BYU Logo


The BYU logo shows that the institution is helping to bring strength and confidence to the younger generation. Thanks to the knowledge laid down at the university, students become full-fledged members of society with unshakable principles and the right values.

BYU: Brand overview

Founded:October 16, 1875
Provo, Utah, United States

BYU (Brigham Young University) is a private educational institution run by the Church Educational System and sponsored by the LDS Church (The Church of Jesus Christ of Latter-day Saints). It is accredited by the Northwest Commission on Colleges and Universities and holds an R2 degree, a doctoral university with high research performance. The university prepares bachelors in 179 specialties but additionally deals with doctoral and master’s level of education in 26 and 62 programs, respectively. In addition, the university has overseas branches in Salt Lake City and Jerusalem. And he is located in the city of Provo, Utah, where it appeared in 1875. The institution also has a sports club called Cougars, which competes in Division I of the NCAA.

Brigham Young University, named after the founder, appeared much earlier than the official date. It dates back to 1862 when the patron Warren Dusenberry opened a school in Cluff Hall, one of the brick buildings off the main streets of Provo. Then the educational institution moved closer to the center and became a branch of the University of Deseret. However, financial difficulties did not allow him to work actively, and he closed.

In 1875, Brigham Young, head of the LDS Church, transferred the institution to a board of trustees in the hope of reviving it. The next year, Brigham Young Academy opened its doors and began teaching students. In 1903, it split into two independent but eponymous institutions: Brigham Young University and Brigham Young High School. To support the university, the management acquired several acres of land and began constructing the first academic building. Now it is a large-scale structure in which there are many buildings – both educational and residential. Its visual identity is diverse and consists of several recognizable features.

Meaning and History

BYU Symbol

The academic emblem repeats the official seal: it uses the same elements but in a different configuration. The name of BYU University is written in a similar font. It is located at the top and is separated by a thin line. Below is the transcript of the abbreviation – the full name of Brigham Young University. The inscription takes two lines: the first two words are large, the third is small. The corporate color palette is also preserved – dark blue on a white background.

What is BYU?

This is Brigham Young University, an educational institution from Utah state. It is also known under the informal name The Y. In the past, it was known as Brigham Young Academy.


BYU Seal Logo

BYU’s official seal is a round symbol. It is decorated in the style of a rondel, divided by rings into several segments. In the middle, there is an abbreviation – smooth, bold, with thin serifs. Above and below the inscription is outlined by two small silver stripes. Above it is the word “Founded” in capital letters. Below is the year of the foundation of the university – “1875”. Then there are two narrow lines, between which there is a wide blue box with text. The full name of the educational institution and its location are indicated there. Miniature diamonds separate fragments of text.

Font and Colors

BYU Emblem

Its name unites the entire identity of Brigham Young University. The text appears in sports symbols, in the academic press, and the university-wide logo. The color scheme of blue and white is also common. In some versions, they are supplemented with gold.

According to the instructions of the university management, three types of typefaces are acceptable in brand names: Requiem, Vitesse, and Ringside. It is applied based on the purpose of the symbols. The main logo is a crisp, thin serif font, while the sport’s emblem is wide, flat with large serifs. The collegiate palette is stable: white and two shades of blue (base and dark) are everywhere.

BYU color codes

Prussian BlueHex color:#002e5d
RGB:0 46 93
CMYK:100 51 0 64
Pantone:PMS 648 C

Why did BYU change their logo?

The Brigham Young University logo hasn’t changed recently. As before, it contains the full name of the institution and the abbreviation ‘BYU,’ separated by a thin horizontal line.

What font is the BYU logo?

For the university’s full name, the typeface Requiem is used – a thin serif with long serifs. The abbreviation is written in a bold version of the same font.

What percent of BYU is Mormon?

About 98% of Brigham Young University students are Mormons.

Is BYU free if you’re Mormon?

Mormons who study at Brigham Young University must pay tuition fees. Of course, much less than any other student.