Nigeria can hardly be called the center of the automotive industry. Nevertheless, several brands operate there. Some even supply cars to neighboring countries.
Proforce
This manufacturer was founded in the 2000s. It specializes mainly in armored vehicles. So, the range includes combat vehicles and armored crossovers that can resist explosions and bullets.
Given the range’s specificity, the company’s logo is easy to understand. It uses a combination of gray and burgundy colors. The letter “O” is depicted as a sight. This stylization looks very appropriate, given that the company produces armored vehicles.
The color scheme is chosen very successfully. The gray color looks calm and restrained, and burgundy, in a corporate style, is traditionally associated with solidity. Through its emblem, the company conveys seriousness and responsibility. The stylized letter “O” emphasizes Proforce Cars’ competitive advantages.
Innoson Vehicles Manufacturing
The company was founded in 2007. It specializes in assembling cars from Japanese and Chinese manufacturers for the local market. The headquarters are located in the city of Nnewi. The founder is Innocent Chukwuma Nwala.
The company’s model range is quite extensive. You can see cars, SUVs, and even scooters. The company ensures that its target audience, with diverse needs and financial capabilities, can choose a car that suits them.
The company logo looks fresh, bright, and attractive. Inside the turquoise oval with a gradient fill is the company name’s abbreviation. It is in a white serif font. The tall letters give the logo a sense of solidity. They also harmonize with the white frame inside the oval.
The company also has another logo version. In it, the brand uses its full name instead of abbreviations. However, it has a simpler font.
Izuogu Z-600
The development of the Izuogu Z-600 began in 1997. It was meant to be a compact, comfortable car that Nigerians could drive in their daily lives. However, production encountered several problems, after which it was stopped. Consequently, the company never developed a logo for this car.
Several designs for this car existed at the sketch level. But they never moved beyond the prototype stage, though they became part of the history of the Nigerian automobile industry.
Thus, Proforce and Innoson Vehicles Manufacturing remain operating companies in the country today.