Outlook Logo

Outlook LogoOutlook Logo PNG

Trust me with your letter, and I will deliver it to its destination, says the Outlook logo. The emblem reflects the motif of personal and business correspondence. The visual sign exudes reliability and an invitation to cooperation.

Outlook: Brand overview

Founder:Microsoft Corporation
United States
The Outlook is not a young project, although a web application with that name appeared relatively recently, in mid-2012. It had one predecessor – the Hotmail email service. It was launched in 1996 by two businessmen, and a year later, it was bought out by Microsoft. Later, the service became part of the Windows Live structure and was listed in it until 2011. Then the management disbanded the set of special services and, in the wake of the rebranding, renamed Hotmail to Outlook.com.

Meaning and History

Outlook Logo History

Distinguish Outlook with the “.com” domain from a similar Microsoft Office application. They are two different things, although their logos have been identical since 2019, and the software icons have been the same since 2013. Despite the visual similarity, they have different stories that converged on one point only after the disappearance of Hotmail.

What is Outlook?

Outlook is a multifunctional email client created in 1997 by Microsoft Corporation. It allows users to send and receive emails, manage contacts, and track scheduled events in a calendar. Synchronization with other applications, such as SharePoint and OneNote, is available. The software can be used on Windows, Android, iOS, and macOS operating systems.

1996 – 1997

Hotmail Logo 1996-1997

In 1996, the era of the HoTMaiL postal service began. Its name on the logo was written just like that – with “H,” “T,” “M,” and “L” in upper case. The fact is that the developers used HTML when creating web pages, so they decided to pay tribute to the popular programming language. The lettering was double: in the foreground, there were crisp red letters with three-dimensional shading and highlights, and in the background, there were their translucent blue shadows with a slight blur effect.

1997 – 1998

Hotmail Logo 1997-1998

A year after the service was created, the owners decided to renew its visual identity. To do this, they chose the emblem in the form of a rhombic red postage stamp depicting parallels and meridians. In the animated version, the planet was spinning. At the bottom was the name of the service, written in black letters. The font is sans-serif lowercase italics.

1998 – 2000

MSN Hotmail Logo 1998-2000

In late 1997, HoTMaiL was taken over by Microsoft. The global company incorporated it into MSN and redesigned it to match the new MSN Hotmail name. This is how the corresponding inscription appeared on the logo, divided into two parts. The abbreviation took pride of place at the top against the background of an inverted orange oval, and the second word was located below the bottom. The letter “H” is now capitalized.

2000 – 2007

MSN Hotmail Logo 2000-2007

At the start of the new millennium, MSN changed its logo. This was reflected in the identity of the postal service because the management wanted to unify all brands. In the new version, the blue abbreviation “MSN” was on the left, and there was a multicolored butterfly above its upper right corner. On the right, the designers have rendered the word “Hotmail” using a solid black font.

2007 – 2010

Windows Live Hotmail Logo 2007-2010

In 2007, the brand became Windows Live Hotmail. His logo now has this phrase, written in a sans serif font of different weights. On the left side, there was a distinctive Windows checkbox.

2010 – 2011

Windows Live Hotmail Logo 2010-2011

The logo’s creators split the label into two lines: “Windows Live” at the top and “Hotmail” at the bottom. The flag was replaced by an icon with an orange envelope in 3D style.

2011 – 2013

Microsoft Hotmail Logo 2011-2013

In 2011, the Windows Live brand disappeared, so the name was replaced by Microsoft.

2012 – 2013

Microsoft Hotmail Logo 2012-2013

The word “Microsoft” was removed, “Hotmail” was orange, and the envelope was two-dimensional.

2012 – 2019

Outlook Logo 2012-2019

In 2012, Outlook.com replaced the old email service. Its name on the emblem took the same place as “Hotmail.” A rectangle with a white “O” has been added to the envelope. The designers preferred blue as the main color.

2019 – today

Outlook Logo 2019-present

In 2019, the web application began using the same logo as the Microsoft Office program of the same name: a large blue envelope with two rectangles. One shape with the letter “O” was on the left. The second one looked out of the envelope and consisted of pixels of different shades.

Outlook: Interesting Facts

Microsoft Outlook is a popular tool for organizing personal information and is best known for handling emails. It also helps with calendars, task lists, contacts, notes, journaling, and web browsing.

  1. Works Well with Microsoft Exchange: Launched in 1997 with Microsoft Office 97, Outlook’s big deal worked smoothly with Microsoft Exchange Server. This made it useful for handling emails, schedules, and workplace tasks.
  2. Two Versions for Different Users: Outlook came in two flavors early on: one for home use (Internet Mail Only version) that was simple to set up with email accounts and another for businesses (Corporate/Workgroup version).
  3. Outlook replaced Microsoft Schedule+: Outlook replaced Microsoft’s old scheduling software, Schedule+, merging its time management features with new email functions to offer a better way to manage personal information.
  4. Rich Text Emails: Outlook was among the first to let you send emails in Rich Text Format (RTF), meaning you could make your emails look fancy with bold, italics, and other formatting.
  5. Outlook Today Feature: Early versions of Outlook had “Outlook Today,” a handy page summarizing your emails, tasks, and calendar events at a glance.
  6. Stores Data in PST Files: Outlook’s data (like emails and contacts) is kept in Personal Storage Table (PST) files. This is crucial for backing up or transferring your Outlook information.
  7. Available on Multiple Platforms: Although Outlook started on Windows, it is now available on Mac OS, iOS, Android, and as a web app, making it accessible almost everywhere.
  8. Better Security Over Time: Outlook has improved its security features, adding better spam filters, phishing protection, and encryption support to keep your email safe.
  9. Integrates with Microsoft 365: Outlook works closely with Microsoft 365 tools (like OneDrive, Teams, and Office apps), making it easier to work and communicate within teams.
  10. Interactive Emails with Adaptive Cards: Outlook now lets you use adaptive cards in emails, so you can do things like answer surveys or respond to invites right from your inbox, making email more interactive and useful.

Outlook has kept up with the times, evolving from a simple email program to a crucial part of Microsoft’s productivity tools. Its value in personal and work communication is clear.

Font and Colors

Outlook Emblem

The letter “O” stands for the name of the Outlook service. The rectangle in the background symbolizes paper writing. All corners are rounded to inspire subconscious trust in users.

Outlook Symbol

The current logo is not labeled, but it used to be a sans serif font. Blue has a shade of # 0072C6.

Outlook color codes

Vivid Sky BlueHex color:#00daff
RGB:0 218 255
CMYK:100 15 0 0
Pantone:PMS 311 C
Spanish Sky BlueHex color:#00aaed
RGB:0 170 237
CMYK:100 28 0 7
Pantone:PMS 2925 C
Celestial BlueHex color:#0091e3
RGB:0 145 227
CMYK:100 36 0 11
Pantone:PMS 279 C
French BlueHex color:#0079d8
RGB:0 121 216
CMYK:100 44 0 16
Pantone:PMS 2727 C
Bright Navy BlueHex color:#0065bc
RGB:0 101 88
CMYK:100 46 0 26
Pantone:PMS 7455 C
Dark SapphireHex color:#002967
RGB:0 41 103
CMYK:100 60 0 60
Pantone:PMS 281 C