In recent years, electronic games have begun to play a special role in the lives of modern men, taking up an increasing share of their free time. In 2012, the Google Play virtual store was created and launched in this wave, uniting all previously created stores and presenting offers for all ages and all existing genres. Today, it offers many variants and types of video games; the assortment is constantly expanding, and the toys are being finalized and improved. In such a crowded marketplace, making the right choice is especially difficult. To ensure that Android games are attractive and differentiated, the system of bright, colorful icons in the Google Play Store is widely used.
In addition to providing choice, game icons contribute to the speed of recognition, ease of grouping, and storage. For these reasons, every modern developer pays as much attention to crafting a unique identity for their product, especially its icons, as they do to creating the game itself. You can be convinced of this by visiting the Google Play store, estimating the number of variants most frequently downloaded by users, and familiarizing yourself with their top list.
Most downloaded games of all time
To determine the degree of real popularity of this or that game, and therefore, to conclude its interest, helps to indicate the frequency of downloads. This is facilitated by creating a list of store items with the most frequent manifestation of interest. Thanks to it, it becomes possible to save time searching for something special based on the choice already made by most gamers. In addition, the list is a clear confirmation that each game included in it will give the user unforgettable moments, bringing great pleasure from the exciting gameplay.
1 Subway Surfers
One of the particularly attractive mobile runners, Subway Surfers, lets players feel like graffiti artists overcoming their limitations. The player and the protagonist are in constant motion, trying to escape from the police and catch a troublemaker who has painted a subway car. Following him, you must collect bonuses, constantly take shortcuts from various objects, and try not to lose speed. The game is distinguished by a cheerful, colorful icon featuring a funny, cunning protagonist holding a can of paint. In the background, through the car window, you can see the outlines of city skyscrapers in a blue, translucent haze, immediately evoking the game’s storyline.
2 Candy Crush Saga
Candy Crush Saga has long been a legendary puzzle adventure game that millions play today. Free and colorful, it features many levels in which you need to quickly and successfully rearrange and combine candies of different shapes in bright, colorful wrappers. The need to make deft moves against the background of rainbow cascades and enchanting colors of delicious candy combinations makes the puzzle especially attractive. Colorful pictogram causes an irresistible desire to play with such treats and be sure to eat something special. The image shows a variety of smooth, shiny candy shapes against a cheerful light-blue background. The contrasting use of bright and saturated colors – the main red and a variety of small candies on the chocolate surface enhances this effect.
3 Pou
Taking care of your pet, a quirky creature named Pow, is the main plot of the original and exciting game. To do this, the user is provided with everything necessary. It is required to take care of the character: bathe and dress him, feed him, play with and talk to him, collect coins, and experiment with potions. The main thing is to provide Pow with timely nutrition and a good mood, keeping his health at the proper level. The game is very similar to the once-popular “Tamagotchi.” The game’s icon was the character’s image in a fancy shape and light brown. Today, it has become world-famous, and the cute “face” with a shy smile drawn on the side has begun to appear on the monitors and displays of many gadgets.
4 Temple Run 2
The continuation of the much-loved runner, Temple Run number 2, immediately became a hit with downloads. It increased the number of obstacles, bonuses, and other features. To maintain recognizability and attract the attention of fans of the first release, the sequel’s visual appearance was designed in the same style, but with individual touches. This was reflected in the color scheme, which included a red hue and the traditional light orange. The badge became brighter and more accurately reflected the traditional ornamental style of Latin American Indians. In the lower part of the composition, a symbolic image of a mountain stream running over a scattering of stones indicates the appearance of new elements in the game.
5 Hill Climb Racing
Despite its simple animation, the cartoon car from Hill Climb Racing has become the most famous icon among racing video game fans. Captivating and appealing, with an uncomplicated plot and a sense of color, the game platform challenges you to drive your car as far as possible, overcoming various obstacles, performing dizzying stunts, and collecting coins. Its icon, with a sky-blue background, depicts a cartoon character sitting behind the wheel of his bright red car, overcoming a steep slope with light-green grass, and immediately attracts attention. In contrast, a brown dirt road is added. The sense of motion, speed, and power with which the car overcomes the obstacle is created by the rocks flying out from under the rear wheel and the gaps between the front wheel and the ground.
