toy company Logos and Brands
Behind the bright windows of toy stores are corporations with billions in turnover, managing portfolios of dozens of brands and licensed franchises. The Toy Company section brings together brands of companies whose production and sale of toys is their main business. The largest players in the industry control the rights to popular movie and cartoon characters and release figurines, sets, and accessories under licensing agreements. The logos of toy corporations are familiar to several generations of consumers and are perceived as a guarantee of product quality and safety for children’s products.
