One Piece is the highest-grossing media franchise based on Japanese manga. Its creator is Eiichiro Oda, who is the author of both text and drawings. It first appeared in 1997 in Shueisha’s Weekly Shōnen Jump magazine. In addition to 98 volumes of tankobons (manga collection), the franchise consists of a film directed by Production IG and an anime series presented by Toei Animation in 1999. There are fourteen full-length cartoons, 13 TV shows, one video animation, many video games, and even card games. The manga is licensed to broadcast in English in the UK, Australia, and North America. Its circulation is already over 480 million copies in 43 countries, which allows it to enter the Guinness Book of Records.
Meaning and History
Eiichiro Oda began writing One Piece in 1996 with a passion for adventure and fairy-tale writing. The first story of the upcoming media franchise appeared in Akamaru Jump magazine, the second in Weekly Shōnen Jump. But, as the writer notes, while he achieved publication, the editorial office refused him three times. The manga is still in the making right now. In January 2021, she approached the 1000th chapter.
The plot is built around the adventures of a boy named Monkey D. Luffy. After he accidentally ate Devil Fruit, his body became flexible and viscous like rubber. Accompanied by a team of pirates called the Straw Hat Pirates, the protagonist explores the Grand Line. His goal is to find the One Piece treasure and become the pirate king. Both readers and critics highly appreciated this plot. They favored the style of storytelling, characterization, humor, and linguistic means of description. The manga is collected in several volumes, which broke the publication’s record: it has the largest circulation among the books published in Japan. And in 2018, it was recognized as the most demanded over the past 11 years.
Monkey D. Luffy was inspired by his idol, the pirate “Red-Haired” Shanks. Trying to create his team, the young man goes on a journey and meets many characters along the way: a navigator thief, a sniper-liar, a cook. They buy the ship Going Merry and fight another pirate crew, East Blue. But besides them, the world is full of different creatures, including gnomes, giants, fish-people, a race of humanoids with the characteristics of animals.
The universe itself is covered by two oceans, separated by a single strip of land. There are four seas with dangerous crossings in them, and the earth encircles the entire planet. Also, special fruits grow there, and there are superpowers that characters and creatures are endowed with. The single One Piece logo captures the core feature of the Monkey D. Luffy world. The personal sign appeared in 1999.
The visual identity symbol of the comic book game is a harmonious combination of graphics and text. The drawn elements are optimally used in the inscriptions – they are presented in a semi-amorous style. There are two key details: the icon on the left and the name of the game, which is on the right.
The first letter in the name also serves as a graphic detail. In its opening, a white skull is depicted holding a twisted rope in its teeth. He is wearing a yellow hat with a red stripe. The eye sockets and nose gape empty – they are painted black and have a round shape. Crossbones is visible behind the skull – a traditional sign of pirates. The rope winds along the bottom line (another one at the top) and ends at the anchor, which is located sideways – in the form of a capital letter “E.” The other two “E” s look normal and have flared serifs. Instead of “I,” there is a red man in a hat (presumably the main character).
Font and Colors of the Emblem
The typeface in the logo is individual. Some letters are replaced by elements from the manga: a skull, a man, and an anchor. Other signs have the usual spelling and are supplemented with sharp spikes at the ends. The extensions resemble serifs.
The corporate logo palette consists of blue with gradient transitions. He made the inscription and the boundary lines. It also contains yellow (hat), red (stripe, human figure), black (edging, small strokes on the rope), brown (rope), and white (skull, bones, background).