6 My Talking Tom
My Talking Tom, a 3D mobile pet simulator, is popular today. As the 14th installment of the beloved “Talking Tom and Friends” series, this release offers users an unforgettable, daily fun adventure. At the same time, the character can speak, which radically distinguishes the platform from similar ones, making it unique and especially attractive. The choice in favor of this game is especially influenced by the icon with a simple, modestly smiling “face” of the gray-haired hero, the owner of piercing, huge emerald eyes, pale pink ears, and a “leather” nose.
7 Despicable Me
Despicable Me is a series of video games about the favorite cartoon character from the movie of the same name and his minions. All games are addictive, endless runners with plenty of playable locations drawn from movie plots. Running, sliding, dodging with many levels, items, and prizes, constantly updated goals and tasks, and a wide range of costumes are the basis of this incredible game world. The icons of each game are characterized by the richness and depth of bright colors, accentuated by darker tones for greater appeal, which together provide the game’s cheerfulness and atmosphere. Each icon utilizes an image of the game’s main character, rendered in a distinctive style that reflects his character and features.
8 Angry Birds
One of the most downloaded video games was a platform game from Finnish developers Angry Birds. The game aims to take revenge on greedy pigs stealing bird eggs. The player must launch birds at pigs using a slingshot to destroy their shelters. All pigs must be destroyed to complete the level. A bright, colorful icon was created to identify the game, depicting an incredibly round, bright red “angry bird” against a background of rays of dark and light blue diverging from it. The contours of the character and the frowning, angry eyebrows are drawn in black for the best perception and memory of the emblem. The central element of the composition, a yellow beak, adds personality to the image, making it more attractive.
9 Fruit Ninja
The video arcade Fruit Ninja, developed by Australian developers, is one of the leaders in downloads. Its gameplay centers on quickly and accurately cutting the appearing fruits with a sword. The game requires attention, good reaction, and accuracy. The presence of different modes and a wide selection of cutting tools allows you to reduce the “thorny” path to achieve the best results. Attractively and originally made, the icon also helps to choose a favor for this toy. It is based on the image of a sharp knife with a shiny blade, which, on the fly, disposes of a juicy watermelon, whose bright scarlet splashes of sweet juice spread over the realistically made surface of a wooden cutting board.
10 Clash of Clans
Fans of strategy games have shown a preference for Clash of Clans. Responding to its direction, the game allows you to create and develop your village with your clan, participate in epic clan wars to capture resources, and get grandiose rewards. Barbarians, sorcerers, warriors, and heroes await their ruler in the attractive world of Clash of Clans. A riot of colors characterizes this world, and hand-painted, unique characters with their original, detailed equipment. An icon was created to make the game recognizable with an authentic image of the main character’s head. His facial expression shows his constant willingness to smash the enemy to complete victory.
Top games – paid and free from Google Play
The concept of “Top” speaks for itself: this is the highest level, the most popular and in demand, within the category. The proposed version of the online store Google Play not only reflects the popularity of games among users. It is a way of grouping information important to users about choices and preferences, helping them decide based on what others have already done. In doing so, the rankings cover all areas, paid and free, which often becomes crucial for players deciding whether to turn their attention to the paid group.
1 Fishdom
Among casual computer games, the free-to-play game Fishdom attracted significant interest among gamers, which led to it entering the top 10 on Google Play. Its genre falls under the “three in a row” category, and the gameplay centers on creating the aquarium’s inner world through spatial decoration. When finished, the finished aquarium can be used as a screensaver. Cartoon World is notable for its colorful and diverse inhabitants, decorations, and exotic forms of plant life. The icon reflects one of the game’s playful moments, in all the vibrant multicolored characteristics of the game – the chase of a striped orange-yellow predator after a smaller yellow fish with black stripes on a rich blue background with darker transitions as the depth increases.
