The FaZe Clan logo is like an encrypted puzzle, inviting you to be smart. The emblem shows that it takes hard work to defeat the team in virtual spaces. The group has its chips and hidden combinations that make them strong opponents.
FaZe Clan: Brand overview
Founded: | May 30, 2010 |
Headquarters: |
Los Angeles, California, U.S. |
Website: | fazeclan.com |
Meaning and History
The logo appeared in 2010 when FaZe ClipZ created a team to publish Trick Shots on Call of Duty on YouTube. Its author is an independent graphic designer known online as Ferox. He was inspired by combining two characters (F and C), which are the first letters of the organization’s compound name. Depicted them as horizontal and vertical stripes of varying lengths.
The original version consisted of an inverted F and C in the familiar spelling. The main color was red; the background color was white. Then the logo was changed with minor changes. The iconic form remains the same in the updated version, but the palette has become more diverse. Many new colors have appeared: dark blue, yellow, and black, which follows the contour.
Sometimes, instead of a graphic symbol, a word sign is used, developed at the start of FaZe Clan’s career. It is a word written in a custom font, where each character is individually designed from scratch. Outwardly, this logo seems unusual since it has different angles and lengths of the crossbars.
What is FaZe Clan?
It is a U.S. company that owns esports teams. It all started with the Call of Duty clan, which consisted of three people. Then new gamers joined him, and over time, the organization began to participate in tournaments for other games.
2010
The debut logo includes two words: “Faze” and “Sniping,” which are located on different levels but are designed in the same style. The letters included in them are similar to graphic signs and have an individual style – strict, even, with sharp ends. These glyphs look more like geometric shapes than text elements. At the same time, they are wide and complemented by shadows (bottom row) or highlights (top row). The first inscription is smooth, painted in a uniform black color, and the second is textured, made in the form of a metal surface. The background is a gray graduated rectangle. In this version, the emblem lasted only a few months.
2010 – 2016
The visual feature of this period is the block sign, which combines capital letters from the parts of the new name: “F” (Fa), “Z” (Ze), and “C” (Clan). Designers have tried to combine many meanings in one element. The result of “encryption” was a monoblock symbol, on the vertical strip of which there are several horizontal lines: a common top, left-side middle, and right-side bottom. All have pointed ends. The red design is on a white background, so it stands out clearly.
2016 – today
The current logo of the international esports organization differs from the previous version with a muted color (it is pastel red) and a thin black border. The rest of the monogram matches the original emblem and has no additions.
Font and Colors
The evolution of the North American esports team’s branding started with the intersection of short and long lines. As conceived by the author, they denote two capital letters taken from the community – F and C. A distinctive feature of both elements is right angles and sharp ends. The beveled cut creates this effect at the edge. Simultaneously, the upper stripes are always longer than the lower ones, which is also typical of the modern version.
The color scheme of the logo changed frequently. The debut version was completely red. Then white was added to it. And over time, yellow and dark blue appeared. This is directly related to the team’s composition: it is assumed that the colors represent the countries from which the team members came. Bright colors are concentrated in the upper left corner of the logo. The rest is red, the edging is black, with a uniform perimeter coverage.
FaZe Clan color codes
Cinnabar | Hex color: | #e53b2c |
---|---|---|
RGB: | 229 59 44 | |
CMYK: | 0 74 81 10 | |
Pantone: | PMS Bright Red C |
Black | Hex color: | #000000 |
---|---|---|
RGB: | 0 0 0 | |
CMYK: | 0 0 0 100 | |
Pantone: | PMS Process Black C |
Who made FaZe Clan logo?
The designer of the FaZe Clan logo is an independent artist who hides his real name under the nickname Ferox. He created this symbol in 2016, inspired by the first letters of the esports organization’s name.
What color is the FaZe Clan logo?
The main FaZe Clan logo is painted in two colors: red and black. The first is used as the main one, and the second is used for edging. The shade of red is close to # DD2F2F (RGB 221, 47, 47).
Who is all in FaZe Clan?
FaZe Clan is made up of over 80 professional gamers, including celebrities from the gaming industry. Some members are investors and co-owners of this organization. The Clan is headed by Lee Trink (CEO) and Greg Selkoe (President).