The Medaille College logo is an element of branding, thanks to which the educational institution remains recognizable. It reflects the corporate colors and the name of the institution. This approach to identity has not changed after obtaining university status.
Medaille College: Brand overview
Founded: | 1968 – 2022 |
Founder: | Sisters of St. Joseph |
Headquarters: | Buffalo, New York, U.S. |
Meaning and History
Medaille College was officially founded in 1968, although some sources indicate its creation date as 1937. This educational institution attracts students from across the state, for which purpose the Kevin I. Sullivan Campus Center, designed for study and recreation, was opened in the mid-1990s. The Mavericks sports teams are also based there. After the concept of the university was expanded, Medaille College met its standards. Therefore, the Board of Trustees decided to upgrade the institution’s status and made the appropriate amendment to the charter. The changes were approved on May 17, and Medaille University was created.
What is Medaille College?
Medaille College is the third college in Buffalo, New York, to gain university status. This happened on May 17, 2022, when the New York State Education Department Board of Regents officially approved the amendment to the institution’s charter. Since then, it has been called Medaille University, recognizing its rich history and expanded higher education programs.
before 2006
In the left part of the logo, the seal of the educational institution is depicted. It contains several concentric circles, in the center of which are interwoven letters Alpha and Omega from the Greek alphabet. This is one of the most common Christian symbols, representing God as the beginning and the end. Its use is related to the fact that Medaille was founded by the Roman Catholic religious community Sisters of St. Joseph. In the middle ring, the word “ΣΟΦΙΑ” (above), “1937” (below), and laurel branches (on the sides) are located. The outer frame contains the phrases “MEDAILLE COLLEGE” and “BUFFALO, NEW YORK.”
To the right of the seal, the name of the educational institution is duplicated. Its font is similar to FretQwik Regular by Robert Allgeyer, MV Boli Regular by NAADHu Maldives, or Thor Regular by GemFonts. The letters have thin gray shadows, which are barely noticeable on the blue background. As the logo’s base is dark, all inscriptions and images are white.
2006 – 2010
In this Medaille College logo, the official colors are used: blue, gold, and dark blue. They are presented in the form of three elongated pentagons arranged in a single row. The geometric shapes are connected to each other, each outlined with a dark blue line. To the right is the name of the educational institution, executed in a thin font with serifs of varying shapes and lengths.
2010 – 2022
Before renaming, Medaille College used a logo with its former name. In addition, it was represented by a symbol with an image of three figures, which were painted in the official college colors: blue, gold, and dark blue. After the institution’s status was raised, a rebranding was carried out, as a result of which the wordmark contained the inscription “MEDAILLE UNIVERSITY.”
As for the Medaille College logo, it included the old name, which was valid until the charter amendments were made. It was written in a bold sans-serif font with vertically elongated glyphs. The protruding tops of “d,” “l,” and “g” were cut at the same angle. The free end of “e” was shortened, creating a visual disproportion. The phrase was located at the bottom and took up two lines with center alignment. A dark turquoise color was used for it. Above it was a composition of three differently colored pentagons arranged in a single row.
The three-component sign of pentagons resembles a crown – a symbol of supremacy, glory, honor, victory, and power. It also looks like a fence, which, in turn, is associated with reliability, security, and order. On the other hand, the emblem’s elements resemble precious gem crystals – something that needs to be cut to take the perfect form. Similarly, students carefully polish their knowledge and skills.
Font and Colors
The font used in the Medaille College (and now Medaille University) logo has much in common with Overpass Regular and Overpass SemiBold by Red Hat. The color scheme includes three shades of blue (two of them transitioning to gray) and gold. This combination makes the institution’s emblem noble and memorable.
Medaille College color codes
Dark Pastel Blue | Hex color: | #859dc5 |
---|---|---|
RGB: | 133 157 197 | |
CMYK: | 32 20 0 23 | |
Pantone: | PMS 645 C |
Golden Poppy | Hex color: | #ffc50f |
---|---|---|
RGB: | 255 197 15 | |
CMYK: | 0 23 94 0 | |
Pantone: | PMS 7549 C |
Queen Blue | Hex color: | #386ca4 |
---|---|---|
RGB: | 56 108 164 | |
CMYK: | 66 34 0 36 | |
Pantone: | PMS 7691 C |
Dark Cerulean | Hex color: | #004982 |
---|---|---|
RGB: | 0 73 130 | |
CMYK: | 100 44 0 49 | |
Pantone: | PMS 301 C |