The bird symbolizes flight. That is why it is often seen in the emblems of air carriers. It is also chosen for its association with height, as a sign of growth; for its ability to build nests, as a personification of a cozy home; for caring for chicks; and as an allegory of motherhood. In addition, it’s fast, lightweight, and free. The bird is perfectly oriented in the sky, choosing the only right path, and is always in motion. Accuracy, high speed, and purposefulness are its main advantages.
Birds have other important qualities. One of them is wisdom. Usually, this category is represented by crows and owls, which are actively used by brands associated with intellectual themes. Large birds are often the mascots of sports teams, so that you can see eagles, falcons, and other winged raptors on their emblems. After all, they are enduring, strong, and formidable. Don’t forget about the dove, which symbolizes peace. This classic example has also not gone unnoticed by various organizations.
We offer you a selection of the 100 most famous bird logos. They are unique and original. Some belong to old, defunct companies, while others are modern and actively operating. Emblem styles range from allegorical cubism to realistically detailed images. The brands are arranged in random order. So, let’s get to know them better!
Simca
One of the most sought-after automobile brands from the 30s to the 70s was known worldwide. Cars with their emblems were popular; these French models were incredibly elegant and technologically advanced. Oblivion began after the company was taken over. Before that time, cars with swallows on their hoods drove the roads of many countries. Designers developed a logo for Simca with a white bird. It was depicted as a silhouette in the upper part of the pentagonal shield. In the lower part, the manufacturer’s name was listed. The main palette of the sign was red, blue, and white, the colors of the French flag.
Hollister
The fashion brand Hollister uses a petrel as its logo. It is depicted in a minimalist style, without detail: a black thrush with wide wings, flying to the left on a flat white background. Thanks to clear contours, it looks distinct and confident. Under it is the company’s name in elongated letters. They are flat, strict, and grotesque. This symbol shows the company’s desire to move forward despite any obstacles.
Duolingo
In this case, before us is a symbol of wisdom, an owl. It fits perfectly with the mobile application’s name, which promotes easy, convenient language learning. At the same time, the Duolingo logo is not realistic but cartoonish, which emphasizes the ease of learning. The bird is full-sized and painted in two colors, orange and green, of several shades. Below is the program’s name. It consists of rounded lowercase letters, keeping with the owl’s style.
IMSS
Designers proposed an abbreviation for the IMSS logo because the Mexican Institute of Social Security is Latin America’s largest social security organization. The short shape fits perfectly into the visual identity and fills the entire bottom space beneath the bird silhouette in a square with rounded corners. The emblem’s color scheme is green and white.
Salewa
Salewa, an Italian manufacturer of clothing, footwear, and equipment for tourism and outdoor activities, has chosen a very original logo, even if it is schematic. It depicts a flying bird formed from two complex geometric figures resembling a trapezoid. The inscription is also created in a cubist style, resembling arranged figures. The letters are connected in pairs (“SA,” “LE,” and “WA”), so they seem to form three separate compositions. Although the bird is allegorical, it is also symbolic, conveying confidence, endurance, and support.
Dove
The world-renowned cosmetics company Dove features a logo of a gentle dove flying to the right. The dove’s soft character resonates well with the gentleness of its detergents, which are as gentle on the skin as a fluffy cloud. This is conveyed in the bird’s flowing lines and loose, curvilinear forms. The logo is painted in beige and gold, illuminated by a dazzling glow. Above it is a blue inscription, the brand’s name, typed in italics in the same elegant style.
Martell
The label of the famous French cognac also features a bird: the designers proposed a graceful swallow for Martell. This light-winged creature aligns perfectly with the brand’s concept: after savoring the cognac, customers feel so inspired that they feel as though they are flying. The bird has a forked tail and refined body lines. The swallow, the coat of arms, the year the company was founded, and the word “cognac” are gold in color, while the name of the trading house is dark blue.
Famous Grouse
This alcoholic brand will feature a bird on the label, as the Famous Grouse logo is inspired by its name. The blended Scotch whisky from 1896 is easily recognizable by the large black grouse that stands proudly to the left of the lettering. The grouse is contoured and golden, with wide burgundy eyebrows. The adjoining text is in magenta and divided into two lines.
Swift
Swallow demonstrates the simplicity of this programming language, its usage, coding, and functionality. To emphasize the necessary qualities, the developers chose Swift, a logo featuring a very agile bird that can fly at different altitudes and instantly adapt to its environment. It has wide wings, a forked tail, and a sharp beak. It is colored white and placed in an orange square with rounded corners. On the right is the name, typed in a grotesque font. Its peculiarity is in the connected “f” and “t”. The designers created a common crossbar for them.
FPV
The Australian branch of FPV uses an eagle logo. In this case, the fast bird fits perfectly into the automaker’s concept, as it is big, swift, powerful, and authoritative. The sign contains a stylized, not a real image. The eagle looks formidable, thanks to the sharp elements near its eyes and beak. The inscription, located to the left under the head, represents the abbreviated name of Ford Performance Vehicles. The emblem’s color is monochrome.
