Krups: Brand overview
Founded: | 1846 |
Founder: | Robert Krups |
Headquarters: | Solingen, Germany |
Website: | krups.co |
Established in 1846, Krups is a German brand recognized for its coffee machines, compact kitchen appliances, and cooking accessories. Initially, the company operated as a workshop for metal goods in Solingen, Germany.
In the 1950s, Krups began producing coffee grinders and other compact kitchen appliances. Since the 1970s, it has gained a reputation for its domestic use of automatic pump espresso and coffee machines. Aside from coffee machines, Krups has a broad product portfolio, including toasters, kettles, blenders, mixers, grills, and even wine and drink accessories.
Krups joined the Groupe SEB, a major consumer appliance company, in 1991. The brand’s iconic mid-century modern “Coffeematic” pump coffee makers are considered collectible antique items today. Currently, Krups offers popular product lines like Evidence, EA, FND, and Barista, primarily focusing on espresso and single-serve coffee.
Krups collaborates with well-known brands like Nespresso, Illy, and Lavazza for capsule-based coffee machines to expand its reach. It also holds licensing partnerships to produce other brands, including Braun, General Electric, Mercedes-Benz, and Porsche Design. Over the years, the brand’s innovative product designs and aesthetics have earned it numerous design awards.
Meaning and History
Krups color codes
Black | Hex color: | #000000 |
---|---|---|
RGB: | 0 0 0 | |
CMYK: | 0 0 0 100 | |
Pantone: | PMS Process Black C |