USA Motorcycles Brands

USA Motorcycles Brands

The motorcycle industry is one of the leading in the USA. The 20th century formed the American cult craze for iron “horses,” which replaced cowboys’ usual means of transportation. Despite some lag at the beginning of the formation of this type of production – in the USA, it “started” in the first decade of the last century, American motorcycles became trendsetters, which continues today. In the USA, models were created that acquired a modern look, which was then equal to the whole of Europe, and today even the leading Japanese brands. An interesting assessment can be made by studying the design of Chinese motorcycles, which practically copy the best American models of the past years.

What is USA Motorcycles Brands?

There are many motorcycle manufacturers in the United States, including Indian, Harley-Davidson, Buell, Victory, Zero, West Coast Choppers, Motus, Lightning, Alta, Rokon, Confederate, Alligator, Arch, ATK, Boss Hoss, Cleveland CycleWerks, Curtiss, Fischer, Janus, MotoCzysz, MTT, US Highland and Z Electric Vehicles.

Such a special development of the motorcycle industry in the US was the size of the country’s territory and the constant migration of the population, which was massive at the beginning of the 20th century. This was initially facilitated by two of America’s leading brands, Indian and Harley-Davidson. The first brand was founded in 1897 by former racing driver George Hendee. Indian mass production began in 1901. The use of an auto-inlet valve distinguished the models. Harley is a 1903 line that won the hearts of almost all motorists of different generations. But modern production has become more and more subject to criticism associated with low reliability, vibrations, high-temperature heating of the engine, and a very high price.

Indian

Indian Logo

One of the earliest American motorcycle brands was Indian, founded by racer George Hendee and Oscar Hedstrom in Medina, Minnesota, the United States, in 1897. As in the rest of the world, his first products were bicycles. Until George Hendee assembled his first motorcycle in 1900, the company began mass production in 1901. Applying the ideas that had kept George Hendee at bay for a long time secured his victory in 1903. Subsequent development of the company ensured the annual release of a new model, which lasted until 1953. The business experienced years of transitions from one owner to another, losing to Harley-Davidson, which led to its closure. But at the beginning of the 21st century, British motorists revived the brand by reselling it in 2011 to the famous Polaris Group.

Motorcycles of this brand have kept traditions for a long time in their emblem. She reflected the spirit and style of the brand, confirming the name itself. The silhouette of a proud and courageous head of an Indian in a national headdress with an inscription of the name and an explanation under it was the brand’s visual identification. As completely and accurately as possible, her image characterized the motorcycles themselves – just as proud, courageous, and beautiful in their performance. But in the light of the modern trend, today only the text – Indian, made in a hand-made font, under which the inscription – MOTORCYCLE is applied in small lowercase letters, remains in the logo.

Harley-Davidson

Harley-Davidson Logo

1903 was the year of the founding of William S. Harley, Arthur Davidson, Walter Davidson, William A. Davidson motorcycle brand – Harley-Davidson. Its headquarters are located in Milwaukee, USA. Having won the battle for the consumer with Indian, thanks to a fairly large infusion of funds into the advertising company, the brand to this day holds the palm not only in the US. Its heavy cruise models have earned enduring fame. Today, the brand successfully sells its equipment worldwide, opening additional production facilities in Brazil and India.

A feature of the formation of the impressive strength of the brand’s identity is its name. The first emblem appeared in 1909. It has undergone many changes. Today the brand uses several variants of the logo Harley Davidson on different lines of new models, including only the outline of the main logo – Bar and Shield from 1922. After being black and white, he acquired orange, making these colors an integral part of the image elements. At the top, there is the inscription MOTOR, at the bottom – CYCLES. On the central plate – the name is in lower case. The contours of the shapes and the inscription on the shield are orange, and the name is white. The color scheme reflects the spirit and essence of the brand. Orange symbolizes energy, black represents elegance, and white creates contrast, making the graphics easier to read and remember.