Lalamove
The hummingbird’s flight is swift and almost invisible. Its image inspired the concept of an Asian delivery service with its own mobile app and web program. The Lalamove logo features a quick, agile bird, symbolizing the instant delivery of goods. It looks up and flaps its wings constantly, as evidenced by the three white stripes that give the emblem dynamism and energy. In terms of color, the name is divided into two parts: the first half is orange, and the second half is yellow.
Morehead State Eagles
The Morehead State Eagles feature an emblem that showcases a bald eagle, one of the country’s most iconic symbols. It looks straight ahead with a sharp beak and gleaming black talons. The beak and paws are colored yellow. The powerful wings are colored blue and serve as a background for the faculty name, belonging to MSU (Morehead State University). The top and bottom lines are colored white, and the middle line is colored yellow. All elements are outlined in black. In this case, the bird symbolizes the athletes’ strength, endurance, and patriotism.
Peerless
This company began as a clothing manufacturer, then transitioned to bicycle and car production, and ultimately became a brewery. The Peerless logo resembles the American flag, featuring the colors red, blue, and white used to paint a quadrilateral shield. Above it, on a separate banner, is the brand’s name. The background features an eagle with its wings raised. All elements are located in a vertical oval.
China Eastern Airlines
The bird on the airline’s icon is abstract, rendered in a geometric style. It has a left-turned head with a short beak. The wings are raised upwards, while the tail, on the contrary, is lowered downwards. The developers also proposed a logo for China Eastern Airlines featuring a curved blue stripe that resembles a boomerang. Both parts of the swift form an original design. The text on the emblem is two-tiered: the first line contains an inscription in Chinese characters, while the second line repeats the name in English.
Benfica
The Portuguese soccer club, competing in the top division of its country, features a modern emblem inspired by a badge introduced in 1904. Then, the Benfica emblem featured an eagle, a symbol of nobility, power, and independence. He stands on a wheel, broadcasting the team’s first sports cycling event. Below is a green-and-red ribbon bearing the motto “E pluribus unum” in Latin. In the center is a heraldic shield depicting a yellow ball and a blue diagonal stripe with the abbreviation “SLB” (Sport Lisboa e Benfica).
Pos Indonesia
Pos Indonesia, the state postal service, has chosen a logo featuring a globe and a bird. They symbolize the receipt of correspondence from all over the world and the rapid dispatch to any corner of the planet. Both elements are drawn with a medium-thick orange outline. In terms of its head and beak, this image resembles a pigeon, the traditional mail carrier in ancient times. The bird’s wings feature four stripes, giving it a dynamic appearance as if it were flying forward rapidly. The organization’s name is written in bold, gray, grotesque type below. All letters are wide and capitalized. Such minimalism characterizes the postal company’s work at its best: correspondence is delivered neatly, professionally, and quickly.
Duesenberg
Although this automobile manufacturer has been defunct since 1937, it made a significant contribution to the industry with its inline 8-cylinder engine models. In 1921, its race car became the first American sports car to win the French Grand Prix. Already at that time, on the hood was a bird: a luxury and sports car. Duesenberg had an emblem in the form of an eagle with its wings spread wide. On it were drawn feathers, a beak, and a head. The number “8” was on the tail, denoting the number of cylinders in the engine. From the tip of the left wing to the tip of the right wing stretched a large blue inscription, the brand’s name. The word “Straight” was in the same color as the one below.
Toronto Blue Jays
The Toronto Blue Jays team has a very stylish logo. It depicts a bird facing left. It is drawn in profile and is painted in two shades of blue. The background is also blue, so the head is outlined in white. The beak is powerful, straight, and horizontal. A dark band is directed from it to the eye, which is hidden behind a red leaf. Canadian baseball players chose two main mascots of their country: the Maple and the Jay. The designers combined them visually without compromising the logo’s business style.
Arash
Arash’s logo features a peregrine falcon, one of the fastest birds of prey. This image harmonizes well with the car manufacturer, as it represents the high speed of cars. The yellow bird is drawn at takeoff, so its wings are positioned at different angles. Powerful paws bounce off the surface. At the top is the company name, typed in bold grotesque. The background is a black vertical trapezoid with a light highlight on its left side.
Barclays
The international bank, Barclays, has a solid logo. Because of the bird’s unfolded position, it resembles a coat of arms. A blue eagle is depicted with wings spread wide and head turned to the left. Although the emblem’s style is schematic, its neutral white background accurately conveys the outline of the powerful bird. It is not detailed, but it is well recognizable. Below is the text part of the company’s symbol. The inscription is in light blue and slightly slanted to the right. Small extensions resembling sharp serifs are at the ends of the letters.
ADATA
The brightly colored hummingbird is a great addition to the emblem of a high-tech company from Taiwan. It specializes in memory sticks, solid-state drives, and computer accessories. However, the ADATA logo is not as serious as its line of business. The icon is colorful and bright, featuring a bird depicted in a palette of purple, burgundy, blue, green, yellow, and orange. The short tail ends with forked feathers, which turn into miniature stars. The brand name, on the other hand, is strict and official. It is typed in sans-serif capital letters.
