Houston Dynamo Logo

Houston Dynamo LogoHouston Dynamo Logo PNG

The Houston Dynamo logo radiates optimism, embodying hope that success will follow any setbacks. It symbolizes growth, development, new achievements, and deserved fame. The emblem is charged with a victorious spirit; its very appearance speaks of the players’ fighting spirit. The inner energy of the symbol represents the club’s name, which was named after the Dynamo.

Houston Dynamo: Brand overview

Founded:December 15, 2005
Headquarters:
Houston, Texas, U.S.
Website:houstondynamofc.com

Houston Dynamo is a soccer club competing in the Western Conference of Major League Soccer. The franchise was founded on December 15, 2005, when the San Jose Earthquakes club was relocated from San Jose, California, to Houston, Texas. The primary reason for the relocation was the lack of a soccer-specific stadium.

On November 6, 2005, MLS Commissioner Don Garber permitted Anschutz Entertainment Group to move the Texas franchise. However, he insisted on retaining the name, colors, logo, and history of the previous team in the new hometown. The owners had to compromise. Thus, the franchise, including the coaches, staff, and San Jose Earthquakes players, moved to Houston.

Before the 2006 season, Anschutz Entertainment Group conducted an online “Name the Team Sweepstakes” survey for fans to suggest names. The obvious winner was “Houston 1836”, receiving more votes than “Mustangs,” “Spaniards,” “Generals,” “Eagles,” “Buffaloes,” and “Apollos.” According to AEG, the name “1836” referred to the year Houston was founded (similar to German TSG 1899 Hoffenheim and Hannover 96).

However, it turned out the chosen name had a dual meaning, as 1836 was also the year Texas gained independence from Mexico. In the decisive battle of the Texas Revolution, the Texan army was led by General Sam Houston. Thus, Houston’s 1836 logo featured his silhouette. Latino fans found this decision offensive.

To avoid political protests and not lose the Spanish-speaking fan base, the owners announced the team’s rebranding. The new name “Houston Dynamo” was introduced on March 7, 2006. It was a nod to Houston’s soccer history: originally, “Houston Dynamos” competed in the United Soccer League in 1984 and 1985.

The word “dynamo” (short for dynamo-electric machine) relates to the city’s industrial economy based on energy usage. It symbolizes constant motion, pace, and speed. Moreover, it pays homage to “Dynamo” teams from Eastern Europe and the former Soviet Union.

On February 26, 2008, Anschutz Entertainment Group announced the partial sale of franchise rights. Currently, it owns 50% of the shares along with Golden Boy Promotions and Brener International Group. The remaining 50% is equally divided between Ted Segal, who owns the controlling stake, James Harden, and Ben Guill. The other 50% is split equally between Oscar De La Hoya and Gabriel Brener (each owning 25%).

Meaning and History

Houston Dynamo Logo History

After the San Jose Earthquakes soccer club relocated to Texas and became known as “Houston 1836,” it introduced a new logo featuring a five-pointed star. However, during rebranding, the emblem underwent significant changes. The only constants on the “Houston Dynamo” emblem have been the official colors – orange, dark blue, white, and light blue (colors of the Houston flag).

2006 – today

Houston Dynamo Logo 2006-Present

After renaming it to “Houston Dynamo,” the club received a new logo. The current Houston Dynamo logo appears as a triangular shield with a stylized top and a triple outline. In the middle, the word “Dynamo,” written in white font with a capital letter, crosses the Houston Dynamo logo. The letters “D,” “A,” and “O” are adorned with serifs. Light shadows combined with contrasting edging create a 3D effect. An arching orange line underscores the inscription. A semi-shadowed soccer ball breaks the upper line with pointed pentagons resembling stars.

What is Houston Dynamo?

Houston Dynamo is an American professional soccer team located in Houston, Texas. It was formed at the end of 2005 and competed in the Western Conference, playing in MLS. The club is owned by Ted Segal, who holds the majority of the shares.

At the top of the shield is the inscription “Houston,” executed in a chopped font. Only “H” and “N” have serifs; the other letters are grotesque. At the bottom of the Houston Dynamo logo is a white star, inherited from the Houston 1836 emblem as a tribute to the Texas state flag. It is placed inside a bright orange sun, radiating rays in all directions.

Font and Colors

Houston Dynamo symbol

The sun depicted on the Houston Dynamo logo has a dual significance in the context of the club’s history. Given the team’s origins, the appearance of this element is quite logical. After all, the team was previously based in sunny San Jose, which left a certain mark on its image.

Furthermore, the sun is associated with the nickname Dynamo, derived from the full name of the dynamo-electric machine. As is known, the celestial body also allows for energy generation, meaning the emblem developers bet on semantic associations.

Houston Dynamo emblem

The current logo features a shield that, in addition to a soccer ball, five-pointed star, and glowing sun, displays two inscriptions. The first, “Houston,” is located at the top and takes an arch shape. The letters are written in a geometric sans-serif font with straight lines and right angles. Only the letters “O,” “U,” and “S” have slightly rounded corners.

The word “DYNAMO” is situated directly in the center, crossing the shield from left to right. A unique font was created specifically for the club’s nickname, lacking serifs in all characters except “D” and “O.” The “A” also appears unconventional – its central stroke is diagonal.

Both inscriptions are white, but the letters in “DYNAMO” have additional orange outlines. This makes the club’s name stand out against the black background. The sun and its rays are also orange, as is the wide line around the shield. Blue is also used – it’s included in the outer part of the edging and forms a shadow at the base of the soccer ball.

Houston Dynamos color codes

Carrot OrangeHex color:#f4911e
RGB:244 145 30
CMYK:0 41 88 4
Pantone:PMS 1495 C
CornflowerHex color:#92c3f1
RGB:146 195 241
CMYK:39 19 0 5
Pantone:PMS 297 C
Raisin BlackHex color:#231f20
RGB:35 31 32
CMYK:0 11 9 86
Pantone:PMS Neutral Black C