Buell

Buell Logo

The American motorcycle brand Buell Motorcycle was a fairly young company. Founded in 1983 in East Troy, Wisconsin, the U.S., by former Harley-Davidson engineer Erik Buel, she became the bearer of his name. The brand held its first AMA Formula 1 championship on motorcycles of its assembly – the RW750. Then the production of sports street motorcycles was launched based on the Harley Davidson power plant. The latter, in 1993, redeemed 49% of the brand’s shares. But already in 1998, Harley became full owner. In 2009, the Buell line ceased to exist.

The logo adopted in 2009 was the traditional image of the silhouette of the head and wings of a pegasus. Together with the name of the brand, written in lower case letters tilted to the right under the image of a horse, this graphic composition was located on a black shield. Its rim, text, and horse were finished in a silvery gray color. The main task of the emblem was to effectively convey an important feature of the brand – movement, speed, which is typical for all sports models of Buell Motorcycle Company. This is what the pegasus with its wings spread, and the right slope of the name symbolizes. Moreover, the pegasus is a reinforcing symbol of this perception, creating an understanding of double speed and acceleration.

Victory

Victory Logo

In Spirit Lake, Iowa, the USA, in 1987, the world-famous American concern Polaris founded a motorcycle production company – Victory. Having a lot of practical experience in the production of ATVs and snowmobiles, Polaris decided to pay attention to motorcycles. To ensure recognition of the new direction of production, the brand received the loud name Victory, the first example of which was the V92C line, presented to the public by Al Unser Jr. – a two-time Indianapolis champion. The main focus of the brand’s production was tourist and cruise models. On January 9, 2017, the brand was closed with an official statement from a Polaris representative.

The last Victory Motorcycles emblem was the accented letter “V” – the first word of the brand name. Made in red, it was the center of attention. The full name was printed on the plate of the letter crossing the “legs” in black letters in lower case on a silver-gray background. Below, on a black stripe, the word MOTORCYCLES was written in small gray print. The main sign had a three-dimensional shape. Its edges were also silvery gray. The word the USA is inscribed on the V point in small print. This version was the most successful, memorable, and laconic of all versions.

Zero

Zero Logo

Neil Saiki – a NASA engineer, became the founder of a unique American motorcycle brand – Zero. Founded in 2006 in 2006 Santa Cruz, California, the production was aimed at creating a completely new type of motor vehicle – electric motorcycles with proprietary lithium-ion power supplies. Striving to fully meet the requirements of modernity and the definition of uniqueness, the developers and designers of the company pay special attention to the originality of the design, suspension, and appearance of their products. For their owners, they provide maximum comfort and convenience while driving. Models are intended both for driving on bad roads and for high-speed driving.

The brand logo reflects the essence of the name. The logo is represented by a sign that combines two symbols – the letter Z and 0. The latter is the numerical value of the name. The original connection is inscribed in the digit Z, where the upper and lower ending of the letter is the corresponding elements of the numerical value. The diagonal of the letter crosses the free space of the “zero,” simultaneously symbolizing the zigzags of the road or the representation of an electric discharge. To the right of the sign, there is an inscription of the name in black lowercase large print, under which the word MOTORCYCLES is inscribed in a smaller one. The text is aligned to the height of the character.

West Coast Choppers

West Coast Choppers Logo

Jesse James founded West Coast Choppers (WCC) in Paramount, California, the United States, in 1992-93. Daytec and Belt Drive LTD manufacture all important motorcycle components. The main “merit” of the product was the original design in biker style and the emblem, which dates back in its visual performance to the totems known as the Iron or Maltese Crosses. Unique, exclusive choppers and iconic clothing with a logo are the basis of small-scale production, which today has only about 200 custom bikes owned by many world celebrities.

