KKR: Brand overview
Founded: | 1976 |
Founder: | Henry Kravis, George R. Roberts, Jerome Kohlberg Jr. |
Headquarters: | New York City, New York, U.S. |
Website: | kkr.com |
Meaning and History
What is KKR?
This is a global investment firm that has a significant impact on the private equity business. It is known as a pioneer in leveraged buyouts and later evolved into a dominant force in diversified asset management. The firm oversees a global portfolio spanning numerous industries and manages a variety of alternative asset classes, such as credit, real estate, infrastructure, energy, and private equity. The company’s strategy combines operational expertise with deep industry knowledge, often taking leadership roles in the companies it invests in to drive value creation. The firm is renowned for identifying underutilized or undervalued assets and turning them into more profitable enterprises.
1976 – 2011
2011 – today
KKR color codes
Eggplant Purple | Hex color: | #48104a |
---|---|---|
RGB: | 72 16 74 | |
CMYK: | 3 78 0 71 | |
Pantone: | PMS 2623 C |