AutoCAD is one of the most successful and demanded computer-aided design systems created by Autodesk. It is intended for the construction of architectural projects, structural, construction and engineering drawings, transport infrastructure, and is also used in mechanical engineering.
Meaning and History
It all started with his home development, a program for architectural design, bought in 1977 from programmer Mike Riddle for the then fabulous $ 15,000. Its first name was INTERACT, MicroCAD changed it, and in 1982 it was renamed to AutoCAD 1 version. Only 12 primitives could be developed on it, and the command menu included only 41 items. Today, the AutoCAD 2018 version has 14 million code lines, is released in 18 languages, hundreds of thousands of licenses have been sold, and the number of pirated copies reaches a million.
Autodesk employee Chuck Victory created the first logo for the AutoCAD version. The logo was a word of letters of the same size; the AUTO part was in blue; the CAD letters were white in a black frame. The background was seven blue stripes resembling a stave. In the upper right corner, there is an indexed mark ТМ.
Subsequently, the emblem changed several times in the size and color of the letters.
The debut emblem looked like single lettering against a background of thin blue and wide white stripes. And she was blue and white. The first word, “Auto,” was done in bold letters in a blue palette. The second – “CAD” – is written in white characters, outlined with a thin outline. The name is two-part and is used as it is, without breakdown into separate fragments. This contrast makes the lettering well readable because every part is visible. At the same time, this connection demonstrates the general purpose of the program.
2000 – 2002
The developers decided to replace the full name of the program with one letter A. It was made in red, around a white orbit in an inclined ellipse, on the right – a yellow star stylized as a drawing. This emblem proved to be recognizable and attracted additional attention to the product.
2002 – 2007
The logo design has changed dramatically: the letter “a” was made in lowercase, volumetric, light blue with a gray outline. The background of the square is also blue; the frame is light gray. Completing the design was a stylized white cursor.
2007 – 2009
Again, a change of image: the square has become blue-green with a bias towards green, the letter “A” is capitalized again, in thin white lines, the inner perimeter of the frame is edged with a white stripe.
2009 – 2014
A new logo with a return to red: the 3D image of the letter “A” tilted to the left. The dark background makes it appear three-dimensional.
2014 – 2018
The letter “A” was expanded and stylized as a volumetric pyramid. It successfully reflected the functionality of the design program.
2018 – present
The final version, which is still relevant today, was adopted in 2018. The three-dimensional letter “A” is made in the original design, with a color stretch from dark brown through red to pink. The program’s official name is also adopted: the word AutoCAD (in this size case), bright red letters on a white background.
Font and Colors of the Emblem
The changes that this brand’s logo went through are related to the additions made to the software. Moreover, the authors have always strived for visual clarity and simplicity, which they achieved in the last version. A current emblem is a 3D object with wide lines, well-distributed shadows, and crisp edges. Therefore, the letter “A” looks perfectly balanced despite the uneven stripes. The legs are slightly twisted at the bottom, which is why the inside is slightly turned outward. The crossbar is wide on the right and narrows on the left, which also well emphasizes volume.
Although there is a letter in the modern emblem, there is no need to talk about the text – there is none. The designers relied on the symbiosis of verbal and graphic symbols. At the same time, the inscription is used separately from the icon or on the label. Usually, it is TrueType format with TTF or SHX extension from Windows. The rest is AutoCAD special fonts. But the very first logo had a text. He represented a chopped typeface – sleek and sans serif. The branded palette has evolved from a combination of blue and white to red and burgundy, interspersed with pink in places.