The brand has reflected its spiritual commitment to the “cross history” of the Orders and awards that reflect the strength and courage of the owners in its logo. Completely repeating the silhouette of the Iron Cross, which was characteristic of the emblem of the Knights of the Order of Malta in its logo, the brand made personalized improvements to it. From top to bottom, through the entire inner space of the cross, there is an inscription – WEST COAST. The third word of the brand name, CHOPPER, is executed in the Gothic script from left to right. The outline of the cross and the text are black.

Motus

Motus Logo

A project called Motus Motorcycles was launched under the Innovation Depot programs to build motorcycles. Founders Lee Connom and Confederate Motorcycles designer Brian Case unveiled their first sports touring bike in March 2012. In 2013, the MST-R was named Best Dreambike in Motorcyclist’s 2012 Motorcycle of the Year issue. But after five years, the sponsors who financed the production considered it low-profit and stopped financing. The brand ceased to exist in 2018.

The Motus Motorcycles emblem was a modern design variation that included a badge that echoed the sports bike’s front fairing contours. The left and right fenders and the name text to the right of the badge – Motus have a light gray color symbolically related to the metallic color on the original bikes. The color accent was placed on the centerpiece of the fairing with red. The right slant of the lowercase font of the title provided a visual sense of speed.

Lightning

Lightning Logo

Lightning Motorcycle Corp. Its electric technology based on lithium batteries is gaining more and more admirers all over the world. The venture was founded in 2006 by ex-Porsche racer Richard Hatfield in San Carlos, California. Within two years, the brand developed an electric model for government services – police, rescuers, border guards, and the armed forces.

The emblem of the brand is a figure that, at the same time, resembles the shape of a shield or fairing of a modern bike. In a gray-black gradient color with gray edging, the emblem contains a central accent group consisting of an image of road markings extending into the distance, delimited on both sides by symbolic images of lightning. Made in yellow, they effectively attract attention. Above the composition is an inscription of the brand name in white and gray. Above them, creating the visual completeness of the entire composition, a stylized yellow direction sign is made, repeating the shape of the upper outline of the shield.

Alta

Alta Logo

Alta Motors, an idea that came true from Silicon Valley became the backbone of a small electric motorcycle business. Within two years from the moment of its foundation, the brand has attracted the attention of even Tesla co-founders, having spent $ 17 million from various investors during this time. Mark Feingstein created it. The main production know-how was in-house developed batteries. All electronic components for motor vehicles and battery housings were manufactured at the Brisbane plant. The company purchased the rest from other manufacturers. However, the end of 2018 proved difficult, and the brand announced a suspension of production.

Two models of the brand – Redshift SM and Redshift MX had a bright and catchy emblem made in bright yellow color, laconic and simple. It was the text of the company name, the graphic design to ensure product recognition. All letters of the name are executed in lower case letters with a right slant, symbolizing the movement, speed. Below the first two Alta letters was a wide stripe with a beveled left edge extending the “A.” On the right edge of the strip, the second word – Motors, is written in a smaller print, ending on the right border of the first word.

Rokon

Rokon Logo

Rokon is an American motorcycle manufacturer from Rochester (New Hampshire, USA), whose history began in 1958. Its founder, Orla Larsen of Vermont, set up a business to manufacture and sell a two-wheel-drive motorcycle, the brainchild of Charlie Fenom. In 1964, he moved to New Hampshire to expand production for the then acquired Trail-Breaker. Today, the brand is known as a manufacturer of four-wheel drive two-wheeled ATVs.

The latest development of the company’s visual identity has ensured the creation of a new logo that, following modern trends, is characterized by simplicity and conciseness. The brand’s name was chosen as the logo, the font of which was worked out as the main element of the visualization of the brand’s features. First of all, this was facilitated by the symmetry of the letters, which is favorably emphasized by the white stripe running right in the center of the entire text. To ensure visual memorability, all letters have been outlined in orange. But the most important element in the formation of an individual style was precisely symmetry. Two letters “O,” like two wheels, carry the main visual load, “carrying” the entire composition.