Russo Balt
In the company “Russo Balt,” the automobile department’s logo features a traditional Russian symbol: a double-headed eagle holding a scepter and an orb in its paws. The stubby wings are spread, sinuous tongues stick out of the beaks, and crowns are worn on the heads. And the third is still above them. The bird is surrounded by a ring bearing the company’s name in thin capital letters. The emblem is contoured and monochrome.
Nice
French professional soccer club Nice chose an emblem with a proud eagle. He looks menacingly to the left and holds a triangular shield with red and black stripes in his wings (below) and the team’s name above. The first line is the abbreviation “OGC,” derived from the words “Olympique Gymnaste Club.” The second line contains the word “Nice.” The text is typed in white font and has a thin gray border. Under the volumetric shield (in the paws of the bird), there is a ribbon with the year of the foundation of the sports organization.
Atlanta Hawks
The emblem of the professional American basketball team, the Atlanta Hawks, features the head of a white eagle, a key symbol of the United States. The white eagle has a menacing look and a sharp beak. The white bird is set against a white background, so the two do not merge; the designers have circled it with a maroon line. The rest of the circle is the same color. The center element is edged with a wide ring with the name of the sports club.
Bandini
Italian car manufacturer Bandini used a logo with a pet bird, a rooster. The logo was schematic, black, and set against a yellow background, making it stand out. At the bottom of the vertical shield, a blue band bearing the company name was painted, with a triangular element painted in the colors of the Italian national flag: green, white, and red.
Rochester Red Wings
Designers offered the Rochester Red Wings baseball team from New York a logo with a formidable eagle. He swings his bat sharply to strike a precise blow. Based on the name, the bird is red and wears a black baseball cap. The beak is yellow. In the ajar mouth, you can see white teeth. This is an anthropomorphic character endowed with human qualities. On the background of the wing is a cursive inscription with the club’s name.
Garuda Indonesia
Indonesian national carrier Garuda Indonesia chose a logo depicting a forward-looking bird. It points to the right side and is colored in two shades of blue. The eagle’s figure (judging by the shape of the head) is formed of five curved bands of different lengths. They form both the body and the wings.
American LaFrance
A manufacturer of emergency vehicles in the USA used an emblem featuring an eagle sitting on an iron cross with massive sides. The bird was depicted leaning forward, wings spread wide. It represented protection, vigilance, and alertness. A plaque with the company’s name was centered in the American LaFrance emblem.
Tiesto
For DJ Tiesto, the designers designed a logo with an abstract bird. It is depicted above in flight, looking like an air glider surrounded by three arc-shaped lines. The silhouette is black, complemented by a broad tail of five feathers, rounded at the ends. The head, with a triangular beak, points upwards. The following is the musician’s pseudonym.
Pemex
Mexican oil and gas company Pemex chose a logo in the colors of the national flag. The lettering is green, and the symbolic bird next to it is dark red. Its head is painted with white horizontal stripes and completed with a triple knot. The background is a large drop. The font in the corporation’s name is individual, non-standard, and grotesque. It has rounded corners and smooth lines that harmoniously flow from one letter to the next. Thus, there is a pair connection of two syllables: “EM” and “EX”.
Rossignol
The visual style of the French clothing and accessories manufacturer for extreme sports is very elegant. Although Rossignol has a rooster logo, it appears sophisticated. The sign is designed in the colors of the national flag. The miniature badge depicts France’s main symbol divided into two parts. It has a red tail and a blue head, divided in the middle by two vertical lines. The bird is placed in a white shield outlined by double frames. In front of it is the name of the fashion house, typed in a bold, rounded font.
Cebu Pacific
The emblem designed for Cebu Pacific could not be more fitting, as it is a Philippine air carrier, and the bird personifies flight. The emblem depicts an eagle. He has three light blue feathers on his neck, and his head consists of two emerald bands in a complex configuration with pointed elements on the chest, near the beak, and the eye. Below is the company’s name, which is typed in lowercase. All letters are smooth, streamlined, rounded, and bold.
Mövenpick
The bird is an old part of the famous ice cream manufacturer’s identity. It is a golden beige, light, simple, and symbolic color. The Mövenpick logo lacks specificity: it depicts a wavy stroke that resembles a bird in flight. On the contrary, the name is bright and large, colored crimson, and occupies the whole lower part of the black rectangle. The curved line softens the emblem, adding to its sophistication.
Bowling Green Falcons
BGSU’s athletic department, the Bowling Green Falcons, features an emblem that incorporates America’s most iconic mascot, the bald eagle. It is drawn in cubism and peeks behind a diagonal “BG” monogram. The abbreviation is white and bordered in the bird’s colors, red and brown. The hooked beak, triangular shape, narrowed eyes, and sharp feathers make the eagle a dangerous predator, instilling fear in its enemies.
One Teaspoon
The Australian fashion brand has been using the bird emblem since its inception. Moreover, One Teaspoon has an incredibly original logo. It is well-established among its competitors, as it produces a range of goods, including jeans, shorts, t-shirts, blouses, and other items, comparable to those of other manufacturers. The unique mark has helped it to stand out and gain widespread recognition. Her identity is built on the image of a sophisticated swan with a chain around her neck, where, instead of the classic pendant, a bone hangs. The text’s style is also inimitable: the first half of the name is printed, and the second half is handwritten. The word “teaspoon” is written in clumsy handwriting, not in italics.
