Discover: Brand overview
Founded: | 1985 |
Founder: | Sears |
Headquarters: | United States |
Website: | discover.com |
Meaning and History
What is Discover?
This company combines the functions of an online bank with credit card issuance and is a major player in the U.S. market. The corporation, best known for its Discover Card, has challenged the dominance of Visa and Mastercard by carving out its niche and offering rewards such as cashback or eliminating annual fees. With its payment network, the company can manage both the issuance and processing of cards. The company also offers other financial products, including personal loans, student loans, and checking and savings accounts.
1985 – 1996
1996 – 2001
2001 – today
2012 – today
Discover color codes
Flame Red | Hex color: | #e34a1d |
---|---|---|
RGB: | 227 74 29 | |
CMYK: | 0 67 87 11 | |
Pantone: | PMS 172 C |
Raisin Black | Hex color: | #211c1c |
---|---|---|
RGB: | 31 28 28 | |
CMYK: | 0 15 15 87 | |
Pantone: | PMS Neutral Black C |