“Refreshing, sweet, fruity” is how the taste of real tequila is described. It is considered a local Mexican beverage. However, the alcohol produced by indigenous people barely resembled the modern brand. Both in taste and in strength, the brew was similar to beer.
The first to produce real Mexican vodka were the Spaniards, who conquered the lands of Yucatan in the 16th century. They obtained more than 50% alcohol, similar to their favorite rum, which was included in sailors’ rations due to its good preservation during long journeys.
The product of Spanish distillation, the local Aztecs called mezcal. For almost 100 years, it was hidden from prying eyes and only spread in certain parts of the country. Since 1600, tequila began conquering the world. Today, its enthusiasts live in Asia, Africa, Australia, Canada, and Europe. But the greatest connoisseurs are Americans (87% of exports go to the US).
There are up to 1000 tequila brands known. We will tell you how they differ, how to identify the original drink and describe the best brands.
Identifying Authentic Tequila
Real tequila is made only in Mexico. However, not every alcohol, even of Mexican origin, can be called that. The drink must meet several criteria:
- Be made from agave Weber Variety Azul.
- Be prepared from raw materials in a limited area with special soils – five states in the country’s southwest, the central one being Jalisco.
- Pass NOM certification, which regulates the chemical and physical characteristics of the drink.
Interestingly, long before the adoption of the 1974 resolution (fixing the name of the drink, the method, and the place of its production), the quality of the first Mexican vodka was determined by buyers based on the presence of a worm in the bottle. Manufacturers collected agave parasite caterpillars and placed one in each container during bottling. In strong alcohol, the insect was preserved, while in poor-quality drinks, it dissolved. Modern mezcal slightly differs from the current original tequila in fermentation technology.
Tequila Production
The production of premium tequila is almost always manual labor. On large plantations, potreros grow the succulent agave with green-blue fleshy leaves, reminiscent of aloe, under the scorching sun for at least 5-8 years. Only when the plant grows a sufficiently large central stem or piña is it hand-cut and cleared of leaves. The process is difficult, as one agave can weigh up to 100 kg.
The resulting cone, similar to a gigantic pineapple, is roasted in large ovens for several hours to several days to soften and release sugars. Only after this can the necessary juice be extracted from the piña. From one cone, 8-15 liters are obtained. A special grindstone called a “tahona,” or more modern milling devices, serve as the juice extractor.
Afterward, there’s a four-day fermentation process with yeast, sugar, and water, which is followed by double distillation.
Tequila Classification
The foundation of authentic tequila is always agave-based alcohol. Depending on its amount, the drink is divided into:
- 100% Blue Agave.
- Mixto, which includes at least 51% of the main alcohol with the addition of corn and cane alcohol.
Interestingly, the first option is most valued in export countries. Locals prefer mixed varieties.
Depending on the aging time, the original tequila is labeled:
- Silver and Blanco – the best fraction of distillation, a young light drink that is immediately bottled (Silver) or aged up to 2 months (Blanco), filtered, and brought to 40 degrees with distilled water. It retains herbal notes.
- Gold – young agave alcohol mixed with other spirits and added flavorings and colorants.
- Reposado – this type of tequila undergoes aging in large oak barrels for up to 11 months, acquiring a pungent taste and brownish color.
- Anejo – aged drink, older than one year (usually 1-3).
- Extra Anejo – 100% agave alcohol aged in barrels for more than three years.
The last two types are considered the richest and most noble. They have a dark color, and their taste has notes of wood and chocolate.
The Best Tequila Brands
The best tequila brands represent a fascinating fusion of tradition, craftsmanship, and flavor that have captivated aficionados across the globe. Originating from the heart of Mexico, these exquisite spirits embody the rich culture and history of their homeland. With a diverse range of tastes and qualities, from the smooth sipping tequilas to the bold and robust ones, there is a perfect bottle for every palate. Discovering the finest tequila brands is a delightful journey into the vibrant world of Mexican heritage and a testament to the art of distilling this enigmatic agave-based spirit.
Calle 23
Notes of fig and spicy pepper distinguish Calle 23 brand beverages from other elite brands. But that’s not the only distinctive feature. Regardless of whether the tequila will be sold young or with 1.5-year aging, the agave piñas are always roasted in the oven for exactly 15 hours. This results in the release of a unique composition and concentration of sugars, shaping the brand’s individuality.
