Dude Perfect is an American stunt show band with its own YouTube channels, including Dude Perfect Gaming and Dude Perfect Plus. Its acronym is DP. It creates video content of a sports, extreme and utilitarian-comedy nature, ranking 18th in the world in terms of Internet subscribers. The team consists of five people who were roommates while at Texas A&M University. They are Tyler Toney, Cody Jones, Garrett Hilbert, and the Cotton twin brothers, Cory and Coby. They are still buddies and make their unusual videos in a large assortment. The time of origin of the showband is 2009. Its location is the city of Frisco, Texas.
Meaning and History
In early April 2009, friends posted a video on YouTube of stunts they performed at Tyler Toney’s summer house. In just seven days, the video got an unbelievable 200 thousand views. This success inspired the buddies to record more shots for a second video. It was filmed at the Sky Ranch Christian camp and got 18 million views during the summer.
Then the guys got serious about it, saying they would sponsor the kids through Compassion International after every 100,000 views. Once the Dude Perfect video went viral, the band members were contacted by cable sports channel ESPN. As a result, excerpts of their signature videos were broadcast on many TV channels and talk shows.
In 2010, the team got a mascot – Panda. It also brought recognition to the brand, as it became a symbol of Texas A&M basketball games. Now it’s a blogger group with nearly 57 million authentic followers. And it is universally recognizable by its unusual logo appearing from various attributes. In addition, young people have attracted many stars to the show and set several world records.
The original Dude Perfect visual identity sign consists of two elements. Surprisingly, they represent both graphics and text at once. The fact is that it is a stylized abbreviation of the name of the stunt team of video bloggers – “DP.” They chose lowercase letters rather than uppercase letters for the identity. This is how the “d” and “p” resemble each other upside down. The characters don’t have serifs, just smooth lines with a semi-oval that points to the right on one side (for the “p”) and the left on the other (for the “d”). The legs of the signs do not touch – they run parallel, diverging up and down.
In terms of graphics, the emblem resembles two people (top view, taken as from a drone), synchronously performing the same action. The protruding legs of both letters look like arms outstretched forward as they throw. The width of the lines emphasizes this they are composed of: the end (hand) is narrower than the beginning (shoulder). This is why the stripes are not closed, which further emphasizes their resemblance to a human figure when viewed from a high vantage point.
Font and Colors of the Emblem
If we judge the emblem as an inscription, it can be noted that a customized typeface has been used for it. It is smooth, lowercase, and chopped. There is also a variant with the full name of the group. Each part is highlighted separately and typed in a different font. The word “Dude” is written in bold Bebas Neue or Trade Gothic, “Perfect” in thin Roboto.
There are two versions of the brand palette. In the first, the white background is combined with black characters, in the second – with the aquamarine neon spectrum.