Confederate

Confederate Logo

As a lawyer, Matthew Chambers had a passionate love for motorcycles. The hobby overpowered the private practice he sold to pursue his dream in 1991 to found Confederate in Baton Rouge, Louisiana. In 1993, the business moved to New Orleans, Louisiana, and the manufacturing facility was located in Birmingham. The production was based on the concept of individual development of a unique design and outstanding design directly to the customer. Today, such exclusive vehicles are owned by Tom Cruise, David Beckham, Brad Pitt, John Travolta, Nicolas Cage, and King Abdullah II of Jordan. In 2007, it was rebranded as Curtiss Motorcycles. Combat Motors LLC acquired the brand and design rights on March 29, 2018.

Following the set task and the chosen modern techno-style, the company has developed a corresponding logo. The modern and original design of the logo effectively reflects the characteristics of the brand’s products. The logo is a text graphic made up of the words of the company name. The word Confederate, executed in capital letters in techno style, carries visual information about the design features of the brand’s motorcycles. Its rightward tilt is a common way to convey a sense of movement and speed visually. The connection of letters with each other symbolizes the close relationship between the manufacturer and the customer from the moment the order is formed until its delivery to the owner. The underline emphasizes the first word, while the direct, lowercase lettering of the word MOTORCYCLES below the line makes it easier to understand the essence of the logo, complementing the creation of the required visual impression.

Alligator

Alligator Logo

Dan Gurney – known worldwide as the only racer who won several types of racing championships at once, became the creator of a unique car – the Gurney Alligator. It was distinguished from all motorcycles of the past and today by the uniqueness of the design and fit. Crafted in a workshop located in Santa Ana, CA, the unique exterior design was reminiscent of the 1886 Gottlieb Daimler prototype. During development, the 1976 base model underwent an evolution of its design, receiving the names of the A-1 model, which Gurney completed in 1980 and called himself the Grandpa gator. This was facilitated by the motorcycle’s elongated body, low, down-to-earth stance, and a desire to pay tribute to North American nature. In 2002, the brand announced the preparation of a new model called the Instigator, whose production had not yet begun.

In addition to its unique appearance, the Alligator was distinguished by its emblem, which represented the image of a shield, the interior of which was filled with black. At the top of the shield is a blue stripe in the color of the US flag with five white stars. Under it, repeating the contours of the shield, imitating the red stripes of the national flag, there are three letters – AAR. Modern copies of Alligator use the updated text emblem on the fuel tanks in the form of the inscription at the top – Dan Gurney (developer’s name). Below is the brand inscription in a handwritten font, a copy of the manufacturer’s lettering. Thus, a tribute to the engineering genius and history of the brand was paid with the new emblem.

Arch

Arch Motorcycle Logo

Arch Motorcycle Company, LLC is one of the unique American motorcycle companies in the USA (Hawthorne, California). Its founders are the owner of an auto-moto workshop – Gard Hollinger and Hollywood star – Keanu Reeves. The meeting of two geniuses in different fields took place in 2007. And only in 2011 did it bore fruit – the idea of ​​creating its motorcycle brand called Arch Motorcycle Company, LLC was realized. Infecting Hollinger with his idea of ​​creating his vision of a two-wheeled Porsche 911 Reeves, he offered to fund. The prototype of the Arch actor was inspired by his own Harley, which led to the release of the first KRGT-1 in 2014. In 2017, 3 more models were added to it.

Today this new “techno-cinema” brand can be easily recognized by its emblem, represented by the brand name and graphic icon. The latter is presented in a silhouette of a racer leaning to the side while cornering against the background of a gray arch and a highlighted stylized image of a Kickstarter. To the right of the sign, on a wide red plate, the left edge of which repeats the bends of the sign, the brand name – Arch is applied in white lower case. The height of the plate is aligned with the height of the sign. Under them, along the entire length, there is the phrase – Motorcycle Company, the second part of the company name.

