leisure travel Logos and Brands
Travel for leisure and pleasure, rather than business purposes, forms the content of the “Leisure Travel” section. Tour operators, cruise companies, tour aggregators, and excursion service brands make up the category. TUI, Thomas Cook, Carnival, and Expedia in the tourism segment offer products for people planning vacations and weekend trips. Logos from the world of leisure tourism feature suitcases, compasses, sun symbols, and beach silhouettes, promising the buyer an unforgettable experience away from the daily routine. Brands in this section compete for vacationers’ budgets, offering itineraries from tropical islands to alpine slopes.


