Prada Logo PNG
High style and aesthetics characterize the emblem of the Prada Trading House, whose logo demonstrates the luxury and exclusivity of the brand’s offerings. Its conciseness and monochromatic colors symbolize the unique beauty of the product.
Prada: Brand overview
| Founded: | 1913 |
| Founder: | Mario Prada |
| Headquarters: | Milan, Italy |
| Website: | prada.com |
Meaning and History
The logo was visualized in 1919 when the company was appointed as the official clothing supplier for the Italian monarchs. Thanks to the royal family’s services, the brand could include heraldic elements of the House of Savoy in the logo. The trademark chose two details: the rope and the coat of arms. In addition to them, the couturier also included his distinctive sign.
The patronage of high-ranking individuals, reflected in the fashion house’s official symbolism, helped the company survive and withstand fierce competition with other fashion industry representatives. No one else could boast such an honor. That’s why including monarchic symbols in the emblem was wise and allowed for recognition.
What is Prada?
This Italian fashion house is associated with elegance and a modern approach to design. Under the leadership of Miuccia Prada, the company became known for blending tradition with contemporary styles. Its distinctive style features unusual materials and nylon bags with a triangular logo that redefined the concept of luxury. The assortment includes clothing, footwear, bags, accessories, and perfumes characterized by minimalism and high quality. Particularly popular are the sportswear collections and classic bag models, such as the Galleria and Cahier, which have gained the admiration of fashion enthusiasts worldwide.
However, over time, the brand was removed from the logo images borrowed from the royals, leaving only the popularity achieved. As a result, the coat of arms, rope, and even the shape of the label disappeared – only the word “Prada” remained.
Prada: Interesting Facts
Prada is a long-established fashion brand known for making quality clothes and accessories.
- Starting: In 1913, Mario Prada opened Prada in Milan, Italy. At first, they sold bags, shoes, and trunks. They were called the “Prada Brothers.”
- Loyal Customers: In 1919, Prada got to make stuff for the Italian royal family. This was a big deal and showed everyone how great their products were.
- New Ideas: Miuccia Prada, Mario’s granddaughter, started leading the company in 1978. Her many new ideas made Prada even more popular.
- Nylon Bags: In 1985, Prada made nylon bags, which were different and new for a fancy brand. These bags became very famous.
- More than Clothes: In the 1990s, Prada started making men’s clothes, shoes, and even a sports line. This helped Prada become a brand that had everything for fashion.
- Miu Miu: Miuccia Prada started Miu Miu in 1993, a brand for younger people with fun and unique designs.
- Cool Stores: Prada worked with famous architects to design their stores in big cities, making them special places to visit.
- Art and Culture: Prada cares greatly about art and culture. Miuccia Prada and her husband Patrizio Bertelli created Fondazione Prada in 1993, a place for art, movies, and talks.
- Caring for the Planet: Prada is trying to be more eco-friendly. They have a collection called Re-Nylon, using recycled materials, and they’re working on being better for the environment.
- Famous in Movies: Prada is so well-known that there’s a book and a movie called “The Devil Wears Prada,” which shows how big a deal Prada is in fashion.
So, Prada went from a small shop in Milan to a huge name in fashion worldwide because they’re always coming up with new ideas and care about more than just clothes.
Font and Colors
The debut version featured details representing the royal family. It was a sign with the brand name, the year, and the city of its foundation. They were located in the center of an ellipse. The oval formed a rope with four maritime knots and royal heraldry at the top.
In the modern version, the emphasis is on the verbal part, namely the font, which combines two types of writing: thin and thick lines in the characters. Also, “R” has a distinctive feature – a peculiarity that is well recognized. The letters “A” received an elongated leg with an original serif at the top.
However, the official emblem is not static: it changes depending on the collection and the variety of items accompanying it. For example, on many bags, the logo is presented as a patch in the shape of a triangle, which depicts a miniature coat of arms and a symbolic ribbon. On the label of some branded items, there is a “Prada Milano” mark; on others, it is simply “Prada.”
The emblem’s symbolism is simple: its conciseness shows the huge significance of the Fashion House. That is, the logo is ” noticeable absent.” Prada does not recognize intricate and pompous details in the official sign, proclaiming “anti-status” instead of snobbery. Therefore, the name only appears on small clasps, buckles, tags, and labels.
The style of the textual part of the logo has not changed from its formation to the present day. The brand name, adopted in 1919, uses the same font in uppercase letters.
The Italian Fashion House’s color palette also emphasizes sophistication in minimalism. Therefore, whatever form its emblem takes, it is always depicted in a monochromatic range and represents a dark inscription on a light background. However, in exceptional cases, “Prada” is white or gold.