Xperia Logo

Xperia LogoXperia Logo PNG

Xperia: Brand overview

Founded:27 October 2008
Minato, Tokyo, Japan
Xperia is Sony Mobile’s line of smartphones and tablets, with its first Android smartphone hitting the market in 2008 under the Sony Ericsson brand. After Sony acquired Ericsson’s stake in 2012, the Xperia line became solely associated with Sony Mobile.

The Xperia brand has become synonymous with Sony’s Android smartphones, covering a spectrum of price ranges. Over the years, several popular models have emerged, such as the Xperia Z, Xperia XA, Xperia 1, Xperia 5, and Xperia XZ. In addition, Sony ventured into the tablet market with releases like the Xperia Tablet Z.

Multimedia capabilities, camera performance, and entertainment options are central to Xperia smartphones, making them a go-to choice for many users seeking these features. Competing in the Android phone market, Xperia goes head-to-head with brands like Samsung, OnePlus, and Google Pixel.

Nevertheless, Xperia has faced challenges in securing a significant market share compared to its rivals. Despite these obstacles, Sony continues to be one of the rare traditional electronics companies that produce phones under its brand, demonstrating its ongoing commitment to the mobile market.

Meaning and History

Xperia Logo History

Xperia color codes

BlackHex color:#000000
RGB:0 0 0
CMYK:0 0 0 100
Pantone:PMS Process Black C