Kensington: Brand overview
Founded: | November 1981 |
Founder: | ACCO Brands |
Headquarters: | Burlingame, California, U.S. |
Website: | kensington.com |
Kensington, an American enterprise known for its electronics and accessories, primarily specializes in computer and mobile device accessories. The company was established in 1979 and currently has its headquarters in Redwood Shores, California.
The company initially entered the market with floppy disk boxes but eventually broadened its product range to include computer and mobile accessories. Kensington has garnered recognition for its ergonomic computer mice, trackballs, keyboards, and mouse pads.
In addition to these, Kensington also develops a variety of accessories for mobile devices. This includes laptop locks, docking stations, styluses, protective cases, screen protectors, and stands. The company’s main product segments are ergonomics, desktops, mobility, and home office accessories.
Kensington’s primary strength lies in its human-centric design and engineering of digital lifestyle products. It sells its products across over 75 countries worldwide. Recently, the company has focused on producing accessories for tablets like iPads and 2-in-1 laptops.
In 2008, ACCO Brands acquired Kensington. Despite this, Kensington still operates independently within ACCO’s brand portfolio. Kensington’s reputation for innovation is substantiated by its patented technologies, such as the SmartFit adjustability and VeriMark fingerprint protection systems.
Meaning and History
Before 2003
2003 – today
Kensington color codes
Sea Blue | Hex color: | #02709f |
---|---|---|
RGB: | 2 112 159 | |
CMYK: | 99 30 0 38 | |
Pantone: | PMS 7705 C |