parallel lines Logos and Brands
Parallel lines as a visual technique in logo design unite the brands in the “Parallel Lines” section. Adidas with three stripes, IBM with horizontal lettering, Aldi with vertical elements, and many other companies use the rhythm of repeating lines as the basis for their emblems. Parallels create a sense of order, speed, or equality, depending on their orientation and context. This section is dedicated to logos in which equidistant stripes take center stage, creating a memorable visual rhythm.