Phillips 66 Logo PNG
Phillips 66: Brand overview
Phillips 66, headquartered in Houston, Texas, is a world-famous American energy company. It owes its emergence to Frank and L.E. Phillips, who founded it in 1917 as Phillips Petroleum Company. The unusual name Phillips 66 refers to the specific gravity of the gasoline the company originally marketed—66. One hundred years later, Phillips 66 remains one of the leading energy solutions providers worldwide.
Since its founding in 1917, Phillips 66 has pioneered oil and gas exploration and production in the United States. In the 1950s, the company expanded beyond the U.S. and began operations in Canada, Mexico, and the Middle East. Today, Phillips 66 is among the world’s largest and most successful energy corporations.
In the 1960s, Phillips 66 began boldly diversifying its operations into industries such as refining and marketing, petrochemicals, and transportation. At the same time, the company demonstrated its commitment to a sustainable future by investing in renewable energy sources such as wind and solar power.
In the 1980s, Phillips 66 and Conoco merged to form the powerful ConocoPhillips. After two decades of profitable collaboration, the companies separated in 2002, spinning off Phillips 66 as an independent company.
Phillips 66 is a global energy giant with over 40,000 employees and offices in more than 40 countries. The company provides services in exploration and production, refining and marketing, petrochemicals, and transportation, making it a leader in providing energy solutions in the global marketplace.
In 1917, the Phillips brothers, Frank and L.E., laid the foundation of Phillips Petroleum Company, a milestone in developing the petroleum industry.
In 1927, Phillips 66 introduced its innovative gasoline, which caused a great response in the automobile industry.
In the 1950s, Phillips 66 expanded into Canada, Mexico, and the Middle East, signaling bold expansion.
The 1960s marked Phillips 66’s expansion beyond refining and marketing into petrochemicals and transportation.
The 1980s were defined by the merger of Phillips 66 and Conoco, resulting in the energy industry titan ConocoPhillips.
Following the split in 2002, Phillips 66 became an independent corporation, ushering in a new era in its corporate journey.
In 2012, Phillips 66 spun off its refining and marketing divisions to form Phillips 66 Partners.
2020 was a difficult year for Phillips 66: the company’s profits plummeted due to a sharp decline in oil prices.
Meaning and History
1927 – 1930
1930 – 1960
1960 – today
The Phillips 66 logo is associated with the road and energy. Its design resembles a road sign similar to those found on the famous Route 66 highway. This connection to the road emphasizes movement, travel, and cars—all related to fuel and energy.
The shield’s shape is simple. At the top, two sharp angles lead to gently rounded lines at the bottom, balancing strictness and ease. The red background within the shield makes it bright and noticeable. On this background, the large white numbers “66” are written in bold, slightly slanted font. They appear as though they are in motion, adding a sense of dynamism.
Above the numbers is the word “PHILLIPS” in black lettering. The letters are sharp, even, and free from decorative elements, emphasizing the company’s reliability and straightforwardness. Their neatness and simplicity complement the numbers, creating a harmonious composition.
The logo is framed by a double line: a thin white stripe along the shield’s edge and a thicker black border on the outside. This element adds clarity and completeness to the design, making it versatile for any background.
The colors play a key role. Red symbolizes energy and movement, white represents purity and reliability, and black adds confidence and seriousness. Together, they form an image that is simple yet memorable in its clarity.
The shield, the numbers, and the connection to Route 66 highlight the company’s close relationship with the road and travel. The emblem represents support you can rely on during your journey, demonstrating Phillips 66’s long-standing ties with cars, fuel, and forward movement over the years.
