ZOO Ostrava Logo PNG
ZOO Ostrava: Brand overview
| Founded: | 1948 |
| Headquarters: | Ostrava, Czech Republic |
| Website: | zoo-ostrava.cz |
ZOO Ostrava traces its roots back to 1951 when it was established in the Ostrava-Kunčičky vicinity, initially named Kunčičky Zoo. Surprisingly, the initial establishment was an endeavor of local miners who dedicated their off-hours to construct the zoo on a modest six-hectare parcel adjacent to the Alexander coal mine. Five years later, plans were laid to shift the zoo to a new setting in Ostrava’s Stromovka Park. This relocation materialized in 1960, marking a new chapter in the zoo’s history.
Over the subsequent years, ZOO Ostrava underwent numerous changes and enhancements. During the 1980s, a South American-themed area came into existence. In 1996, the zoo gained membership in the European Association of Zoos and Aquaria (EAZA), affirming its growing reputation. Milestones such as unveiling new exhibits for lions and flamingos in 2000, the inauguration of an elephant pavilion in 2004, and overhauling the hippo pavilion in 2010 further enriched its offerings.
ZOO Ostrava sprawls over a 100-hectare area and is home to an impressive collection of more than 4,000 animals representing 394 species. The establishment has expansive natural settings, interior displays, a botanical section, and visitor play areas. With a focus on delivering educational and immersive experiences, ZOO Ostrava is dedicated to wildlife conservation. Continued investment in facility improvements keeps it at the forefront among zoological institutions in the Czech Republic.
Meaning and History
1970 – 2004
2005 – 2023
2023 – today
The ZOO Ostrava logo has been revitalized with a fresh burst of colors, reflecting the essence of nature, wildlife, and the place’s unique atmosphere. The graphic element to the left of the text features an abstract pattern subtly forming the head of a hippopotamus. This artistic choice engages the viewer, inviting them to uncover the meaning and depth of the image.
The color palette uses rich yet soft pink, green, orange, and turquoise tones. Each color conveys an emotion: pink for warmth and care, green for the harmony of nature, orange for energy and movement, and turquoise for freshness and freedom. The balance of these hues creates a pleasant combination free from excessive brightness.
The name “ZOO OSTRAVA” is written in a bold, clean font. Its black color and sharp lines convey modernity and order, enhancing the contrast with the flowing elements of the design. The text block is easy to read and integrates seamlessly into the concept.
The emblem’s composition combines simplicity of form with layered meaning. The bright colors and soft lines evoke images of natural beauty, while the hidden hippopotamus shape adds an element of mystery. This feature encourages a deeper look at the logo, turning it into a symbol rich with significance.
The logo reflects the zoo’s mission—respect for nature, care for animals, and a desire to inspire visitors. It captures the essence of a place where connection with nature happens, where details reveal something new. The versatile design fits perfectly on signage, souvenirs, digital platforms, and official documents.
The image of ZOO Ostrava in this emblem represents a space filled with ideas where nature and people come closer together.
