Flowserve Logo PNG
The Flowserve logo conveys precision and reliability. It also carries a sense of dynamism and stability, highlighting the high quality of products used in critical engineering systems. The design emphasizes the company’s years of expertise in flow management, guaranteeing trust and professionalism.
Flowserve: Brand overview
Flowserve, a Texas-based industrial machinery enterprise, specializes in manufacturing various products, including pumps, valves, seals, and automation equipment. Established in 1912 and currently headquartered in Irving, Texas, Flowserve has a global footprint.
The company’s portfolio includes engineered and industrial pumps crafted under brands such as Worthington, Durco, IDP, Pacific, and Byron Jackson, each tailored for specific applications. Flowserve creates industrial valves, seals, actuation systems, and control and diagnostic technologies, focusing primarily on managing fluid flows.
The firm caters to a broad spectrum of industries, such as oil & gas, chemical, power generation, water management, and mining, to name a few. Beyond just equipment sales, Flowserve also offers installation, maintenance, repair, and optimization services. This extensive support aids clients in maintaining the efficiency and durability of their purchased equipment.
With a global team of over 15,000 employees across 55 countries, Flowserve boasts annual revenues surpassing the $4 billion mark. The company’s mission is to enhance the efficiency, safety, and environmental compliance of customer operations through its innovative solutions for pumping, automation, and flow optimization.
2018 Flowserve broadened its portfolio through a strategic merger with Ingersoll Rand’s industrial assets. This combination expanded its product range and bolstered its market position.
Flowserve’s heritage extends back to the 1900s, with significant contributions from brands like Worthington, Duriron, and Jeumont-Schneider. In 1997, the company embraced the Flowserve name, further establishing its presence in the industrial machinery sector.
Meaning and History
What is Flowserve?
This American industrial equipment manufacturer specializes in pumps, valves, mechanical seals, automation solutions, and service support. Its products are used in the power, oil, gas, and chemical industries. Clients include engineering firms, original equipment manufacturers, distributors, and end users. The company focuses on ensuring continuity and efficiency in industrial processes.
1997 – today
The Flowserve logo features the company name and a graphic element consisting of two curved lines. The name is written in uppercase letters using a simple font without decorative elements. The letters have smooth, slightly rounded contours while still appearing stable and structured, which makes the text easy to read.
The most distinctive letter is the “F,” with an extended vertical stroke that sets the height of the text. The letter “E” is more compact, neatly finishing the name and creating balance.
The graphic design includes two arcs placed above and below the text. Their shape is smooth and symmetrical, tapering toward the edges and widening toward the center. This design visually suggests a continuous process or fluid circulation, emphasizing the company’s focus.
The color palette consists entirely of red, uniting the text and graphics into a single composition. Red is associated with energy and strength, reinforcing the impression of reliability. The Flowserve logo conveys stability, precision, and confidence in fluid movement.