The author’s sharp style and willingness to defend his principles and ideals demonstrate the Mr. Beast logo. The entrepreneur sees the goal precisely and moves towards it with confidence and assertiveness. The logo conveys youth, courage, and self-confidence.
Mr Beast: Brand overview
Founded: | 2011–present |
Founder: | Jimmy Donaldson |
Headquarters: | Greenville, North Carolina, U.S. |
Website: | youtube.com |
Meaning and History
Although Mr. Beast came to YouTube in 2012, he did not immediately become popular. Until his fame, he posted content dedicated to the step-by-step guide to video games and related to various curious facts that he saw from other users. This continued until 2017, when the video “counting to 100,000” gained tens of thousands of views, becoming viral. His rating skyrocketed in a few days. So the fame came.
Seizing the opportunity, Jimmy Donaldson changed the content of his channel and began offering expensive challenge and reward videos, donation-themed plots, survival videos, and original blog content. He enlisted his childhood friends to cooperate when he stopped doing a huge job. Therefore, Mr. Beast is now a brand behind a team (more than 30 employees). As of April 2012, the group’s founder had 57.4 million subscribers.
In addition to the basic YouTube channel, Donaldson has several other large resources, such as MrBeast Shorts and MrBeast Gaming. In 2019, the author became one of the Streamy Awards laureates, where he won the Breakout Creator Award. He was named YouTuber of the Year at the 2020 Shorty Awards. Then, the young man became one of the highest-paid video bloggers.
At the same time, Jimmy Donaldson has always valued visual identity on the Internet. He changed the logo design for his channel three times, first appearing in 2012.
What is Mr Beast?
MrBeast is the pseudonym of the famous video blogger Jimmy Donaldson from Kansas and the name of his YouTube channel. This representative of modern show business was born in 1998 and earned almost $ 30 million (as of 2020).
2012 – 2018
Before gaining worldwide fame, Mr. Beast used the image of a tiger to portray his identity. The animal is located in profile and painted in black and blue. The tiger’s mouth is open in a formidable roar, and its sharp fangs are visible. The ears are pressed to the head, and the eyebrows are pulled back, which indicates the beast’s readiness to attack. The muzzle is turned to the left and placed on a square with a striped background. The nose and tongue are dim red.
January – May 2018
After the surge in popularity, the blogger was in a creative search for an emblem, so he used the new version for about five months. As a result of the redesign, the tiger received a slightly different interpretation. The lines on the back of the neck are longer and sharper at the ends. The strokes near the mouth (they are on a white background) are now shorter than before. The author removed the hump from the nose, straightening it, and the teeth, on the contrary, were drawn more clearly so that they were visually immediately striking. The ear is depicted raised, the eye narrowed. All black lines on the head and nape of the animal were given a soft tint. The number of stripes in the background was cut in half – to four dark blue and three blue, whereas there were eleven before.
2018 – today
Now, under the nickname Mr. Beast, the team uses the image of a panther, not a tiger but a panther. It is also blue but turned to the right. The designers removed the vertical striped background and replaced it with diagonal lines of different widths: five blue and four white. Their edges are torn as if they were a mark from a wild cat’s claws, which marked its territory.
In addition, the developers added a red lightning bolt to the animal in the corner of the eye—a hint that it throws “thunder and lightning.” The panther’s fangs are longer and sharper than the tiger’s in the previous version. The large ear is laid back, the nose wrinkled in a snarl, and the mouth is open.
Font and Colors
The popular YouTube blogger’s official symbol has always been a blue wildcat. At first, it was a tiger with a white and blue stripe and then a completely blue panther. This image was chosen because it personifies strength, ingenuity, courage, determination, and quick reaction.
If the emblem does not have a striped background, the animal image is supplemented with text under the panther’s head. The title is written in individual italic type, reminiscent of broad brush strokes. In some variants (as well as in the video), the team uses the free Obelix Pro font, designed by Valentin Antonov.
The corporate logo color is blue in several shades. It is complemented by red-pink (tongue, lightning), white (fangs), and black (lettering, nose, edging of all elements).
FAQ
What kind of animal is MrBeast?
This is the online name of Jimmy Donaldson, an American YouTuber known for his grand stunts and challenging tasks. His videos are very popular because they combine entertainment with giving away money and prizes. His channel is growing quickly due to his interesting and generous content.
The brand recently changed its logo from a tiger to a panther, which now faces right. This new logo, featuring a panther and diagonal lines, showcases the channel’s energy and diversity.
How rich is MrBeast?
Known for his unique videos and charity work, he earned more money than any other YouTuber in 2021. Forbes reports that he earned $54 million, and his videos have received over 10 billion views. His net worth is between $25 and $30 million. This wealth comes from his YouTube earnings, business deals, and sponsorships that help grow his brand.
What does the MrBeast logo mean?
The logo features a wild cat, symbolizing perseverance, professionalism, reliability, and determination. It originally featured a striped tiger but has since changed to a solid-colored panther. The transition from tiger to panther and the choice of white and blue colors make the logo dynamic and vibrant. This change shows how the brand has grown and adapted while maintaining the strengths that many people admire. Known for its strength and speed, the Wild Cat matches the brand’s strong online presence and commitment to creating high-quality, engaging content.
Where did Mr. Beast get his logo?
The logo changed from a striped tiger to a panther, maintaining the original blue, pink, and white color scheme. The change was a complete styling refresh to update the brand’s look and feel. The new Panther logo is sleeker and more streamlined, in keeping with the brand’s dynamic and bold style. This update retains some original design elements, giving the brand a more modern and vibrant image.
What disease does MrBeast have?
He has Crohn’s disease, a chronic condition that affects the digestive tract. To cope with the disease, he takes medications, adjusts his diet, and may sometimes need surgery to maintain his quality of life. Despite his health problems, he continues to run his YouTube channel and engage in various charitable activities.
Is the MrBeast logo copyrighted?
Yes, the logo is copyrighted. It was registered in the winter of 2019 under serial number 88307131. This legal protection prevents others from using the logo without permission, ensuring its unique visual elements remain exclusive to the brand. A trademark is a common way to protect a brand’s identity and maintain its recognition in the market.