Open Hand Logo PNG
The Open Hand logo symbolizes warmth, care, and the strength of a community coming together to help those in need. The initiative has grown into a large-scale project that has inspired thousands. It started by preparing and delivering food to neighbors in difficult circumstances. The logo’s symbol conveys the idea of support and hope.
Open Hand: Brand overview
In 1985, Ruth Brinker, a retiree with a background in food service, set up Open Hand in San Francisco. Her initial objective was simple yet heartfelt: to provide meals to seven of her neighbors with AIDS. Working from her kitchen, Brinker provided nourishment, companionship, and emotional support.
As the 1980s progressed, the initiative attracted increasing attention and volunteer support. As a result, the scope of the operation expanded. Over time, Open Hand’s reach went beyond AIDS patients to include individuals suffering from various ailments, such as cancer and heart disease.
Today, Open Hand has broadened its services to include not only those with specific health conditions but also elderly individuals and other vulnerable members of society in the San Francisco and Oakland regions. The organization now prepares 2,500 meals daily and supplies 200 grocery bags to assist those grappling with illnesses. The group mobilizes more than 125 volunteers daily, contributing to the community’s well-being.
While the organization’s scale and scope have changed dramatically since its inception, its foundational principle remains: nourishing the community with meals imbued with compassion and care. Open Hand continues its original mission of aiding those with HIV/AIDS, even as it has expanded its reach to serve a wider population.
Meaning and History
Before 2023
2023 – today
The Open Hand logo conveys the idea of care and understanding through a visual composition of two light green hands. The hands are positioned as ready to support, protect, or help. Soft lines and rounded shapes make the image friendly and natural.
The color of the hands — a gentle green — evokes a sense of calm and closeness to the environment. The hands together form a shape resembling an open circle, associated with continuity, openness, and human unity.
The company name “Open Hand” is placed to the image’s right and rendered in a deep, dark green shade. Minimal detailing and smooth, simple letterforms harmonize with the shape of the hands. The typeface appears calm and modern, conveying confidence, support, and openness.
The brand name itself demonstrates accessibility and a willingness to help people. The overall appearance of the logo creates the image of an organization focused on positive change and social care. The modern, uncomplicated design emphasizes the clarity of ideas and the universal nature of the goals addressed by the brand.