SanDisk Logo PNG
The SanDisk logo is minimalist, embodying trust and reliability in data storage. It has become a distinctive feature of devices that can be relied upon. Every product with this symbol guarantees the safety of your information and the convenience of its use.
SanDisk: Brand overview
| Founded: | 1988 |
| Founder: | Eli Harari, Sanjay Mehrotra, Jack Yuan |
| Headquarters: | Milpitas, California, United States |
| Website: | westerndigital.com |
SanDisk, a brand now owned by Western Digital, is a US-based company known for crafting flash memory products. Sanjay Mehrotra founded the company in 1988, establishing its headquarters in Milpitas, California.
SanDisk has established a reputation in consumer electronics, primarily due to its pioneering work in NAND flash memory storage cards and USB drives. The company offers extensive solid-state storage devices, including pen drives, SSDs, and memory cards.
The brand is known for its innovative stride, exemplified by achievements such as creating the first 1TB SD card and developing high-capacity microSD cards. The company underwent a major change in 2016 when Western Digital, a prominent hard drive manufacturer, acquired it for $19 billion.
Post-acquisition, SanDisk has continued to operate as a subsidiary brand under Western Digital, specifically focusing on flash memory solutions. Post-acquisition, some of the key brands associated with the company include WD Blue SSDs, G-Drive, and SanDisk itself.
The business landscape of the NAND flash memory market, where SanDisk competes, is dominated by major players like Samsung, Micron, and SK Hynix. Before its acquisition by Western Digital, SanDisk registered revenues amounting to $3.93 billion in 2015.
Meaning and History
What is SanDisk?
This American corporation has become a symbol of reliable digital data storage, offering everything from simple USB drives to high-end memory cards for cameras and mobile devices. As part of Western Digital, it developed the first flash-based storage system with no moving parts, marking a revolution in the portable storage industry. The company’s products cover many needs, from basic smartphone microSD cards to high-speed professional cards for 4K video and SSDs for PCs. The products feature unique color coding, allowing users to easily identify the purpose of each device, whether it’s a black card for extreme performance or a red one for video.
1988 – 1991
1991 – 1995
1995 – 2007
2007 – today
2024 – today
SanDisk Professional
2004 – 2021
2021 – today