Sydney Roosters
After renaming to the Sydney Roosters, the athletes changed the logo, and, as part of a complete rebranding, a formidable rooster appeared on the club’s emblem. He has a yellow beak, a pointed crest, an arrogant squint, and a proud posture. The bird is depicted inside a triangular shield with a triple border, preceded by the word “Roosters.” It is connected, arranged diagonally, and typed in italics. The main colors of the badge are red (bottom lettering, beard, crest, and wide border), blue (background for the name and thin border), and white (rooster background, top lettering, and part of the feathers).
Arizona Cardinals
The Arizona Cardinals, an American professional soccer team, have used a bird-shaped emblem since their inception. The emblem features a cardinal, which relates to the sports club’s name. The head is shown in profile, turned to the right. A powerful, thick beak, a menacing, serious look, and four sharp feathers express the unconditional mood for victory. The symbol is made of black and burgundy. White and yellow colors soften the composition.
Creighton Bluejays
The Creighton University athletic department in Nebraska also chose the blue jay as its visual symbol. This representative of the family of corncrakes is very common in North America, so it is often used as a mascot. The designers proposed the Creighton Bluejays logo, with its head superimposed over the block letter “C,” the club’s first letter. Both elements are executed the same way and painted in the same colors: white, light blue, and navy blue. The symbol features sharp serifs that complement the jay’s beak and crest.
American Austin
This car brand represented passenger cars produced by the British Austin Motor Company, which was licensed but failed and went bankrupt in 1935. Since then, the American Austin emblem has become little known. It was a horizontal red oval with a golden rooster in the center. He was very bellicose: sharp claws, powerful spurs, a long tail, raised wings, and fluffy feathers on his neck. That is, the rooster assumed a fighting posture. Stripes and gold plates surrounded it with its name.
Kansas Jayhawks
For the University of Kansas athletic department, visual style developers also proposed a bird, but a cartoonish one. As a result, the Kansas Jayhawks team uses a logo featuring a friendly cartoon image. Their mascot, presumably a turkey, is colored blue and has the abbreviation “KU” on its side. It has a massive yellow beak and boots with spurs of the same color. The buckles and head are bright red. The bird is depicted full-length, facing to the right.
Memphis Redbirds
Early in its career, the American baseball club chose an emblem to match its name. Therefore, the Memphis Redbirds’ emblem features a red bird. It is at the top of the sign and peeks out from behind the name. Like the whole head, the bird is maroon-colored on her high crest. A yellow beak dilutes the composition. Thanks to this combination, the symbol looks modern.
Accor
The international hotel chain Accor has a logo with a minimum of elements. It uses the capital letter “A,” with the entire left half replaced by the silhouette of a bird taking off. Judging by the outlines, it is a goose or a swan, as evidenced by the long neck, wide wings, large body, and short tail. The block symbol is above the company name and is colored in gold, as is the upper part of the emblem.
Lufthansa
The visual style of this German company could not be more different, as it is associated with air transportation. Indeed, the Lufthansa emblem is a circular icon featuring a bird at its center. It is rectilinear and diagonal, flying to the left. The bird has crested wings, long legs, and a beak. The crest on its head indicates it is a member of the heron family. To the right of the graceful silhouette is the organization’s name in classic sans-serif font. The letters are bold and rounded.
Tottenham Hotspur
Slim, graceful, taut, this is the crest of an English professional soccer club. It has long been part of its visual identity, so the team is colloquially referred to as “Spurs” (by the way, they can be seen on the emblem). Tottenham Hotspur’s emblem looks elegant. A vertically elongated bird stands on a ball, with two arched lines beneath it bearing the sports organization’s name.
Humminbird
The Humminbird logo looks like a miniature golden hummingbird fluttering to the left of the brand name. Unlike the little bird, the lettering is massive, bold, and black, with minimal spacing. The hummingbird is outlined but realistically depicted, with well-drawn wing feathers and a head featuring a long, beak-like bill.
Rossion
Sports car manufacturer Rossion chose a bird, not a horse, for its emblem because it is fast, maneuverable, and powerful. Its emblem depicts a soaring eagle. The white silhouette, with raised wings and large paws, is visible against a black background in a double frame. Above it is an inscription with a horizontally stretched “c” letter.
West Bromwich Albion
Designers created a logo featuring a touching bird for the English soccer club West Bromwich Albion. The cute creature sits on a green branch with three red berries and sings diligently, as indicated by its open beak and extended neck. The background is a blue-and-white striped pattern in the lower part of the triangular shield. In the upper part, the team’s name is split into two lines: the first uses a small, thin font, while the second uses a larger, wider font. The lines are aligned on both sides.
Auchan
The international brand Auchan’s logo comprises a graphic and a text element. They were originally combined: a bird standing in the background of the first letter of the brand name completely replaces the crossbar at the “A.” Everything is colored red for harmony. This combination makes the emblem refined and balanced. The symbol of the trade network evokes a feeling of kindness and trust.
