Ung Företagsamhet Logo PNG
The Ung företagsamhet logo is like a beam of light breaking through the darkness, showing the way to a happy future. The emblem features lightness and fine lines, emphasizing the youth of its participants.
Ung Företagsamhet: Brand overview
Ung Företagsamhet (“Young Entrepreneurship”) was founded in 1980 in Sweden, inspired by the American Junior Achievement program, to teach entrepreneurship to young people through practical experience in schools. Swedish businessman Bengt Wennerlund adapted the American model to Swedish education, enabling high school students to establish and manage small businesses called UF companies. Despite early skepticism and logistical hurdles, the concept quickly gained momentum as students developed essential entrepreneurial skills. Expansion beyond Stockholm occurred rapidly, aided by volunteer mentors and supportive businesses. Officially recognized by Sweden’s Ministry of Education, Ung Företagsamhet became a recommended optional course, later expanding its reach to elementary and middle schools. The organization introduced national competitions, social entrepreneurship challenges, and programs like “Summer Entrepreneurship” and “Innovation Camps,” progressively integrating themes of sustainability and digitalization into its curriculum. By 2024, Ung Företagsamhet will become firmly embedded in Sweden’s educational landscape, actively promoting international collaboration, digital transformation, and inclusivity through initiatives like “Entrepreneurship for All,” supporting thousands of young Swedes in their entrepreneurial journeys.
Meaning and History
The movement in Sweden originated in 1980. It can be presumed that the organization’s symbol was designed around this time. The emblem’s design is linked to the signs of the global movement of which the organization is a part. The composition is built on simplicity, lightness, and accessibility. It combines children’s attributes and dreams.
What is Ung företagsamhet?
A youth movement in Sweden. It focuses on teaching schoolchildren the basics of business and entrepreneurship. It covers elementary, middle, high school, and university students. The country has 24 branches with 100 employees. The organization helps schoolchildren start small businesses and realize their dreams.
1980 – today
The emblem of the movement is a black square with rounded corners. The precisely defined boundaries of the symbol represent a community and union that can be joined by age or beliefs.
The equal length of the sides embodies equality among participants. It highlights tolerance and democracy. All young people, regardless of background, can participate in the program. More than 560,000 youths from Sweden have completed training in Ung.
The name, represented by three large white lowercase letters Ung and a smaller subscript företagsamhet, directly targets a young audience – with participants ranging from 5 to 25 years old.
An important symbol in the logo is a kite. The toy conveys the idea of flight, starting, and aspiring upwards. Young people are the country’s future. They are just beginning their journey. The organizers aim to inspire participants and provide them with knowledge for a successful start in life. The kite symbolizes the fulfillment of wishes, as students in the program can start businesses and gain practical skills.
Underneath the thin, straight line at the bottom of the composition indicates that the movement is part of the global organization JA Worldwide – a youth community covering 15 million boys and girls. JA stands for Junior Achievement and has existed for over 100 years. The main goal and task of JA closely intertwine with Ung företagsamhet and represent building a bright future for subsequent generations.
In the lower-left corner is the Worldwide emblem. The symbol is a paper airplane composed of many of its smaller copies. This sign is linked to the concept of the Ung logo. It encompasses the theme of flight and moving forward. The interweaving of small figures emphasizes teamwork and mutual support.
Interestingly, the elements in the airplane are united so that space remains between them, mirroring the shape of Ung’s kite.
Font and Colors
The logo is built on contrast, uniting opposites into a single concept. It combines bright and dark shades, drawing a parallel between new ideas’ freshness and previous generations’ wisdom. Light colors represent youthful energy and a readiness to absorb knowledge, while dark tones signify accumulated experience and maturity.
The typeface follows a geometric style with clean, precise characters, straight lines, and clear forms. Its design resembles the classic Gill Sans Roman, distinguished by balanced letter placement and even spacing. These elements form a solid image suitable for a serious and thoughtful organization.
Visually, the emblem conveys calm and confidence, avoiding any aggressiveness. The color and type are harmoniously integrated, illustrating a balance between innovation and tradition, openness to change, and respect for existing knowledge.