Binance Logo PNG
The Binance logo stands out with its modern and concise design, combining minimalism and expressiveness. The contrasting color palette highlights the main elements, making them perceptible, while the symbol conveys the company’s drive to offer new solutions for its clients.
Binance: Brand overview
| Founded: | July 2017 |
| Founder: | Changpeng Zhao |
| Website: | binance.com |
Meaning and History
What is Binance?
This is one of the largest platforms in the field of virtual currencies. It offers many trading options for hundreds of cryptocurrencies, from well-known altcoins to major coins like Ethereum or Bitcoin. Thanks to its fast trading engine, peer-to-peer trading, futures, options, spot trading, and minimal fees are just some of the many features that set this exchange apart. The platform also offers Binance Card (which allows users to spend their cryptocurrency in physical transactions) and Binance Academy (an educational tool for blockchain and cryptocurrency enthusiasts).
2017 – today
In 2017, the platform, one of the most well-known in the virtual currency sphere, introduced its first logo. Its debut coincided with the company’s formative stage. The identity was designed to emphasize the brand’s unique features, which defined the vibrant color scheme of the text and symbolic elements. On a white background, a text block was accompanied by a symbol on the left.
The company name, rendered in orange, takes center stage. The letters are large and uppercase, with their arrangement creating a visual effect of unity. The symbolism reflects the platform’s uniqueness and multifunctionality. The goal was to demonstrate that the platform supports operations with multiple currency units, highlighting its advantage in the market.
The geometric figure on the left, executed in the same color scheme, visually complements the text block. The element—a rhombus composed of individual fragments—is meticulously detailed, adding significance to the logo. The rhombus is a key symbol, making the emblem recognizable and reflecting the company’s concept.