The Super League Logo

The Super League LogoThe Super League Logo PNG

Uniting for the benefit of the best and strong personifies the logo of The Super League. The emblem’s message is the competition’s honesty, transparency, and the participating teams’ high professionalism and experience. They are the base, the basis of the European football elite.

The Super League: Brand overview

Founded:18 April 2021
Founder:European Super League Company, S.L.,
Headquarters:
Europe
Website:thesuperleague.com

The Super League (or European Super League Company) is a new sports association with 20 football clubs (15 permanent and 5 applying for membership). It is also an annual top-level competition between the two, competing with the UEFA Champions League. It appeared in the spring of 2021. Florentino Pérez became its first chairman.

In April 2021, 12 teams established an international football organization, and three more joined them. These 15 clubs will be permanent members of The Super League and its leaders. Five applicants will join them each year based on their performance last year. According to the representatives of the highest football association in Europe, the competition will be held shortly, and the relevant negotiations are already underway.

The need for a league has been discussed since 1998. On April 18, 2021, a press release was published announcing its creation, which was announced ahead of the UEFA meeting. The old organization wanted to update and expand the UEFA Champions League starting in the 2004/2005 season to increase the number of matches and revenues.

In his speech, Florentino Pérez stressed that the new association would help athletes regain the income lost due to the coronavirus pandemic. A special raising and lowering system will certainly appeal to young football fans. This measure is expected to improve refereeing and VAR.

The press release also claims the Super League will provide additional financial resources, better competition, and substantial economic growth supporting European football. In addition to men’s matches, it is planned to hold women’s matches shortly.

Meaning and History

The Super League Logo History

The logo of the newest sports organization is simple and minimal. At the same time, it looks conceptually powerful since it consists of an inscription combined with a fragment of a pyramid. This ladder expands in the lower part, forming a symbolic platform. This directly echoes the concept behind the football league.

The association’s full name is used in the text—”The Super League.” All letters are the same and in uppercase. The lines are aligned to the left, making it convenient to use the logo on flags and posters since, according to language rules, all words are read from left to right. The organization offers two equivalent logo options: monochrome with a neutral white background and color with a wide black rectangle.

What is the European Super League?

Super League is a European sports association of a new format and the most anticipated event in the world of football. They wanted to hold the sports tournament among the most successful clubs on the continent.

The Super League: Interesting Facts

The Super League, or the European Super League (ESL), was a proposed football competition announced in April 2021 that faced much backlash and quickly fell apart. It was intended to rival the UEFA Champions League and change European club football. However, due to heavy criticism, the plan was quickly dropped.

  1. Founding Clubs: Twelve of Europe’s biggest football clubs, including AC Milan, Arsenal, and Real Madrid, were behind the Super League, causing much controversy.
  2. Competition Format: The league was to have 20 teams, 15 founders, and five qualifiers competing midweek, which would clash with the UEFA Champions League.
  3. Money Matters: The league’s main goal was to make more money than these clubs could from current competitions, especially given the financial strains from COVID-19.
  4. Broad Criticism: Fans, football bodies like UEFA and FIFA, players, and politicians quickly criticized the league for being unfair and damaging to football’s wider community.
  5. Quick End: English clubs pulled out within two days due to fan protests and threats from football authorities, leading to the league’s collapse.
  6. Aftermath: UEFA and the leagues discussed penalizing the founding clubs. The event spurred discussions on football governance reforms in Europe.
  7. Fan Influence: Fan protests, especially from those supporting the English clubs, were key in stopping the Super League.
  8. Legal Issues Remain: Some clubs, like Real Madrid, Barcelona, and Juventus, didn’t back down, leading to ongoing debates and legal discussions.
  9. Leadership Changes: The backlash led to changes at some clubs, such as Manchester United’s executive vice-chairman resigning.
  10. Reform Talks: The fallout has led to wider discussions on how football is governed, revenue distribution, and protecting competition integrity.

The attempt to create the Super League highlighted the clash between commercial goals and football’s traditional values, showing the power of fans and governing bodies in influencing the sport’s future.

Font and Colors

Super League Logo

The text is executed in a sleek, modern grotesque with wide letters, precise angles, and straight lines. The typeface used is reminiscent of the Bw Nista International Black and Kamerik 205 Text Heavy fonts with minimal modifications.

The European Super League Emblem

The branded palette consists of black and white. The first is the two lower rows; the second is the upper one. In the other version (colored, with a dark background), the lines “Super” and “League” are white, and “The” is a neon gradient from light blue to dark pink.

The Super League Emblem

The European Super League Logo

The European Super League Logo

The teams that founded the league

The teams that founded The Super League

Twelve clubs have been announced as founders of The Super League, and three more will join them at the start of the season. The base includes British, Spanish, and Italian representatives. All 15 founders will become permanent members of the organization and lead it.

England

Arsenal

The club is professional, has existed since 1886, and is managed by Mikel Arteta. The team has won 13 awards.

Chelsea

The most titled team of professional football players from England. It was founded in 1905, is based in London, and owns over 30 titles. Its leader is Thomas Tuchel.

Liverpool

The football club is located in Liverpool and is professional. He appeared in 1982 and has won 50 titles, 19 of which are in the Champions League. Jurgen Klopp now heads it.

Manchester City

The Manchester football team is considered one of the oldest, founded in 1880. Throughout its sports career, the club has won 9 major titles and 6 in the Champions League. Pep Guardiola leads it.

Manchester United

This is another professional football club from Manchester with long roots- founded in 1878. Ole Gunnar Solkjaer runs it. The team owns 39 titles, making it the most awarded in the British football segment.

Tottenham

The club is based in London and is professional. It has existed since 1872 and is now owned by ENIC International. Although the team does not own any titles, it plays a vital role in the history of English football.

Spain

Real Madrid

A professional soccer team led by Zinedine Zidane. It was founded in 1902 and is located in Madrid. The club owns 118 different titles, 13 of which are Euroleague awards. Therefore, it is recognized as one of the most award-winning football organizations on the continent.

Atlético Madrid

This Madrid team was founded in 1903. She owns 10 Champions League titles and is among the strongest clubs in Spain. Its leader is Diego Simeone.

Barcelona

The professional football club from Barcelona was founded in 1899 and is run by Ronald Koeman. Throughout its history, the team has won 130 titles, including 74 awards from Champions League matches. This makes it the most successful in the Spanish football segment.

Italy

Juventus

Based in Turin, the club has been bringing together professional footballers since 1897 and is currently managed by Andrea Pirlo. Athletes have won 36 Champions League awards.

Inter Milan

The professional football team from Milan, led by Antonio Conte, has existed since 1908 and has 18 Champions League trophies.

AC Milan

Another Milan team of professional footballers. She appeared in 1899. Its manager is Stefano Pioli. The club has won 7 awards in the Champions League.