nature Logos and Brands
Mountains, rivers, forests, animals, and oceans permeate the visual identity of companies in the Nature section. National parks, environmental foundations, travel agencies, outdoor equipment manufacturers, and brands that use natural motifs as the foundation of their image form this category. WWF, with its panda; National Geographic, with its yellow frame; The North Face, with the outline of Half Dome; and Patagonia, with the Fitz Roy mountain range, all refer to wildlife as the core of their identities. This section traces how natural landscapes and Earth’s inhabitants permeate the visual symbols of brands from a wide variety of industries.