Cole
The Cole emblem is designed in an antique style, evoking a sense of seriousness. It depicts a formidable eagle with wings spread wide, occupying the entire surface of the circle. The bird has a curved, sharp beak, clearly defined feathers, and a five-pointed shield on its chest bearing the brand’s name in a diagonal stripe. The circle’s black background makes the bronze elements look exquisite.
One of the most recognizable social networks also uses a bird in its visual style. The designers created a Twitter logo that matches its concept: a bird chirping, alerting everyone around it. The blue flying silhouette looks favorable on a white background. It symbolizes freedom of opinion, unity, and progress, and the smooth lines make the image cute and friendly.
Singapore Airlines
The flagship airline, Singapore Airlines, chose a logo featuring an abstract bird. It has three wide lines forming the wing and two medium-thick lines transitioning into the body. This image represents flight, forward motion, and freedom. On the left is the carrier’s name. It is typed in a custom font with the letter “n” cut off at the top, which, unlike all other symbols, is lowercase. The lettering is two-level blue. The bird and underline are yellow-orange.
Nestle
The food corporation Nestlé has used a logo featuring a bird for a long time, as it symbolizes care for children, a comfortable atmosphere, complete nutrition, and care for the younger generation. This is reflected in the nest on which the bird sits with its chicks. The drawing is contoured in colors: all lines are blue, and the background is white. The affectionate mother and children show signs of touching and tenderness.
Moto Guzzi
The powerful Italian motorcycle manufacturer’s visual style is also strong: The Moto Guzzi logo is a huge eagle. The bird is depicted with its wings spread, occupying the entire emblem. It has a focused look, an open beak, and sharp talons. Below is the company name. It is written in a black, geometric sans-serif font. The eagle is colored golden beige, which indicates the highest nobility.
Aeronautica Militare
The company’s label is simple and organic. The designers proposed a logo in a thematic style for Aeronautica Militare, featuring a massive and confident font, a large eagle, and a multicolored target. In this case, the bird represents total domination and supreme power, as a large crown complements the image. The target’s center point is green, followed by white and red rings. This attribute on the emblem is painted in the colors of Italy’s national flag. The letters in the name are bold, with large serifs.
St Louis Cardinals
A professional baseball team from the United States, part of the National League, is associated with a bird in its name. For example, the St. Louis Cardinals have an emblem with a red Cardinal sitting on a yellow bat behind the capital “C” at one end. The name is also crimson red. It mimics handwriting and has a slight rightward slant. The bird is positioned on one side, scrutinizing what’s happening. The artists added one of the most important qualities of athletes to it, vigilance.
Monmouth Hawks
The Monmouth Hawks University Athletic Club has an impressive emblem depicting an intimidating eagle with fluffed feathers. The hooked, sharp beak and narrowed eyes complement the menacing image well. The white text adds a certain softness. It is superimposed on the bird, balancing the dark background. The letters are chopped, rounded, wide, and oblique.
Hartford Hawks
A sense of danger, strength, determination, and aggression, this is what the emblem chosen by the Hartford Hawks club expresses, depicting the head of a red hawk combined with a block “H.” The bird replaces the center bar and points to the right. It is drawn with flowing black lines, each curved at an angle. The image’s dynamics are represented by three horizontal stripes that point in both directions.
Air Mauritius
Air Mauritius has used the bird logo since its emergence in the professional field. It can’t be otherwise, because it’s an airline that transports passengers to different countries. To emphasize its successful work, it chose an emblem in an elegant style. The red bird is drawn with smooth lines and does not look like an airplane. It confidently soars in the air, inspiring a sense of calm and reliability. Under it is the name of the air carrier, painted in the same color. The font is lowercase, with a harmonious transition from sharp corners to rounded edges.
Ruger
Sturm, Ruger & Co. chose the heraldic eagle for its symbolism. At the same time, the Ruger logo is a round target with an “R” in the center, since the company manufactures firearms. The bird’s wings are raised up and almost joined above the head. Four-pointed feathers of different lengths are depicted on each side. On the right side is the company name, the same color as the eagle. The font is very large, with clear serifs and minimal letter spacing.
Bignan
Established in 1931, the Bignan company used a logo featuring a large bird. A stork sat on the hood of its car. He was depicted in flight, so his wings exceeded the round badge. Below was another circle; it resembled a car’s steering wheel. It had a name divided into two parts by a curved bar: “Bignan” in elegant letters at the top and “Sport” at the bottom. The font was customized.
Seattle Seahawks
The Seattle Seahawks logo is cool and bright. Its base is the bird that gave the professional soccer club its name. There is nothing else in the emblem. The whole identity is reduced to the image of a head stretched horizontally. It is drawn in profile and turned to the right. The eagle has an angry look and a sharp, powerful beak, which heightens the sense of threat. The upper part of the neck is painted dark blue, and the lower part is gray. The beak and separating bands are white.
Giorgio Armani
The Giorgio Armani logo is one of the most iconic bird graphic marks. It is a hypothetical eagle with its wings raised. It is depicted schematically and consists of black-and-white stripes of equal width, rounded on the sides. The exception is the neck and head area, where the lines are left straight or form a beak. In the background is the abbreviation of the fashion brand “GA.” Elegant capital letters, small serifs.