ATK

ATK Logo

In 1980, ATK began its activities in the USA, founded by the gold medalist of the Grand Prix Horst Leitner, who moved from Austria to the US that year. After receiving its first order and funding from the Austrian Puch in 1985, Leitner named the company after the device patented that year – ATK, and began producing its first motorcycle. After its departure, the customer’s dealer network redeemed the 1987 Can-Am models, which provided ATK with direct orders and funding across North American. In the early 2000s, the company added ATV production and expanded by purchasing smaller bankrupt firms and merging with a Korean manufacturer.

After their first release, ATK motorcycles, which are distinguished by high reliability, safety, and interesting design, became the owners of the emblem, recognizable to all. Simple and laconic, meeting modern requirements, the emblem was an oval, in the free space of which the name of the brand was inscribed in lowercase letters with a traditional right slant. To increase recognition and ease of memorization, each letter had its color – red, white, and dark purple. At the same time, in various versions, the logo meets both the white letter T and its black counterpart.

Boss Hoss

Boss Hoss Logo

Boss Hoss of Dyersburg, Tennessee (USA) was distinguished by models with multi-cylinder and multi-displacement engines among American motorcycle manufacturers. The motorcycles were distinguished by their large size and visual sense of power and strength. The creator of the Monte Varna company created his first model in 1990 by installing a Muscle car engine in a motorcycle frame. After the appropriate processing, the technique received the recognition of motorcycle enthusiasts. At the moment, Boss Hoss has 20 model lines of such monsters and a trike to its credit. The brand’s production is exclusive.

Brand recognition is not only due to the unique shape of its motorcycles. Due to its laconicism and simplicity of execution, the modern emblem also makes it easy to remember and recognize any series of the manufacturer. A small rectangular nameplate attached to the body of the motorcycle carries only the name of the company, made with the traditional right-angle lowercase script in a gradient steel gray color. The letters rest on a stylized plinth with the inscription Motorcycles in small print. The emblem creates the impression of massiveness and, at the same time, reliability, which is characteristic of all products of the motorcycle brand.

Cleveland CycleWerks

Cleveland CycleWerks Logo

Cleveland CycleWerks is a privately held small motorcycle company that designs and manufactures from Cleveland, Ohio. Its production collection is represented by cafe racers, bobbers, and retro-style motor vehicles. Founded in Scott Colosimo, Jarrod Strang, and Curtis Ray in 2009, the company was faced with local sourcing manufacturers for the required parts at reasonable prices. Only after the conclusion of contracts with manufacturers in China. Inexpensive, easy to repair, adjust and maintain, stylish motorcycles of the brand have become in demand among non-professionals.

The company’s logo represents some adherence to the emblems of classic European brands. The image of the shield in the background with a black and white outline and “lemon” filling of the interior space and the stylized image of the silhouette of an eagle with outstretched wings in front of the shield confirm this. Such elements symbolize a guarantee of protection and safety of equipment, as well as the opportunity to get the feeling of flight from using high-quality equipment from a proud brand. The interior of the eagle is made in white or black and is filled with the brand name. The tail area is occupied by the date of foundation of the brand – 2009. The name is made in lower case letters like Amboy Black by Parkinson.

Curtiss

Curtiss Motorcycles Logo

Curtiss Motorcycles is the new name of the established Confederate luxury motorcycle brand. The change in the direction of activity – the transition to the production of exotic street electric motorcycles was the reason for the renaming of the brand, which Matt Chambers – the founder, announced in 2017. Together with Zero Motorcycles, the re-born, but under the new name Curtiss Motorcycles, the company planned to begin producing the Hercules model at the companion’s production facilities. The new name is a tribute to the memory of the pilot and motorcyclist Glenn Curtiss.