2 Brawl Stars
With its eccentricity, the free-to-play app Brawl Stars, created in the MOBA genre and supporting in-app purchases, has attracted special attention. Like all such mobile applications, Brawl Stars is crafted in a colorful world with a particularly attractive musical accompaniment. The dynamics of the multiplayer game with 3×3 battles and a decisive survival battle, allowing both single-player and multiplayer play at once, make the app stand out among similar ones. A plethora of modes, ability upgrades, skin collecting, and more have ensured its popularity. The application’s recognizability is provided by a laconic yet bright icon in several shades of yellow to dark orange, on a background where the outline of a stylized skull, the game’s main symbol, is drawn in black.
3 Roblox
Roblox is a free multiplayer online game that debuted in 2006. It is a giant meta-universe with offerings across a wide variety of genres, allowing players to choose them. It features an internal builder that allows users to create their world, genre, and game, both paid and free. It has gained immense popularity among children and youth aged 16 and under. The game is identified by an icon depicting a concrete square block with a square landing hole at its center on a gray-light-to-dark raster background, symbolizing the game’s essence: creativity in a world that feels very much like a Lego construction device.
4 Wordle!
Free game browser type: Wordle, which has interested many fans of word games and crossword puzzles. For those who are used to constantly training their brains, the application has become a real revelation, allowing you to try your hand at and demonstrate your intelligence and skills across several unique game modes on this platform. In addition to its interesting offerings, Wordle attracts attention with the colorfulness of its game world and its varied graphic solutions. The brightly themed icon, with white letters of the Latin alphabet scattered across its space in a bold, round font, helps you quickly find it among the Google Play offerings. Each letter is placed in a circle filled with one of the soft shades in the cheerful color scheme. The centerpiece is the first letter of the game’s name, W, rendered on a signature Word text editor background.
5 Minecraft
The stable and improved version of Minecraft, a paid indie sandbox game created in 2011, has generated much interest among users. Users will find endless worlds to explore, where they can build everything from a hut to a castle. The game can be played both alone and with friends. Its recognizability is provided by an icon composed of different shades of green and brown. Performed pixel division of the background image, which echoes the graphical structure of the game world. The central element is the text block – the voluminous name of the game in grayscale, made by a unique computer font, providing individuality and ease of remembering.
6 Grand Theft Auto: San Andreas
In the family of action-adventure games, the paid Grand Theft Auto: San Andreas is at the top of Google Play. Today, the fifth sequel to the GTA game cycle entered the top apps of the store. This is a third-person action game in symbiosis with a car simulator, where the plot unfolds according to the player’s decisions in a large, explorable world. This version added many new features and increased the number of vehicle types, which affected the application’s success. An icon in a strict, laconic style distinguishes it. It is a black square on which the series’ name is written in bold white font in the traditional style, and under it is the release’s name in gothic font. The black letters have a contrasting white stroke that makes them stand out.
7 Coin Master
Coin Master’s popularity is determined by its addictive gameplay, colorfulness, and free-to-play features. It is available on Facebook, which opens up a wide range of multiplayer possibilities. Acquiring Coin Master skills, traveling through time and magical lands, battles, the opportunity to become a hippie or a warrior, a pirate or a king, a Viking, building your village, and daring forays beyond its borders are the features of the game’s gameplay. In the family of similar games, it is distinguished by an icon depicting a pink protagonist in a black mask, “Zorro,” cloak, and a gold coin in his hands, engraved with the attribute of royalty, the crown. The blue background provides the necessary contrast to visualize the composition.
8 Pokémon Go
The Pokémon GO game proved so popular that gamers began to lose focus, playing even in the face of mounting health risks and life-threatening dangers, prompting the decision to block it in many countries. The free version opens up many opportunities to join online trainers worldwide by becoming a Battle League member. Traveling through the game world, you can become stronger, get a lot of rewards, and catch other Pokémon. The game’s identifying mark is the Pokéball, which is used to catch and store Pokémon. It is circular and opens in the middle along the black border of white and red at the moment of capture. The Pokeball is depicted on the ring’s bright blue surface against the room’s wooden wall. The color scheme also features a light brown signature color.
9 Gardenscapes
Released in 2016, free-to-play Gardenscapes immediately caught the eye with its combination of traditional mechanics typical of three-in-a-row combination games. As a puzzle game that requires finding effective solutions to restore your garden and create coziness in every corner of it, the game attracted many users’ attention, leading to its entry into the Top 10 on Google Play. The game’s identification icon depicts one of the game’s moments when the hero delivers the key to the lock, blocking the heroine in the garden maze. It uses the main corporate colors: bright green for the bushes that outline the maze, gold for the key and lock, and brown for the paths. The characters’ clothes are also made in bright, colorful hues, attracting users’ attention and making it easier for them to search visually.