Ball State Cardinals
The Ball State Cardinals club logo contains only one element, the diving head of a cardinal. Its intimidating look, evidenced by its sharp beak and equally sharp feather ends, is designed to instill uncertainty in opponents on the field. The bird is painted in burgundy, white, and black and decorated with tiny strokes that create the illusion of energetic movement.
Srilankan Airlines
The logo designed for SriLankan Airlines is a very complex image of a bird. Three wavy stripes with pointed ends make up the design. The palette is made up of the national flag’s colors: green, red, and orange. The bird is arranged diagonally. Under it is the name of the air carrier, typed in an individual font with irregular contours of letters. The upper part of the inscription is blue; the lower part is blue.
Nationwide Mutual Insurance Company
Nationwide Mutual Insurance Company uses a logo that shortens its name to the first word. The bird is a bald eagle in the background of the letter “N.” The letter is large, blue, and grotesque. Next is the word “Nationwide,” written in lowercase black font. The inter-character distance is small, which does not interfere with reading. The wing of the bird is raised upwards. It is flat, with pronounced feathers at the end. The tail, body, and head are horizontal.
Gulf Air
Gulf Air also has a bird logo. And it is clear why: it operates in the aviation industry and is the main carrier in Bahrain, serving 55 routes. Its logo is light, graceful, and airy, depicting a golden eagle in flight with wide wings. To the right is a text block divided into two lines. The upper line contains the name in Arabic, composed of openwork symbols. Below is the English translation in blue letters.
Hawk
The Hawk company uses the Hawk logo because it bears its name. Its visual identity is simple yet elegant: a silver ring with a bird at its center. The bird is depicted in flight, with its neck outstretched, wings spread, and a fan-shaped tail. The hawk is positioned diagonally and pointed to the left.
Air China
The Chinese airline Air China has chosen an abstract logo. It has a very complex bird-like structure with three curved red stripes. Despite this, it is visible in a U-shaped composition: it has wings (raised), a tail (curled into a half-circle), a head with a beak, and a crest (turned to the left). It is supposed to be a silhouette of the mythical bird, the Phoenix. The name of the air passenger service is located on the right and is divided into two levels. The upper line is in English. The bottom line is typed in thin Chinese characters.
Johnson City Cardinals
The Tennessee minor league baseball team also chose a bird, so the Johnson City Cardinals’ emblem echoes the name. The emblem shows a Cardinal with a bat, from which the ball in the foreground appears to have flown off, judging from the drawing. To his left, a mountain range is painted in blue. Underneath is a two-tiered inscription. The first two letters of the club name are white; the third is red. The bird has maroon-colored plumage and a yellow beak.
Medicare
Designers proposed an original badge for the United States public health insurance service. Therefore, the Medicare logo turned out to be touching and sincere: the bird’s silhouette is formed from people’s faces. This demonstrates that the organization prioritizes the needs of everyone who requires its support. Around it is a ring with the branch’s name. It is written in small block letters, in contrast to the name of the service it includes.
Nandos
Nando’s logo is based on a Portuguese character named Barcelos. It is a miniature rooster. It fits perfectly into the South African fast-food chain, where the main menu items are chicken dishes. In the center of the bird is a red heart on a black background. The tail and crest are also colored red. The beak and eyes are white. Below is the brand name. It is made in a custom font with serifs and curves. The apostrophe has the shape of a drop; it is elongated and pointed.
Avianca
The Colombian flagship carrier, Avianca, uses a logo featuring an abstract red bird. It is depicted in flight, its wings spread wide as if soaring freely through the sky. This image symbolizes reliability, confidence, and calmness. Its wings are made of semicircles, and the head resembles a triangle with one sloping side. The bird flies to the right, and the airline’s name is on the left. It is large, flat, and written in lowercase letters without serifs.
Tucson Roadrunners
Developers proposed an unusual visual style for an Arizona hockey club. They drew a logo for the Tucson Roadrunners team in the form of a woodpecker. With this logo, the team took to the ice in its first season, 2016-2017. The anthropomorphic bird is smiling, holding a stick, and rapidly rolling across the rink, as indicated by its legs. The image features the club’s official colors: black, copper, sand, brick, red, and white.
Nightwing
One of the best characters in the DC Comics universe, Nightwing, wears an emblem with a makeshift bird. The superhero’s clothes are painted with a black eagle, depicted as a bold “V,” signifying victory. The bird reflects his character traits: fearlessness, vigilance, energy, agility, and determination. The large wings with notches on the edges are raised upwards, and the head with a powerful beak is turned to the left.
Packard
The logo of the American luxury car brand Packard featured a swan. It was an elegant badge made in yellow and black. With a gracefully curved neck, the bird stands at the top of the central composition, looking down. Below it were light patterns and a shield with purple ornamentation. All elements were set against a dark background and enclosed in an oval frame, with thin black strokes added for emphasis. Due to this form, the emblem resembled an ancient medallion.