The logo of each type of tequila features a large number, 23, indicating the double distillation and three types of beverages, depending on the aging period.
Casa Noble
This drink is produced at one of the oldest haciendas cultivating agave and distilling tequila. Production began here in the early 18th century, and today the distillery is a supplier of the smoothest tequila. They value time and devote the utmost attention to its creation. They use only the most mature plants (10-14 years old) and employ not double but triple distillation. They don’t rush the bottling process either. For example, the “anejo” variety ages for about five years before it’s sold. Another distinctive feature of the drink is its aging in French white oak barrels, giving the alcohol a unique flavor, unlike other tequilas.
The alcohol’s logo is straightforward, featuring the brand name in elegant letters with serifs, emphasizing its fame and the lack of need for additional attention.
Corralejo
This brand of tequila reflects the spirit of Mexico, from its place of production to its bottles. The distillery is located in Guanajuato, in the estate where the famous priest and fighter for the country’s independence, Miguel Hidalgo, lived. Among other things, he was passionate about tequila production. He conducted experiments, perfecting the distillation process. As a result, the best alcohol in the region was produced. Today, the drink is made from 100% agave juice according to his 18th-century techniques and is poured into unique glassware produced at the company’s glass factory. The spirits are then exported to 40 countries worldwide.
The tequila logo conveys the bright taste of alcohol, and the image of agave plants emphasizes the natural composition.
Don Julio
An elite tequila created by Julio Gonzales for his friends in 1942 when he was just 17 years old. The drink has a rich, full, and pleasant taste of chocolate, dried fruits, and caramel. The tequila is prepared by hand using various secrets discovered and tested by the owner of the distillery. One of the amazing features is the absence of a hangover when consumed in moderation. It is no wonder that by 1987, Don Julio’s tequila became a world-famous brand. After the creator’s death, the brand ownership passed to the Diageo Corporation. Despite its size, the new owner carefully observes all the features and traditions of preparation so that customers can enjoy the original tequila.
The logo captures the image of Don Julio, without whom the brand would not exist. The emblem emphasizes the brand’s ancient traditions and nobility, indicating its creation by a native Mexican who knew his craft.
El Jimador
Although El Jimador tequila only appeared at the end of the 20th century (1994), its manufacturer has been operating in the alcohol market for much longer (since 1870). Therefore, the brand is produced following all the ancient rules of local distilleries. The Reposado line has received the highest number of awards.
The name of the drink pays tribute to the hard work of jimadors. Their skill and knowledge directly influence the quality of tequila. Carefully cultivated and nurtured agave plants, harvested and trimmed at the right time, and properly cleaned – all this is the result of the hands of field workers.
The visual identity of the brand perfectly matches its name. On each bottle, a jimador processing agave is depicted wearing his signature wide-brimmed hat. The letters of the inscription are soft and rounded, reminiscent of the gentle hands of an agave expert.
El Tesoro
Modern El Tesoro tequila producers are descendants of an ancient lineage of distillers who distilled agave spirits back in the 1800s. After the distillery was ruined, they built a new one called La Altena, where the popular brand was born in the 1990s. Renowned promoters were involved in bringing the brand to the global market, followed by Fortune Brands, which acquired the trademark.
The logo of the brand’s tequila features a “tahona,” grinding the prepared piñas. This indicates the use of the most ancient agave processing tool and the premium nature of the brand.
Espolòn
The rich taste of Espolon tequila is associated with the prolonged baking of agave in ovens, which allows for the maximum release of sugars. The family business takes the observance of all the nuances of elite drink production very seriously. Over its 130-year history, they have developed its secrets to creating a unique brand.
The visual identity deserves special attention. The image on the logo is chosen in accordance with the name of the tequila, which translates to “spur.” The image of a skeleton riding a rooster is very familiar to local residents who love the Day of the Dead. This holiday is one of the most beloved in the country.
The rooster, a symbol of liberation, takes the consumer back to the times of struggle for independence from Spanish conquerors, which holds an important place in the memory of Mexicans. Thus, the tequila is imbued with the spirit of Mexico and its colorful atmosphere.
Herradura
A distinctive sign accompanying the company’s products is the lucky horseshoe (from the Spanish name of the distillery). The prominent emblem embossed on each bottle immediately draws attention to the elite beverage. However, its main success is explained not only by the horseshoe but also by the careful adherence to original recipes.