10 Hay Day
Supercell’s multiplayer free-to-play game Hay Day made the list of the best games on the store. It attracted the attention of those passionate about running their farm and those who like caring for animals. The addition was a fascinating exploration of the valley, including harvesting crops, decorating, and furnishing the farm. Among similar games and on the Google Play leaderboard, it stands out with a cheerful icon featuring the head of a white rooster with a bright red crest and a yellow beak, against a blue sky with small clouds and a rural panorama on the horizon. The cartoonish rendition of the bird with bulging eyes is eye-catching and matches the character’s visuals in the game.
11 Geometry Dash
A paid 2D platformer, Geometry Dash, was created for iOS/Android and later developed as a PC game app. A fascinating arcade game featuring jumping and flying throughout the plot, and overcoming the dangers of this geometric world, is loved by many users. The game’s icon is an image of its main character: a light yellow square with a transition to orange, turquoise eyes, and a rectangular mouth, the contours of which are highlighted with a black frame for contrast. In the upper-left corner is a bold, round letter R on a yellow background, reflecting the game’s belonging to the RobTop Games direction. The lower left corner is occupied by the black shape of one of the geometric obstacles – a triangle with a white border. Elements of the image are made on the main background of the gameplay.
12 Clash Royale
Another popular Clash of Clans universe representative is Clash Royale, released in 2016. It is a free RTS game with CCG elements. In the first year, it was downloaded by more than one million users. This was facilitated by an attractive battle-based gameplay, where players must destroy enemy towers while preserving three of their own: two princess towers and one royal tower. For this purpose, a deck with unique cards is used. The game stands out among the abundance of offers in this genre with a bright and colorful icon depicting the faces of warring kings in golden crowns and ribbons in the colors of both sides, bright blue and red, in a gradient design. Separated by a lightning bolt symbol, they are set on backgrounds of lighter shades of blue and red, according to their affiliation.
13 MONOPOLY
The appearance of the favorite classic board game MONOPOLY, and even in a paid electronic version, immediately attracted the attention of not only fans. Its stunning graphics, original animation, and the ability to play without advertising provided inexpressible pleasure from the game. The main elements of the gameplay are rolling dice, taking justified risks, the desire to earn more money, and the ability to invest it correctly. The unique icon, which depicts a quality character in a black hat and tuxedo on a blue field of light and dark squares, ensures its recognizability. The play of shadows creates an impression of volume. In the foreground, at the bottom of the image, on a rectangular plate, is the game’s logo: its name in white lowercase sans-serif letters, printed on a red gradient background, which accentuates the sign.
14 Bridge Constructor Portal
Bridge Constructor Portal, a paid electronic puzzle game and simulator, is leading in popularity. The hybrid of the classic Portal™ and Bridge Constructor™ was particularly successful. As a new employee of the laboratory with portals, the player’s task is to design and build bridges and ramps, the most diverse constructions, so that story people can quickly and safely reach the finish line in their cars. The application’s colorful design is reflected in its icon. Its concise reflection of the storyline offers insight into the gameplay and its recognizability. The visualization is an opening, bright orange portal in a round shape, from which human beings appear on a forklift with a load and a trailer, against a gray gradient background. The silhouettes of the black men are highlighted with a white outline to clarify their perception.
15 World of Tanks Blitz PVP battles
Online game World of Tanks Blitz PVP battles are free, massive multiplayer, strategy, and shooter games based on World of Tanks gameplay. The dynamics and realism of multi-million 7×7 PVP battles, network play, various maps, vehicle types, modes, and strategies are World of Tanks Blitz PVP battles. The realism of the world and the detailing of military equipment, in full accordance with their design features, make the game especially attractive. The developers created an icon depicting a moving tank firing a laser gun against a light blue sky with scattered white clouds and snow-covered mountain peaks on the horizon, so it would be easy and quick to find among the proposals. Particular attention is drawn to the original camouflage in the form of a red “BOOM!” inscription on the frontal protection and the image of a cartoon “evil” projectile on the side armor.