Bianchi Car
This Italian automobile brand produced small, retro cars. The first emblem of Bianchi Car was a round badge with an eagle. With its wings raised and spread, the bird stood on powerful paws, holding the peninsula that Italy occupies. On its chest was a large oval medallion with a white cross, and above its head was a ribbon with the company’s name. All the elements were set against a blue background in a dark red ring.
Manly Warringah Sea Eagles
The Manly Warringah Sea Eagles, a professional Australian rugby club, has a logo depicting an angry bird in a state of extreme rage. This eagle is its symbol. To instill fear on the playing field, the team uses a menacing image featuring sharp claws extended forward, powerful wings that extend beyond the sign’s boundaries, and a large hooked beak. The bird’s gaze is angry and intimidating. Its mouth is open as if it is letting out a loud cry. The eagle is positioned in the center circle, surrounded by a wide ring with the club’s name. The emblem is in the official colors, rich burgundy and white. In addition, it features gray and dark blue elements.
Incarnate Word Cardinals
The designers made an emblem with a cardinal for the Incarnate Word Cardinals. It couldn’t be otherwise, as this bird symbolizes the intercollegiate sports team at UIW in San Antonio, Texas. The emblem shows only the head pointing to the right. It is positioned in profile and is characterized by a menacing stare of white pupils. The rest of the part is colored red and outlined with a black band around the perimeter. The cardinal has a short but powerful beak. Its ferocious stare serves its primary purpose: intimidating opponents.
USPS
The USPS also features a logo with a bird depicted in profile, its head facing to the right. But its colors, shape, and drawing style are different:
- It’s an eagle.
- It stands for high speed, reliability, and security.
- It represents the U.S. Postal Service, whose acronym is used in the emblem.
The abstract bird with a curved beak and squinted eyes, as if with great persistence, overcomes the powerful flow of air rushing towards it. It is drawn in white and the eagle in blue, the same color as the parallelogram on which all the elements are located.
Iraqi Airways
The Iraqi Airways logo is in a solid green color with no gradients. It has only three components:
- An abstract bird drawn in smoothly curved lines
- The inscription in Arabic letters
- The company’s name is in English.
The elements are arranged on different levels and are placed one on top of another.
Eintracht Frankfurt
The emblem designed for Eintracht Frankfurt is a classic coat of arms. The bird on it symbolizes power, confidence, and high value, as well as the club’s historical roots. The eagle is colored solid red and turned to the left. Its wings are spread wide, and a miniature crown rises above its head. A white shield with the first letter of the club’s name is painted on its chest, and on its wings are trefoils on long stems. The background features a circular medallion within a triple frame, with a wide inner band and thin outer bands.
ADNOC
This inscription reads “Abu Dhabi National Oil Company.” ADNOC chose a logo with a shortened version of its name to fit harmoniously into the small space under the bird. The logo depicts a falcon. It is depicted in smooth, slightly curved strokes, wide at the bottom and narrow at the top, giving the impression of a flowing liquid substance. The emblem also bears an Arabic inscription. The company’s signature colors are blue and white.
Iowa Hawkeyes
The Hawkeye is the image the University of Iowa chose for its athletic department. Therefore, the Iowa Hawkeyes teams have an emblem featuring the bird of prey. It is drawn in an abstract style; the composition appears assembled from separate geometric figures. But it is still clearly visible that it is a head with a powerful beak, cheeks, a round eye, and a wide forehead. All elements are made in black with a yellow border. Although inscriptions or additions do not accompany the graphic symbol, they still look progressive and cool.
Atlanta Falcons
This professional soccer team is an active member of two important American organizations, the NFL and the NFC. Therefore, the Atlanta Falcons have chosen an emblem featuring one of the country’s main symbols, the eagle. It is depicted in profile, flying to the right. This bird is incredibly strong and has menacingly sharp talons, beaks, and feathers. It has a short body and large wings, and its paws are spread out as if it wants to grab something right on the fly. The sign is painted with black and red stripes, complemented by a silver border. All these are the official colors of the Sports Authority.
Kuwait Airways
Elegant, refined, and light, this is what we can say about Kuwait Airways’ symbol. Indeed, the Kuwait Airways logo depicts a graceful blue bird with a gradient color palette. It has a long, pointed beak and the same wings. The body is elongated and narrow. To the right of the allegorical image is the company name, divided into three lines. The upper one is in Arabic; the lower one is in English.
Liberty Flames
The Liberty Flames, a Virginia intercollegiate sports team, introduced a bird-themed logo. They chose this image to represent their determination, perseverance, resourcefulness, agility, maneuverability, and predatory nature, as the logo features an eagle nicknamed Sparky. It is located behind the university’s abbreviation, “LU” (for Liberty University). The letters are diagonal, so the second is lower than the first. Behind it, a bird with a menacing look and sharp beak is drawn. The sign’s color scheme reflects the club’s corporate palette. It includes white, blue, and red colors.
Lazio
Italian soccer club Lazio has chosen a pretentious emblem: a golden eagle carrying a pentagonal shield in its paws. The bird’s body and wings feature alternating stripes, creating a geometric pattern. It has a large beak and a massive head turned to the right. Below is a blue-and-white shield with dark edges and the abbreviated team name.
