The Microsoft Word logo symbolizes the text editor’s improvements and versatility, reflected by four blue stripes of an equal shade. The simplified design has improved the perception of the emblem, adding sophistication while maintaining recognizability.
Microsoft Word: Brand overview
Founded: | October 25, 1983 |
Founder: | Microsoft |
Website: | products.office.com |
Meaning and History
The first version of Microsoft Word was created in 1983 by the programmer Richard Brodie based on the Bravo editor. At that time, another editor, WordPerfect, was very popular in the USA. But Brody quickly orientated himself, eliminated all the flaws, and two years later released Word 3.01 for Macintosh, and a year later – an updated version for Windows 3.0. The WordPerfect editor was outdated, but couldn’t work with Windows at all, and Word became the editor in chief in the USA and the world. Moreover, in addition to a text editor, new versions of Microsoft Word included graphical tools, the ability to embed various objects, and multilingual support
The Microsoft Word logo was created in 1983 and since then has been updated every 3-5 years with the advent of a new version. The experts consider the current option today the most successful and most appropriate capabilities of the latest version.
What is Microsoft Word?
This is a program designed specifically for working with texts. Its alternative names are WinWord or MS Word. This software is included in the set of Microsoft Office applications but appeared much earlier – in 1983.
1983 – 1987
The first logo was simple – the name of the editor MICROSOFT WORD is written on the black plate in white capital letters, the central letter is depicted in the form of concentric circles. The Word is underlined by a thin white stripe, under it the slogan of the Word Processing Programm in small print.
1987 – 1991
With the advent of an improved version of Word 3.0, and then Word 3.01, a full-fledged logo was created. The emblem depicted a sheet of paper with printed small unreadable font tests. Above it, in large Microsoft letters, on top are two small sheets placed at an angle. On the top sheet is a purple emblem with the letter W. In the foreground is another voluminous letter W with a bright yellow facade. Several dozens of fonts appeared in the editor, including those with the 3D effect, as well as the ability to color-fill the background and the text itself.
1991 – 1993
The emblem was slightly modified – it became twice as much. A thin black border was added to the background square, and a shadow on the right, which began to depict a stack of printed sheets. The name has not changed, of the two small sheets left 1, with a blue-green square, and the voluminous letter W received a bright azure color.
1993 – 1995
The logo was changed radically, making it softer. A sheet of paper is depicted horizontally, and with a wave, the letter W has moved up, has become vertical, inclined, and with large serifs.
1995 – 1999
In 1995, a new, revolutionary at that time version of Word 7.0 appeared in the Office 95 suite. The logo was changed with it – the sheet was placed at an angle, the large letter W was branded in color on the left, and the square with the fill was moved to the right. Feature – all lines consist of “picture element,” which are now called pixels. This option was recognized as the most unsuccessful in the image.
1999 – 2003
The next cardinal transformation in both design and color. A white and blue color scheme with a gradient was selected. The white square is enclosed in a blue frame, in the center is a large letter W of blue color.
2003 – 2007
Minor changes – the emblem decreased in size, and the plain blue was replaced with a tinted stretch from blue to blue.
2007 – 2010
Word 2007 moved to the international standard Open XML, and the logo has changed a lot. Again we returned to the idea of a white sheet with stylized text and the letter W. In the background is a blue square with a rounded corner.
2010 – 2013
The design has slightly changed in terms of the movement of individual elements of the logo, although its visual perception has remained the same.
2013 – 2019
In 2013, Word changed not only the functionality but also the interface, became softer, more understandable, and many new features were added. The logo also received a new image – in the form of an open book with text and the letter W on the cover. The color scheme is blue and white.
2019 – today
Users are presented with a new improved Microsoft Office Word 2019 and a new editor logo. The background plate consists of 4 wide stripes of different shades of blue, which symbolizes the versatility of the program. Front left – a small square plate in blue with a signature white letter W.
As you can see, the designers went from the opposite: the Microsoft Word logo simplified and became more refined in design, and the editor itself became more complicated.
Font and Colors
Since 2019, WinWord has a stylish two-part icon. In the background is a rounded rectangle with four stripes in different shades. A square with no corners is brought forward, which casts a triple shadow. The light appears to be on the left outside of the picture. Inside the square is a large “W” – an abbreviation for the word “Word.” It can also be interpreted as the upside-down capital “M” from “Microsoft.”
The only white element on the emblem is the capital “W.” It is serif-free and consists of four diagonal stripes of equal length and width. All other parts of the logo are blue, and the palette contains several variants of this color at once – from blue at the top of the rectangle to dark blue at the bottom. The shadows cast by the square are gray.
Microsoft Word color codes
Spanish Sky Blue | Hex color: | #00a7f1 |
---|---|---|
RGB: | 0 167 241 | |
CMYK: | 100 31 0 95 | |
Pantone: | PMS 2995 C |
Ocean Boat Blue | Hex color: | #007dd7 |
---|---|---|
RGB: | 0 125 215 | |
CMYK: | 100 42 0 16 | |
Pantone: | PMS 285 C |
Tang Blue | Hex color: | #005ac1 |
---|---|---|
RGB: | 0 90 193 | |
CMYK: | 100 53 0 24 | |
Pantone: | PMS 2935 C |
Dark Powder Blue | Hex color: | #003d95 |
---|---|---|
RGB: | 63 194 204 | |
CMYK: | 60 0 23 0 | |
Pantone: | PMS 661 C |
What is the Microsoft Word logo?
The current WinWord logo consists of two quadrangles. The background shows a blue rectangle divided into four horizontal stripes. The hue changes from light (top) to dark (bottom). In front is a blue square with a white W.
How can I design Microsoft Word?
You need to go to the “Insert” section, click on “Shapes,” and select the appropriate option. When the shape is created, the Drawing Tools tab appears to change the fill and paths. To create the design, you need to add a few more objects.
How do I create a logo in Word?
To create a logo in the program “Word,” it is recommended to use standard shapes and experiment with the outline’s color and thickness. For text-decoration, the WordArt function is suitable. You can also insert any images saved on your computer.
Where are icons in Word 2019?
Icons in Word 2019 are located in the same place as in other program versions – in the “Insert” tab.