Stradivarius Logo PNG
The treble clef, symbolizing elegance and impeccable taste, shows the store’s delicate approach to fashion issues. The Stradivarius logo is a great example of analogy, helping the user to draw a parallel between two facets of beauty.
Stradivarius: Brand overview
| Founded: | 1994 |
| Founder: | Inditex group |
| Headquarters: |
Sallent (Barcelona), Spain |
| Website: | stradivarius.com |
Meaning and History
The brand was named in honor of the legendary Antonio Stradivari, a master of bowed instruments. His name is a sign of perfection in the music world, a mark of great taste and impeccability. The owners of the company transferred this symbolism to fashionable goods.
Since its inception, the brand has had several emblems. Each of them has a name and a treble clef at the beginning of a word. In one version, they are placed in a rectangular frame; in another, they are located on a white background; in the third, they are in italics.
What is Stradivarius?
Stradivarius is a Spanish fashion brand founded as a family business. It was founded in Barcelona in 1994 and became part of the Inditex group five years later. Now the brand owns about 950 stores in 62 countries.
1994 – 2012
The logo consists of two parts – graphic and text. It features the word “Stradivarius” in its original design – with a treble clef instead of the capital letter “S.” The last “s” also has a unique design: it looks like one of the elements of musical notation. The rest of the characters are italic, handwritten. The brand name is enclosed in a horizontal rectangle with rounded corners and a double border. Below it is a disc of the same color (black).
2012 – 2017
The designers separated the treble clef and the “S,” which greatly improved the word’s readability but did not change the brand’s concept. They also introduced a new font – the classic typeface, with wide lowercase letters. This option is still in use in some older stores.
2017 – 2022
The redesign took place in connection with the launch of a line of menswear. The adjustments were minor: the developers reduced the characters’ thickness, so now they are not bold, but bold. The treble clef’s oval is connected to the top and bottom of the letter “s.”
2022 – today
After the redesign, the Stradivarius logo retained an element that has been present in it for over 30 years. This is a treble clef. But the developers have updated it, adding sophistication, sophistication, and weightlessness. The stripes are now soft and stylized, and the “S” overlay is gone. That is, now the musical icon and the first letter of the name of the fashion brand do not touch – they are located at a distance from each other. This shift made the inscription cleaner and more legible. The remaining key is thin and graceful. Because the lines are narrow, it looks very light, balancing in the center of the vertical oval.
The wordmark has also been modified. The typography was developed by the ExtreType studio, offering a simplified design style. Now the author’s font has two families: one with serifs, the other without. The letters have been uppercase and made more airy. The designers achieved this effect by reducing the thickness of the glyphs. The capital “R” is played very interestingly: the lower end of the right leg is cut off. The new emblem added dynamism, rhythm, and modernity to the visual identity of the clothing manufacturer.
Font and Colors
The debut version is developed based on a rectangular geometric shape with rounded corners and double edging. In the center is the handwritten inscription “Stradivarius.” Instead of the first letter, a treble clef was used, which successfully repeats the “S” shape. This allowed the company to emphasize its connection with the world of music. The last “s” is also interestingly played: it looks like a musical note.
Subsequent logos emphasize the austere style. The font is classic, lowercase, with serifs. The letters are bold, printed, thickened. This design has rejuvenated the brand and made it timeless, emphasizing the relationship between the past and the present.
The corporate colors are monochrome: white is exquisitely complemented by black. They are harmoniously combined and do not overwhelm each other.
Stradivarius color codes
| Black | Hex color: | #000000 |
|---|---|---|
| RGB: | 0 0 0 | |
| CMYK: | 0 0 0 100 | |
| Pantone: | PMS Process Black C |
What does the Stradivarius logo mean?
The Stradivarius logo stands for the virtuosity, perfection, and impeccability of the products produced under this brand. This meaning was adopted from the master violinist Antonio Stradivari, whose products are still unique and inimitable.
What is the Stradivarius logo?
The Stradivarius logo is the name of a fashion brand, which was taken from the name of a famous ancient violin maker. This fact emphasizes the presence of a musical key to the left of the inscription.
What is the font of the Stradivarius logo?
The modern Stradivarius logo uses a classic lowercase serif typeface. The letters are bold. In an early version, the title was written in cursive typeface, imitating handwriting, with the initial “S” replacing the treble clef.