Queen
Naturally, the band Queen favors a creative logo. It is based on the zodiac signs under which the legendary rockers were born. Thus, the emblem depicts a metaphorical lion, a symbol of cancer, and a maiden. The mythical bird, the Phoenix, unites them. The center of the composition is the first letter of the musical group’s name; all the symbols are concentrated around it. On the right and left, heraldic lions hold the letter “Q”; on top of it sits a crayfish (crab), and at the foot sit maidens (fairies) with wings. In the block glyph’s center is a crown, a symbol of absolute superiority. The badge is made of monochrome, with no colored strokes. The inscription is located at the bottom. It is made in capital letters with sharp serifs.
UNF Ospreys
Jacksonville Intercollegiate Club refers to the University of North Florida, whose abbreviation has become part of the sports department’s name. Therefore, the UNF Ospreys logo consists mainly of text arranged in three levels. It occupies almost all the space. Little space is reserved for the bird image, with only the bottom third used. That’s where the osprey is depicted. It is made using dark blue and gray zigzag stripes with sharp ends. Its beak is wide and large.
Lamar Cardinals
The Lamar Cardinals sports organization uses a logo with a bird from its name. It is its mascot. The cardinal is positioned behind the two-tiered lettering, which is typed in large, bold letters. On the other hand, the text at the bottom is small and thin. The upper letters have shadows; the lower letters have a curved ribbon. The bird looks threateningly to the right. It has a short but massive yellow beak and a green eye with which it scrutinizes its rivals.
Turkish Airlines
Turkish Airlines chose a logo in an abstract minimalist style. It is a bright sign with a stylized bird of indeterminate type. It resembles a complex geometric figure, characterized by a noticeable raised wing, an elongated neck, and long legs. The white bird’s background is a red circle. It is located to the left of the black inscription and is not grouped in two lines. The font is large, massive, and bold. The words in the upper and lower lines are aligned on both sides. The distance between letters is minimal. In this case, the image of a bird conveys freedom, reliability, and confidence.
Liverpool
The full name of this English brand is Liverpool Football Club. Although the Liverpool logo incorporates heraldry, it indirectly relates to the team because the designers drew inspiration from Liverpool’s old coat of arms, which features a bird, a symbol associated with the city. This is the bird of Liverpool, a mythical character associated with local legends. If we consider a specific breed, the image is derived from the cormorant. It was he who once decorated the city shield. The modern version bears no resemblance to it. The emblem depicts a graceful bird with wings folded back, proudly standing with a seaweed leaf in its beak. Below is the abbreviation “L.F.C.”
Venturi
The Monaco-based car brand Venturi has not used a bird-shaped emblem for many years. The emblem is a silver figure with spread wings on a triangular crest. Above it is a sun with miniature rays and the brand name. These elements are inscribed in a blue triangle in a red oval with a gray border.
Bluefield Blue Jays
This was a Virginia-based baseball team that ceased to exist in 2020. The Bluefield Blue Jays team logo featured a blue jay, a local symbol. The designers used only the head, placing it on a white background to make the blue color look bright and distinct. To the right of the bird was a red maple leaf.
Isdera
The private car company Isdera uses a massive and imposing logo. Its base is a thin black vertical rectangle. Inside, a landing eagle with wings raised upwards is depicted. The paws with powerful claws are stretched forward; the head is lowered, and the beak is ajar. The bird sits on the crossbar formed by the cap of the capital letter “T.” From it, in both directions, stretch stripes, forming a “roof,” under which there are other letters. The inscription is mostly in lowercase font, except for the columnar letter “T.”
USAA
The USAA logo uses the short form of the name of this American organization: United Services Automobile Association. The lettering is bold, with tiny serifs on the “A’s” and wide letter spacing. Above it is a sign featuring a stylized bird composed of four lateral lines on each side and a central triangle with a beak. The emblem is colored dark blue.
Baltimore Orioles
The Baltimore Orioles have a cartoonish emblem, which is uncommon for professional teams. However, these American athletes decided to harness positivity by examining their symbolism. The emblem depicts an anthropomorphic oriole wearing a baseball cap bearing the word “O’s”. The smiling symbol is painted in the club’s official colors: black, orange, and white.
Philadelphia Eagles
The Philadelphia Eagles chose an emblem that matches their name, depicting a stern eagle. The bird’s head is pointed downward, and its beak is open in a threatening cry. The feathers on the neck are rectangular with sharp edges. A triple line of dark green, silver, and black colors surrounds the image. In addition to white, the emblem also features white.
La Poste
Abstract and simple designers proposed the following logo for the French postal service, La Poste: a bird with three blue stripes of varying widths forming its body and wings. It is directed to the right and depicted in a yellow oval with a gradient, with the colors on the left lighter than those on the right. The bright contrast makes the icon memorable. The inscription, on the other hand, is gray and unattractive. It uses a smooth, sans-serif uppercase font.
Bizzarrini
Italian automobile brand Bizzarrini chose a logo that indicates its name and city of origin. The base is a red circle with a makeshift bird in the center. It is drawn schematically: simply with wings spread and head turned to the right. Judging by the beak, it is a golden eagle, painted a golden beige. The same color sharp teeth protrude along the edge of the frame.