multinational chain Logos and Brands
Network brands with points of sale in many countries set the theme for the “Multinational Chain” section. McDonald’s, Starbucks, IKEA, H&M, and Zara operate thousands of stores and restaurants on all continents, offering a uniform service format from Shanghai to Buenos Aires. The multinational chain’s logo ensures customers have a familiar experience regardless of the city or country. This section brings together the logos of brands that replicate their business model globally, with each new outlet reproducing the parent company’s visual standards.
