Piaggio Group Logos and Brands
The Italian vehicle manufacturer that gave the world the iconic Vespa is the subject of the “Piaggio Group” section. The Piaggio Group manages several brands in the motorcycle, scooter, and light commercial vehicle segments, including Vespa, Aprilia, Moto Guzzi, and Derbi. The company’s history dates back to 1884, when Rinaldo Piaggio founded a workshop in Genoa. Over a century and a half of activity, it has gone from aircraft manufacturing to two-wheeled transport. The logos of the group and its brands reflect Italian engineering and design traditions, and its evolution from artisanal production to a global corporation with factories on several continents.