16 Pubg Mobile
Pubg Mobile (PlayerUnknown’s Battlegrounds Mobile) is a shareware online multiplayer battle royale action game. As a mobile version of PlayerUnknown’s Battlegrounds, it replicates the original game’s gameplay: after landing on an island, up to 100 players start battling each other. The options are single or team battle to the last survivor or one remaining team. The game icon represents the game character in summer combat gear against a blue sky. In the foreground is the full three-level title of the game. The first part is executed on a golden rectangular plate in black letters. The middle part is in gold lowercase letters, with black shadows that create volume. The third block is printed in dense gray font on a rectangular plate with a reddish tint. This design brightens up the icon, emphasizing the text image.
17 Rise of Kingdoms: Lost Crusade
The colorful game world and gameplay of free-to-play strategy game Rise of Kingdoms: Lost Crusade are appealing for their scale and colorful extravaganza. Many battles, the opportunity to create a new history for your Viking civilization, to raise it from the depths of oblivion to new heights with the help of wars of conquest or the virtue and wisdom of the ruler, travel to unknown lands, or the desire to help your people, all these are just some of the possible storylines. A characteristic feature of the game is its identifying icon. It is centered on the image of a heroic warrior in the original helmet and armor, against a light brown letter C, the first letter of the word Crusade.
18 Standoff 2
Multiplayer shareware action in the classic first-person shooter genre, Standoff 2, is especially loved by gamers. It is well-equipped with various modes and a large arsenal of modern weapons from different countries. Continuing the traditions of the previous version, the game allows you to act all over the world. There are many new and updated maps from the first part. Make your choice in favor of Standoff 2 offers and icons representing the game on the network. The image of a masked character with a naked pistol on a light blue background immediately catches the eye, making it easy and quick to find in the electronic games store.
19 Lords Mobile: Tower Defense
The free MMO strategy game Lords Mobile: Tower Defense has entered the top of the e-app store. The application is particularly popular, as evidenced by the official data about 60 million subscribers. The presence of several game modes, including PVP battles, characterizes the game. The gameplay involves developing an army and improving your fortress, attacking enemy fortifications, capturing resources, and defeating the best enemy warriors. The application’s visual identifier is an icon depicting the head of the attacking hero, set atop a golden-winged diadem with a sapphire inserted into it. The character is armed with a short sword. A blue gradient background contrasts with the central figure. In the lower-left corner is the abbreviation of the developer’s name.
20 FIFA
Fans of virtual sports games in 2017 were pleased by the release of a shareware soccer simulator, FIFA Mobile, which created unprecedented immersion in the world’s favorite game’s exciting atmosphere. It offers the opportunity to play as each of the world’s top 15,000 soccer players included in the game’s base and apply 600 of the most famous teams in the most dynamic game events. The voices of legendary sports commentators accompany the matches, and a new game engine provides dynamic time-of-day changes. Realistic tournaments with the real atmosphere of matches in stadiums in the real world, plus the ability to create your own uniforms, await players. At the same time, an important feature of visual identification is the dependence of the image on the icon on the person with whom the organization has currently signed a contract for the position of the “face of the company.” The icon necessarily uses a photographic image of the selected athlete’s face or figure in an attractive game pose.
21 Township
Free game application Township, in the casual farm genre, completes the list of the most popular games on the Google Play Store. It offers the opportunity to try your hand at town planning and agriculture. The gamer’s task is to build and develop his city, which he will be the mayor of, build factories, and harvest crops, producing goods based on agricultural products. The player is immersed in a colorful and exciting game world, the search for which is facilitated by the icon presented in the store, made possible by the game’s visual features. The main element of the logo is a red-haired heroine in a blue dress, waving cheerfully from the window of her red truck with milk bottles in blue caps. The truck rushes through a golden field with ripe wheat on one side and well-tended carrot beds on the other. The emblem provides ease and speed of search in Google Play Market, is easy to remember, and attracts attention.