At the San Jose Del Refugio distillery, no modern autoclaves, mills, or containers are used in tequila production. Only brick ovens, natural multi-day fermentation in vats, and aging in oak barrels are used, with the maximum recommended duration. That’s why the beverage has an authentic and original taste—the invigorating taste of real tequila.
In addition to the usual varieties like Silver, the company produces special brands: Seleccion Suprema with rose petal aroma, cognac-like Coleccion de la Casa, blended Ultra, and original Antigua, made according to a recipe developed by the founder for friends and relatives. The horseshoe and monogram adorning the bottle only complement all the merits of Herradura tequila.
Jose Cuervo
Elite premium alcohol occupies 40% of the tequila market. It has a very old production process. The land for building the distillery was allocated to Jose Cuervo by order of the Spanish king in 1758. And for the excellent taste of the drinks produced, the tequilero’s son received a license to manufacture and distribute tequila. The brand has delighted connoisseurs for over 250 years. Interestingly, the Cuervo family lost the rights to their distillery after the founder’s grandson’s death. However, the new owner’s widow’s marriage to a descendant of Jose restored justice.
Most of the secrets are not disclosed by the owners. But one of them responsible for the unique taste of tequila is the aging process in barrels, which are charred at varying intensities.
The elegant logo inscription appears to be made of agave leaves and recalls the drink’s Spanish roots.
Ley 925 Azteca
A very expensive premium-class drink. The price per bottle is over $200,000. This is due to the high-quality aged alcohol and the use of precious metals in the decoration of the unique ribbed bottle. The brand’s logo is platinum. The elegant dragon, soaring over mountains and spewing flames, is a true work of art. The name hints at the highest quality silver, reflecting the brand’s quality.
In just 30 years, the drink has reached such an elite level. Production of Ley 925 began in 1993, and the first bottle was sold for a high price in 2006.
Milagro
Milagro is the product of a collaboration between two young tequileros who set out to create the best tequila. Their ambitious plan, which seemed unattainable, was a huge success. In their first year of sales, the partners made a profit of $15 million. Today, their tequila holds a distinguished place among aged beverages.
A special yeast composition gives the brand a unique flavor, complemented by aging in cognac barrels. Triple distillation ensures a smooth drinking experience.
The young brand’s logo features a whimsical, magical font combined with an unusual bottle color, creating a mysterious and dreamy image that transports the user to a world of dreams.
Ocho
The taste of each series of this brand differs from subsequent ones. Ocho operates on a principle where each batch comes from a single ranch. Agave absorbs substances unique to the specific soil, giving its individual juice nuances. Therefore, the bottle displays not only the year but also the name of the harvest location.
The production is managed by the Camarenos family – a guardian of ancient traditions. The tequileros approach the processing with great care. Unhurried and lengthy cooking is followed by gradual fermentation, allowing the distinctive notes of each batch to shine through.
The number eight on the logo reflects the brand’s name, which translates to “eight.”
Olmeca Altos
Olmeca is smooth to drink and offers such a variety of its products that it can please any connoisseur. Adhering to all the requirements for producing authentic tequila ensures an introduction to genuine classic varieties. The Altos line is a premium alcohol made from agave in the Los Altos region. Its main feature is the grinding of succulent bulbs with volcanic rock millstones.
The ancient hieroglyphs adorning the bottles deserve special attention. On the logo Olmeca Altos, which distinguishes each bottle, is the head of one of the rulers of this civilization that inhabited the region 900 years before our era.
Partida
In the lineup of products born from ancient traditions, Partida seems very young. It appeared just 20 years ago. But perhaps that’s why its young Blanco tequila stands out so much. The richness of shades filled with citrus, cinnamon, and fruits reveal a bright and incomparably beautiful “soul” in the drink, invigorating with novelty and energy.
The popularity of the new brand is growing rapidly and may soon surpass other more famous brands. The tequila emblem is distinguished by its originality. The eagle, the symbol of Mexico, is depicted in an authentic style and indicates freedom and flight of imagination.
Patrón
Handcrafted vessels, sealed with cork and crystal stoppers – that’s how the acquaintance with the elite alcohol of this Mexican brand begins. The hacienda’s production is eco-friendly and waste-free. The owners have even learned to utilize the waste from the main tequila-making process.