The new company logo consists only of the graphically processed text of the company name. The lowercase font Automatic by Font Diner was chosen as a basis. Its graphics most closely reflect the spirit and principles of the company’s new strategy and corporate identity. All letters have acquired the smooth roundness characteristic of the wheels and the general symmetry. The last two rounded letters, “SS,” ensured a harmonious combination with the first “C,” creating a visual unity of the entire composition. Their diagonals evoke the original design of the brand’s motorcycle wheels, adding a modern “techno” effect.

Fischer

Fischer Logo

The most important new American motorcycle of 2006, the MRX 650, named by Motorcyclist magazine, was manufactured by Fischer Motor Company. The sports bike company founded by Daniel Fischer, a famous motorcycle racer in the 90s of the last century in Maryland, became the basis for his developments. He created a subsidiary design company EADS (Airbus), and invited Harley-Davidson and Michael Jordan Motorsports as contractors. Components were ordered from US sites. Fischer’s working concept was to provide adjustment and refinement of existing designs. In 2012, the strategy was revised, and production was halted.

The brand formed its logo on the reflection of the company’s name, the name of its founder. The sign in the form of two letters, “F,” facing “back” to each other, created a visual perception of the shape of the motorcycle fairing. Made in two corporate colors – blue and red, they have evenly executed bevels of their edges towards the center, forming an acute lower corner, providing the required perception of the composition as a fairing. Depending on where it was placed, the emblem could have a yellow line in the background and the brand name text under the brand, in black, slanted lowercase.

Janus

Janus Motorcycles Logo

2012 was the year of the emergence of a new motorcycle manufacturer in the USA, Indiana, combining the achievements of modern technology and the style of the twenties of the last century. It became the Janus Motorcycles brand, which created the Halcyon 50 moped, the serial production of which began in 2013. The founders of the company, Devin Biek, and Richard Worsham, who are admirers of vintage motorcycles, decided to create a unique symbiosis of the past and the present. Devin Biek owns a tuning company, which allowed him to apply his experience in a new direction. The neoclassical variant turned out to be promising. He interested not only collectors and retro lovers.

The company’s emblem is a sign in the form of two letters “J,” the first letter of the name, turned “backs” to each other. They create a visual form in the form of “M” – the symbol of the type of equipment produced. This group is framed by a laurel wreath, symbolizing the greatness of the strategy and the victoriousness of the realized idea. To the right of the sign – the text of the name, executed in large print, under which the inscription of the word Motorcycles is smaller, located above the line dividing it from the even smaller inscription – GOSHEN INDIANA. All symbols are made in a single monochrome color design. Depending on the placement of the logo, its composition can be black or white.

MotoCzysz

MotoCzysz Logo

In 2009, professional American motorcycle racer and engineer Michael Czysz founded a zero-emission racing car company. The company was located in Portland, Oregon, and became the bearer of the founder’s name – MotoCzysz. In the same year, she teamed up with Bajaj Auto to create eco-friendly motorcycles, supposedly hybrid ones. Joining the Remy Electric Motors LLC association allowed the development and creation of an electric drive for ATVs. In 2013, the TT Zero Race electric motorcycle in this season’s TT races, driven by Michael Rutter, became the winner.

Like the technique itself, its emblem is distinguished by originality and impeccable design. The rounded rectangle in black and white has been finished in black. The number 1 is painted in white in its interior – a tribute to the prototype C1 engine and the first electric motorcycle – the E1pc. At the same time, the figure indicates both leaders in the production of this type of equipment and a demonstration of constant success. A white stripe extends from the figure to the right, breaking the rectangle. It is a symbol of the lifting of restrictions, the presence of a direct path in achieving the goal from the deadlock situation of using technologies harmful to the environment.

MTT

MTT Logo

Marine Turbine Technologies (MTT) is an American company that went down in the history of national bridge-building with the development of a unique motorcycle model – the Y2K Turbine Superbike. The Franklin, LA facility develops turbines for sea and river vessels and fire extinguishing systems. Based on their developments, the brand has created a bike equipped with a gas turbine engine. The technique has not received mass production and is assembled to order by hand for a specific application. Models with turbojet and turboshaft engines represent the products. An important feature of such engines is operating on various types of fuel – jet, kerosene, gasoline, diesel, biofuel.