22 Evertale
Another attractive game from the Google Play Store is the paid role-playing adventure Evertale. The peculiarity of the game is the use of the isometric camera. Its plot is based on the hero’s meeting with real adventurers who help him save the territory of Erden from Pandemonium. In many battles with the most terrible monsters, the possibility of joining various guilds and communicating with other users will give the gamer many unforgettable minutes. Bright graphics and anime style make the game especially attractive. Its icon depicts the main character’s head, with big eyes and cute horns, and its hair is tied back in two neat ponytails adorned with bright red beads. She is depicted making bubble gum against a white-lettered background on a dark green wall.
23 Bloons TD 6
The paid strategy game Bloons TD 6 is the most downloaded app in the Google Play Market’s best games review. It features addictive gameplay and a colorful, well-designed game world. Small, nimble monkeys, the game’s main characters, can form a strong defense when combined properly. By improving their abilities, the gamer can destroy balls that hit them. The large-scale multicolor strategy constantly attracts players, allowing four users to play simultaneously. Finding it in an electronic game store is easy thanks to the logo, which features a brown monkey in a green protective helmet with a yellow circle at its center, passionately firing his green-and-gray machine. The character is depicted on a blue background, from which light and dark rays radiate. Behind the character are colorful balls, which must be destroyed.
24 Ragdoll Turbo Dismount
Another free simulator, Ragdoll Turbo Dismount, shows high demand from gamers worldwide. A large number of deadly motorcycle stunts attracts them. As a result, the character crashes into walls and breaks his bones, while the player can communicate with friends and share his successes. The game utilizes a unique ragdoll physics system and natural sound effects that mimic the bumps and crunching of bones. Adding to the fun are several levels and the ability to choose different types of motorcycles. The choice of application is particularly influenced by the logo, which depicts a broken, bleeding character in a blue T-shirt and shorts hovering over a collapsing black motorcycle. The latter slides down gray steps and crashes into a brown beam. The composition is executed on a light gray background, distinguishing it from the others.
25 Zen Match
Colorful and exciting free head, especially loved by the beautiful half of gamers, Zen Match has a high download rate and is among the Top Popular Games on the Google Play Store. Playing sharpens users’ minds, helps them find optimal solutions to everyday tasks, and helps them overcome challenges. The multi-level mahjong of relaxing tiles lets you clear the playing field, decorate the room, and find inner peace. The application logo is a colorful picture, the central element of which is a bright red ladybug resting on the blank pages of a book above a peaceful green meadow. Below is another book with a pink five-petal flower with a light yellow center. Above the whole composition, light white clouds float peacefully in the azure summer sky. The pictogram radiates calm and tranquility, which the game aims to provide users.
26 Five Nights at Freddy’s
A list of particularly popular games in the Google Play Market includes Five Nights at Freddy’s, a paid action game that presents a summer job at Freddy Fazbear’s Pizza. Kids come here with their parents in search of a fun, tasty snack. At the same time, the choice of dishes is presented in an unlimited space. But the central characters are robots Freddy Fazbear and his friends, programmed to create fun and joy for visitors. The gamer appears as a security guard, ensuring order amid the robots’ inappropriate nighttime behavior; the game is subtitled in many languages. The game’s logo is an image of a smiling protagonist, resembling a brown bear with a flashlight, set against a gloomy black background.
27 Bingo Blitz – Bingo Games
Bingo Blitz Bingo Games from Google Play’s online store are among the best free electronic games in the board games category. It is full of new emotions that everyone who goes on an unforgettable online adventure in this cycle will experience. The fascinating world of bingo games is full of many tasks, gifts, rewards, and souvenirs. The possibility of playing in a multi-card variant greatly increases interest. Powerful bonuses and special cards, exciting mini-games, and traveling worldwide, all this is the Bingo Blitz multiverse, presented by an attractive and cute, cheerful blue cat, which meets players on a gradient multibeam blue background. The cat, wearing a yellow sweater, sits behind the bright yellow Bingo lettering, typed in a bold, round, cheerful font. Below is a second word with a slight slant to the right, pointing upwards. The words are separated by one of the game’s symbols – a red circle with a black border, in which a white five-pointed star is drawn.





