Interestingly, the brand’s founder was a poor guy from Los Angeles who made his first fortune selling hair products. Jona DeJoria’s decision to invest in tequila production was the realization of his personal dream. He set up the production of four alcohol lines, each with its own nuances and unique taste. As a result, the young brand (established in 1989) is now one of the largest producers of Mexican vodka.
The original bee on the logo Patrón emphasizes the immense effort put into producing the drink. After all, most processes are done by hand.
Tapatio
An original 100% tequila, prepared according to all the rules of Mexican distillation art using stone ovens, “tahona,” and a copper still. However, the drink is not without its individuality. In addition to the classic taste, this brand’s line features hints of mint. The master tequilero, Camarena, from the La Altena distillery, is responsible for creating these masterpieces.
The emblem on the bottle depicts a dance, conveying the good mood brought by the tequila.
Tres Cuatro Cinco
A unique tequila brand consisting of a blend of batches with maximum aging. The name of the drink isn’t just a counting rhyme. Behind its excellent robust taste is a special formula developed by a lineage of tequileros. The blend includes Extra Anejo aged 3, 4, and 5 years in a specific 3:4:3 proportion, with the four-year-old alcohol being the most prominent. Using such aged varieties is unique for tequila, as three years of aging is typically the limit. Mixing these aged varieties in precise quantities results in a one-of-a-kind alcoholic beverage appreciated by connoisseurs. This drink is truly unique, with no more than 1,000 pieces released and sold in exclusive crystal packaging.
How to Drink Tequila
How to Drink Tequila is a captivating exploration into the diverse and flavorful world of this iconic Mexican spirit. With its rich history and cultural significance, tequila offers a unique drinking experience that goes beyond just shots and salt. Embracing the art of sipping, appreciating the nuances of its various expressions, and discovering innovative cocktails are all part of the tequila journey. As you delve into the world of tequila, you’ll learn to savor each sip, uncover the complex flavors, and gain a deeper understanding of the meticulous craftsmanship behind every bottle. Let your taste buds embark on this exhilarating adventure and elevate your appreciation for the spirit of Mexico. Tequila is consumed neat and in cocktails.
Tequila neat
To fully appreciate the rich taste of tequila and reveal all its facets, use the classic method of consumption with stimulation of taste receptors.
- Apply a pinch of salt to the webbing between the thumb and index finger. Prepare a slice of lime. Lick the salt, drink a shot, and chase it with the sour taste.
- For those who prefer a sweeter and smoother taste, replace salt and lime with cinnamon and orange.
Tequila-based cocktails
Mixes with tequila are easy to drink and provide an excellent pick-me-up. The alcohol content is relatively low, so it’s easy to drink too much accidentally.
- Boilermaker – a mix of beer and tequila 10:1. This choice is for those who want to test their resistance to alcohol, as the drink is quite intoxicating.
- Margarita – lemon juice, orange liqueur, and tequila. This is a beloved cocktail classic served since the mid-20th century.
- Tequila Sunrise – a sweet cocktail similar to Margarita, visually appealing, made from pomegranate liqueur and orange juice.
- Paloma – the bubbles of Sprite and grapefruit juice make the tequila taste citrusy and refreshing.
- Brave Bull – an absolutely unusual and invigorating mix of coffee liqueur and tequila.
- Envy – a combination of tequila, blue Curacao liqueur, and pineapple juice.
- Sangrita – a fruit and vegetable mix that might seem incompatible at first glance. However, in Mexico, a cocktail made of tomatoes, onions, orange juice, lemon juice, and tequila is quite popular.
- Rapido – a drink that combines alcohol with sweet mineral water.
It is best not to mix tequila with other types of strong alcohol to avoid intoxication. Fruits, olives, cheese, and charcuterie are considered accompaniments to cocktails and neat tequila.
FAQ
Where is Tequila Made?
Alcohol produced outside of Mexico is not considered tequila. The Mexican government has chosen five regions where the soil is most suitable for agave cultivation and granted them the official right to produce the traditional drink. Jalisco is considered the main region. The majority of premium brands are distilled there.
How to choose tequila in a store?
Authentic Mexican tequila has a 100% Blue Agave label and a NOM certificate sticker. The liquid in the bottle can be clear white or amber-brown in color, without sediment.
How does tequila affect the body?
Agave is considered a medicinal plant. Therefore, alcohol-based on it has a tonic effect, helps with colds, strengthens the immune system, and improves circulation. To experience its beneficial effects, it is enough to consume up to 50 ml of the drink per day.
