The Staedtler logo is chosen by those who value reliable tools for work and creativity. It conveys confidence that pencils, pens, and other supplies will help bring any idea to life, from a drawing to a work of art. The symbol has long been a part of craftsmanship and inspiration.
Staedtler: Brand overview
Founded: | 3 October 1835 |
Founder: | J.S. Staedtler |
Headquarters: | Nuremberg, Germany |
Website: | staedtler.com |
Staedtler, a German manufacturer known for producing tools for writing, drawing, and creative pursuits, was established in 1835. With its headquarters in Nuremberg, Germany, where its roots lie, the company has made its mark through its premium drafting pencils, pens, erasers, rulers, and drawing instruments.
Their portfolio includes various other creative tools, such as colored pencils, markers, highlighters, and modeling clays sold under the Fimo brand. The product offerings also encompass compasses, stencils, drawing tablets, and office supplies.
The brand enjoys global recognition and is favored by artists, designers, architects, and engineers due to the precision offered by its instruments. With manufacturing units in Germany and Malaysia, Staedtler distributes its products worldwide, asserting its global presence.
The business continues to be family-owned and is managed by descendants of the founding family, who are now in their seventh generation. The company operates within a competitive space and contends with key players like Faber-Castell, Rotring, and Daler-Rowney in the art supplies segment.
Over the years, Staedtler has garnered multiple design accolades, including the prestigious Red Dot Design Award, testifying to its commitment to innovation and design excellence.
Meaning and History
What is Staedtler?
This brand’s products are used by professional artists, architects, and designers worldwide, turning ordinary writing instruments into works of art. The Nuremberg-based company is renowned for its precise drawing tools, vibrant colored pencils, and graphite pencils with various hardness levels. In addition to traditional supplies, it offers digital pens, sketching fine liners, and modern markers, with each product embodying the German emphasis on precision and quality.
1908 – 1912
1912 – 1925
1925 – 1952
1952 – 1957
1957 – 1963
1963 – 1973
1973 – 2001
2001 – today
Staedtler color codes
Delft Blue | Hex color: | #142b62 |
---|---|---|
RGB: | 20 43 98 | |
CMYK: | 80 56 0 62 | |
Pantone: | PMS 655 C |