mortgage Logos and Brands

Mortgage lending, which allows millions of families to purchase homes on an installment plan, defines the focus of the “Mortgage” section. Rocket Mortgage, Wells Fargo Home Lending, Fannie Mae, and Freddie Mac have provided financing for the purchase of houses and apartments for decades. The logos of mortgage companies combine images of houses, keys, roofs, and upward-trending graphs, conveying the promise of an affordable path to home ownership. This section brings together brands from an industry where signing a loan agreement opens the door to a new home for a family, and the interest rate determines the borrower’s financial well-being for thirty years.