The Premier League logo demonstrates the participants’ greatness, nobility, and patriotic spirit. The emblem indicates that the organization is honored to represent the country internationally, and the teams are ready to do it in the best way.
Premier League: Brand overview
Founded: | 20 February 1992 |
Headquarters: | England |
Website: | premierleague.com |
Premier League is the association of the top 20 English soccer teams, the most famous of which are Manchester United, Liverpool, Chelsea, and Manchester City. Executive Director Richard Masters. The Premier League logo is the most famous and popular worldwide.
The league is the result of the departure of the best teams from the Football League of England. Each year, the clubs have two meetings with each participant, a total of 38 games for a team. Four winners play in the UEFA Champions League; the last three places fight for relegation with members of a lower level—the EFL (English Football League). More than 14 billion people attended the Premier League performances, the highest figure of any European league.
Meaning and History
The logo has been changed twice, but the lion has always been integral.
What is the Premier League?
The most famous European association of soccer clubs, which includes teams of the first English division. Almost 5 billion people watch its television broadcasts. Each of the clubs is a shareholder of the organization.
1992 – 2007
The first logo shows a majestic roaring lion in profile with its paw on the ball. At the bottom, on a green band with a white border, it reads The F.A. Premier League.
The acronym is related to the organization’s legal name, which sounds like the Football Association Premier League. The league’s formation was caused by the desire to increase revenue and the confrontation between the Football Association and the Football League. The leading clubs already received the lion’s share of all EFL revenues (more than 75%), but if they were split into a super league, they could earn even more. Therefore, the Football Association supported and led the formation of the Premier League. The rights to broadcast matches were sold for five years for £ 304 million.
The emblem uses the highest symbols of English power: the Berber lion and the crown. The lion is considered the national animal and is depicted on the country’s coat of arms, and the crown of St. Edward is used for the coronation of monarchs.
The image shows the league representing the country in the highest-class international competitions. The paw on the ball symbolizes the patronage of the country’s monarchs and their blessing to win. The composition promises that Premier League representatives are the best and will fight like lions.
The green ribbon symbolizes the soccer field, and the white stripes – markings on it.
2007 – 2016
The Premier League won the confrontation with FIFA, which demanded reducing the number of teams to 18. The league lost only two teams, entering the 2007 season with 20 members instead of 22. That same year, the league shortened its name by removing the word “England.”
The new visual sign is majestic and realistic. The glorious lion faces the viewer, proudly holding the ball with his paw. His fur ripples in the wind as if he were standing on a pedestal. At the bottom, in large capital letters on two levels, is the name of the Premier League. The whole composition is made in noble navy blue.
The sign shows that the organization is in its prime. It has gained considerable weight in the world of soccer and claims to be not just an English league but a world one because of the Premier League’s about 10 European Cups. The organization’s affiliation with Great Britain can only be guessed from the lion.
2016 – today
2016 the multi-year contract with the Premier League’s title sponsors ended, and no new ones were contracted. The organization wants to be free from promoting any brand other than its own.
The league’s new image also retains the lion, but now it’s just the head of the beast looking over viewers into the future. To the right of the King of the Beasts is a two-tiered Premier League inscription that begins with capital letters.
The logo no longer evokes a sense of superiority and dominance but reflects confidence, courage, and resilience. The sign foreshadows a long existence and symbolizes future victories.
Font and Colors
The last color of the logo is dark purple. It reflects the league’s strength of spirit, venerable age, and creativity. The league is making history and has enough potential to maintain its leadership position.
The font of the Kontora Black inscription.