Headquartered in Stavanger, Equinor has become a prominent player in the global oil market, with operations in 36 countries.

Founded in 1972 as Statoil, Equinor is a source of national pride and a symbol of excellence in the Norwegian oil and gas industry.

After initial achievements, Statoil has followed an upward trajectory, expanding its domestic and international operations.

In 2007, Statoil took the bold step of merging with Norsk Hydro’s energy division to form StatoilHydro.

StatoilHydro has embarked on projects in continents such as Africa, the Americas, and Asia to secure future energy resources.

With the urgent need to transition to cleaner and more sustainable energy sources, StatoilHydro, now known as Equinor, took decisive action. Embracing this paradigm, Equinor has invested in various renewable energy projects, including offshore wind farms, solar power, and carbon capture and storage.

Meaning and History

Equinor Logo History

What is Equinor?

This Norwegian energy company has evolved from a local oil organization to a significant player in the global energy market. It specializes in developing offshore oil and gas fields and possesses deep expertise in the challenging conditions of the North Sea. The organization is renowned for its technological proficiency in offshore hydrocarbon production, including deepwater and Arctic fields. Its projects span various regions worldwide, from Brazil to Tanzania, and include managing a network of refineries, ports, and gas stations in Scandinavia.

1972 – 2007

Statoil Logo 1972

2007 – 2009

StatoilHydro Logo 2007

2009 – 2018

Statoil Logo 2009

2018 – today

Equinor Logo

The Equinor logo stands out with its simplicity and deep symbolism. Its central element is a geometric figure resembling a flower or flames. It consists of six rhombuses of varying sizes arranged to create a sense of motion. This visually conveys the ideas of energy and transformation, reflecting the essence of the energy-focused company.

All elements are rendered in rich red with a fuchsia tint associated with strength, energy, and determination. This choice underscores the company’s confidence in its goals and ambition to reach new horizons.

The name is placed below the graphic element and is written in a lowercase sans-serif font. The letters feature smooth, rounded lines, adding softness and modernity to the text. A distinctive detail is the dot above the letter “i,” replaced with a small rhombus. This references the primary graphic element, linking the symbol and text to make the logo cohesive.

The entire composition, including the figure and text, creates an impression of lightness and stability. The white background emphasizes clarity and purity, enhancing the focus on details. The thoughtful combination of geometry and color helps the emblem stand out. The design reflects the company’s modern vision and reliability, highlighting its commitment to progress in the energy sector and creating new approaches to its utilization.