fighting Logos and Brands
Martial arts and combat sports form the content of the “Fighting” section. UFC, Bellator, ONE Championship, boxing promotions, and kickboxing, Muay Thai, judo, and wrestling federations are represented in the selection with logos that convey the atmosphere of the ring and the octagon. The logos of combat organizations tend to be aggressive and weighty, featuring images of fists, gloves, fighters in a stance, and octagonal cages. The martial arts industry builds its visual identity around confrontation, physical power, and the spectacle of combat, and promotional logos are designed to convey the tension of the fight even before it begins.