The brand has chosen a combined version for its emblem – a partial implementation of the emblem of the main production and a new branch. The logo is an abbreviation of the name – MTT, typed in lower case letters with a slant to the right and made in a bright scarlet attractive color. It is made against the background of a wheel, the core of which can be perceived both as spokes and as turbine blades. The edging of the entire badge is in bright yellow, and the wheel cover is in a gradient blue. The wheel’s shape demonstrates the moment of movement at high speed, which is facilitated by the change in circumference to the shape of an oval with a right tilt.

US Highland

US Highland Logo

Oklahoma is the birthplace of the American motorcycle brand, US Highland. Its founder, Mats Malmberg, died in 2010 in a plane crash with the other two leaders. After that, the company was reoriented to a holding company managed by UHLN (OTCBB) (US Highlands Inc). The main products of the brand were motorcycles made according to individual customer specifications. The products were modular prefabricated units. The plans were to create a dealer network and the production of electric motorcycles, the engine in which was to be installed in the front wheel hub.

For its emblem, the brand chose the original design of the sign in the form of an inverted shield inscribed in an inverted equilateral triangle. The basis was only the contours of the figures connected at the intersection and made in white. The inner space of the resulting single figure is made in black. In its central part, following the shape of the shield, yellow contours were created, creating the visual impression of a motorcycle fairing, in the center of which a stylized arrow was made in red. To the right and left of the sign, a yellow ribbon was depicted symmetrically, symbolizing the zigzag of the road. Almost centered in the foreground is the brand name, US Highland, in white.

Z Electric Vehicles

Z Electric Vehicles Logo

One of the leading green vehicle manufacturers is the Z Electric Vehicle Corporation (ZEV) of Morgantown, West Virginia. Its electric scooter products are assembled in the US and China. Manufacturing facilities are located in the US, Australia, and Vietnam. Today, among the mass-produced electric mobile equipment of a small class, ZEV scooters stand out as the fastest and most powerful. A large power reserve distinguishes them. Founded in 2006 by Darus Zehrbach Jr. Today, the brand has 19 model lines of electric scooters and prepared a line of electric sports motorcycles – MS.

The company logo demonstrates the effective application of modern technology, creativity, and a deep understanding of current features. The logo is simple and concise. Its accent element is the abbreviation – ZEV, applied in lower case with the strict alignment of spaces between letters, ensuring optimal visual perception of the text, its readability, and ease of memorization. The clarity of each letter, executed in a single color, makes it well perceived both on the surface of the motorcycle and on the printed matter or digital media. To the right of the title, a text focuses on an important feature of scooters – ELECTRIC. The small print aligned at the lower level with the main one does not interfere with the perception of the logo as a single harmoniously created composition.

What motorbikes are made in the USA?

Dozens, if not hundreds, of motorcycles are produced in the United States, and not all are American. Such brands include Harley-Davidson, Indian, Kawasaki, Yamaha, Arcimoto, ARCH Motorcycles, Boss Hoss, Curtiss Motorcycles, Lightning Motorcycles, Zero Motorcycles, and others.

What is the most popular motorcycle brand in America?

According to statistics for 2021, the largest share of the motorcycle market in the United States belongs to the Harley-Davidson brand. In second place is the Japanese Honda, in third – Yamaha, in fourth – Kawasaki.

Which bikes are mostly used in the USA?

Most Americans prefer Harley-Davidson motorcycles. It is a two-wheeled vehicle manufacturer based in Milwaukee.

How many motorcycle manufacturers are in the US?

There are several dozen motorcycle manufacturing companies in the United States, both large enterprises that produce production models and small custom-made workshops.