Cruz Azul Logo

Cruz Azul LogoCruz Azul Logo PNG

The Cruz Azul logo in the second part is predictably blue because this word from its name, translated from Spanish, means exactly this color. It also contains red and white: they both serve as a background. At the same time, the emblem of the football team is completely different from the usual signs and more like the symbol of some medical organization.

Cruz Azul: Brand overview

Founded:22 May 1927
Founder:Cooperativa La Cruz Azul, S.C.L.
Mexico City, Mexico

Cruz Azul (Club de Futbol Cruz Azul full kit) is a professional sports team from Mexico. It is one of the oldest in the country, as it appeared in 1927 in Jasso (Hidalgo). Now its headquarters has been moved to La Noria (a suburb of Xochimilco). The club is in the top 100, represents the top division of Mexican football (Liga MX), and is owned by the concrete company Cementos Cruz Azul.

The idea was suggested by Carlos Garces López, who was a football player and representative of the athletics team. But since the beginning of the 20th century in Mexico, it was impossible to live by sports; he worked as a dentist in the Cemento Cruz Azul company from the small town of Jasso (Hidalgo). The young specialist constantly traveled to the capital of Mexico for regular training. In 1925, a baseball club appeared in the company where he worked, which was later redeveloped into a football club. And López was named head coach.

Meaning and History

Cruz Azul Logo History

The team’s logo has remained unchanged since its inception in 1927. Despite minor adjustments, it contained a blue cross at all times in a white circle and in a red square, with the title at the top and bottom. In 1972, stars began to appear on the coat of arms – according to the number of victories in the Liga MX championship. At first, there were three of them, and then every year, the number increased until the stars completely disappeared from the emblem, which happened in 2022. At the top, their place was taken by the inscription “Club de Futbol,” and at the bottom, instead of the word “Mexico,” the phrase “Cruz Azul” appeared. In total, there are eleven logos in the history of this team.

What is Cruz Azul?

Cruz Azul is the name of a soccer team from Mexico. It is one of the top 100 in the world and one of the oldest in the country since it was founded in 1927. The club represents Liga MX and is owned by Cementos Cruz Azul. The headquarters is located in La Noria – in the suburbs of Xochimilco.

1964 – 1971

Cruz Azul Logo 1964

The emblem consists of a coat of arms with six points: five at the top and one at the bottom. It is drawn with a thin contour line and complemented inside with several inscriptions: “AC Cruz Azul” and “Club Deportivo.” The phrases are typed in a narrow sans-serif font. They surround a red ring containing a blue double-bordered cross.

1971 – 1972

Cruz Azul Logo 1971

During this period, the heraldic shield disappeared, and instead, a vertical rectangle appeared, divided into several zones. A cross occupies the central place in a white circle, which, in turn, is located inside a red square. The upper part is reserved for the sponsor’s name – “Deportivo.” Below is the name of the football team. The letters, as before, are thin, smooth, and chopped.

1972 – 1973

Cruz Azul Logo 1972

In 1972, the first three stars appeared in the logo. They are located at the top of the emblem: one high in the center and two to the right and left of it, near the corners of the rectangle. No other changes were noticed.

1973 – 1974

Cruz Azul Logo 1973

The same logo, but with four stars, grouped in twos: above a rectangle with a cross in a white circle and a red square, as well as on both sides at the corners.

1974 – 1979

Cruz Azul Logo 1974

After the victory, the emblem of the football team was replenished with another star. Now there are five of them: one in the center and two to the right and left of her.

1979 – 1980

Cruz Azul Logo 1979

The logo features six five-pointed stars with sharp rays. They are small and ungrouped by three in each of the two compositions. The rectangular frames that contained the words “Deportivo” and “Cruz Azul” have disappeared.

1980 – 1995

Cruz Azul Logo 1980

For a few more years, the emblem with seven stars was used. To compactly arrange everything in a single space, the designers arranged them with a “cap,” placing them above the red square with the word “Deportivo.”

1995 – 1997

Cruz Azul Logo 1995

In 1995, there was a major redesign, after which the Cruz Azul logo became round. The blue ring completely encircles a red square with a cross on a white background. It has seven white stars at the top and the inscription “Mexico” at the bottom.

1997 – 2021

Cruz Azul Logo 1997

One might say that the most radical changes were undertaken during this period. The fact is that the designers changed the color of the logo: instead of dark blue, they used light. By adding a star for another team’s victory in the league, the developers increased the stars and arranged them with a large indent from each other. They made the font in the word “Mexico” larger and the ring surrounding the cross in a white square.

2021 – 2022

Cruz Azul Logo 2021

The football club has returned to the dark blue color in its identity. In parallel, a new font was approved – almost the same for all inscriptions. The letters are bold, smooth, and sans-serif. Nine stars are drawn on the rim surrounding a white field with a red square. The frame has an additional thin stroke.

2022 – today

Cruz Azul Logo

The Mexican team abandoned the stars in the logo, so the words “Club de Futbol” appeared at the top and “Cruz Azul” at the bottom. The designers removed the name above and below the red square. The cross in the center is now much larger than before.

Font and Colors

Cruz Azul Emblem

Mexican football players decided to make major changes in their identity in connection with the corruption scandal that erupted around their sponsor Deportivo. Therefore, they decided to remove any mention of it from the logo to show the fans their honesty and independence. The changes made took place in the summer of 2022. The new version also lacks stars.

Cruz Azul Symbol

The Cruz Azul logo uses a signature sans-serif typeface: smooth, flat, and tall. Moreover, there was never an antiqua in it – only a grotesque. It is reminiscent of Placard Std Bold Condensed and Railroad Gothic Pro. The word “Azul” in Spanish means “blue,” so this color dominates the identity of the sports club. It is complemented by red and white.

Cruz Azul color codes

Royal BlueHex color:#081f62
RGB:8 31 98
CMYK:92 68 0 62
Pantone:PMS 2756 C
CrimsonHex color:#db1c3b
RGB:219 28 59
CMYK:0 87 73 14
Pantone:PMS 1788 C