Navi Logo

Navi LogoNavi Logo PNG

The NAVI logo forms the cornerstone of the Ukrainian esports organization’s visual identity, capturing its unrelenting drive for victory. This drive is epitomized through an intricately designed emblem, leaning on a diagonal axis within a black parallelogram.

The emblem is a typographic masterpiece. Letters are intertwined yet remain easily legible, a testament to design ingenuity. The right side of the ‘N’ serves as the left leg of the ‘A,’ a technique utilized for other glyphs. This interlocking of letters signals a strong sense of unity within the team. It’s as if each character leans on the next, much like teammates depend on one another in high-stakes competition.

Notably, this interdependence is not just for aesthetic appeal; it communicates an important value. Teamwork in esports is non-negotiable, and this design element amplifies that truth. It loudly declares that success is a collective endeavor where the sum is greater than the individual parts.

Yellow text lies below the intertwined letters, featuring the organization’s motto and seal. The choice of yellow is significant. Yellow is often associated with optimism, clarity, and enlightenment in color psychology. It represents the positive energy and strategic clarity that NAVI aspires to bring into every game.

Complementing the motto and seal, the black parallelogram in the backdrop serves a purpose. Black is a color often linked with power, authority, and strength. These are all attributes that the organization strives to embody, not just in the competitive arenas but also in the broader esports community.

In esports, where the competition is fierce and the stakes are high, a logo does more than mark territory; it speaks to the team’s essence. The emblem of this organization encapsulates team unity, competitive spirit, and a relentless pursuit of victory. It’s not just a logo; it’s a rallying cry, a symbol of ambition, and an icon of excellence.

Navi: Brand overview

Founded: 17 December 2009
Kyiv, Ukraine

In 2009, the esports landscape witnessed the emergence of Natus Vincere, often called Na’Vi, an initiative by the Ukrainian business magnate Alexander Kokhanovskyy. Recognizing the potential in upcoming games like Dota 2 and Counter-Strike: Global Offensive, Na’Vi was among the pioneers to integrate top-tier talent into its ranks.

The organization’s foresight bore fruit in 2011 when their Dota 2 squad clinched the inaugural International Dota 2 championship title, bagging a whopping $1 million. This remarkable achievement catapulted Na’Vi to the forefront of the esports arena. Their journey didn’t stop there. In the subsequent years, they etched their name in esports history by consistently performing at the top tier, especially with their impressive run in The International tournaments of 2012, 2013, and 2014. Not to be overshadowed, the organization’s CS:GO team made headlines with their victory at the DreamHack Open Winter in 2014.

With the fame, however, came challenges. As the mid-2010s approached, Na’Vi grappled with roster reshuffles, which somewhat eclipsed their earlier accomplishments as they faced a series of performance downturns in major games. Yet, the essence of Na’Vi was never about succumbing to adversities. They pivoted, widening their esports repertoire by venturing into emerging titles such as Rainbow Six, Apex Legends, and VALORANT, reinforcing their esteemed stature in the competitive scene.

Fast forward to 2023, with an expansive social media fanbase exceeding 4.5 million, Na’Vi’s influence in the esports domain is undeniable. Although they might not reign supreme as in their golden days, the brand continues to be synonymous with excellence and a legacy that resonates with victory.

Meaning and History

Navi Logo History