Liyama Logo

Liyama LogoLiyama Logo PNG

Liyama: Brand overview

Founder:Kazuro Katsuyama
Tokyo, Japan

In 1972, a venture called Iiyama Corporation, established by Kazuro Katsuyama emerged in Tokyo. Iiyama Corporation began its journey by manufacturing LCD monitors and displays, marking its place as one of the pioneer computer monitor brands originating from Japan.

A pivotal moment for Iiyama Corporation came in 2006 when it was bought by the MCJ Group, which also comprises Mouse Computer Corporation. Due to this acquisition, two years later, in 2008, Iiyama Corporation’s headquarters were shifted to Europe.

Presently, the company operates as a subsidiary of Mouse Computer, predominantly serving the European monitor market. However, it’s worth noting that Iiyama and Liyama were initially individual, competing brands until Liyama absorbed Iiyama in 1999.

Following the acquisition by the MCJ Group, both the Iiyama and Liyama brands have continued to exist simultaneously. However, each brand has its market prominence, with Iiyama being more widely recognized in Europe, while Liyama maintains a strong presence in Asia.

Meaning and History

Liyama Logo History

Liyama color codes

Medium Electric BlueHex color:#005599
RGB:0 85 153
CMYK:100 44 0 40
Pantone:PMS 2945 C