University of Tennessee Logo, symbol, meaning, history, PNG, brand

University of Tennessee Logo PNG

Unity and mutual support come first in the University of Tennessee logo. Students from the institution’s walls achieve significant career heights and are role models, inspiring and guiding new students.

University of Tennessee: Brand overview

Founded:	September 10, 1794
Headquarters:	Knoxville, Tennessee, United States
Website:	utk.edu

The University of Tennessee (UT) is the only school in the United States with a collection of documents related to three Tennessee-born presidents. There’s nothing like it anywhere else. The school also maintains the highest research-educational status, an R1 level. It has ten undergraduate colleges and 11 graduate centers. Its athletic department also participates in NCAA Division I, SEC, and Big 12 Conference. The university’s student body has long surpassed the 30,000-student mark, representing not only 50 states but also more than 100 foreign countries. The university was founded in 1794. The university is located in the city of Knoxville (Tennessee).

Meaning and History

Blount College first opened in Knoxville. For over a decade, it barely made ends meet due to insufficient enrollment and a shortage of teachers. Then, the institution was renamed East Tennessee College. This happened in 1807, and a short time later, its only teacher died, so the institution was closed. It was restarted in 1820, but the small size of the building greatly impeded development.

Then Thomas Jefferson, a diplomat, lawyer, architect, and third president of the United States, advised changing the location and building new buildings. He chose an area called Barbara Hill, which later became known simply as The Hill. By 1828, the university had moved there completely. The next launch of its activities took place in 1840. It was then granted university status and named East Tennessee University (ETU).

What is the University of Tennessee?
This large public research university has a main campus in Knoxville, Tennessee, offering more than 300 academic programs across 11 colleges. Fields of study include veterinary medicine, business, engineering, and agriculture. Ayres Hall, built from local marble, stands prominently on the campus, on hills overlooking the Tennessee River. The Volunteers, or Vols, athletic teams compete in the SEC, and Neyland Stadium, with a capacity of over 100,000 spectators, underscores the university’s rich athletic heritage. A key aspect of the university’s work is its partnership with Oak Ridge National Laboratory, providing unique research opportunities.

The general university logo is made of two parts. The graphic element is placed on the left side. It bears a large “T” of vaulted construction. The letter protrudes from the negative space, surrounded by an orange background, and is in a square with clear edges. It is wide and solid, with a stable sloping foot and lowered serifs. The university’s full name is to the right, spread over two lines: “The University of” at the top and “Tennessee” at the bottom. Because of the difference in the number of characters, the first half of the inscription is written in small and the second half in large type. Below them is the city where UT operates. All rows are left-aligned—the primary color of the letters is dark gray.

The Seal

One of the oldest higher education institutions in the United States has a seal in an unusual shape. It does not form a circle, as most universities do, but an oval. It is elongated vertically and consists of two basic parts. The middle part contains images of agricultural implements since the homeland of the university has always been famous for its agricultural orientation. In addition, the commercial vein of the area is emphasized. This is evidenced by the inscriptions “Agriculture” and “Commerce” placed on the ribbons: the first word on the straight one, the second on the arched one.

Also featured here is a steamboat floating on the water, a plow, a telescope, a set of mathematical tools, and a fragment of a pinion. Above them are an open book and a globe. At the bottom are intertwined two branches of a laurel tree. The centerpiece is surrounded by broadband that reads “The University of Tennessee” and the year the university was founded, “1794.” The letters are bold, capitalized, and serifed.

Font and Colors

The University of Tennessee has two official fonts, sans serif and sans ser: Gotham and Georgiaface, for business documents, internal and external correspondence, academic documents, and anything related to academic work. The second one is Georgia, which is also used in the Idénique. It refers to the recommended options when it is necessary to demonstrate the high importance of university attributes.

The main UT colors are Pantone 151, orange, and white. A smoky gray, close to a graphite shade (Pantone 426), is also used. They were chosen in 1889 by Charles Moore, who ran the university’s athletic association. The combination was inspired by the orange and white daisies that grew on the university’s site, Barbara Hill. In 1892, this palette was canceled due to student dissatisfaction. However, they couldn’t suggest anything suitable to replace it, so the original was approved a day later.